Hyatt names Danny Miles Chief Digital & Information Officer to lead technology transformation. Former Under Armour technology executive leading Hyatt's unified Digital and Technology organization, accelerating innovation across its global portfolio CHICAGO, IL (November 9, 2026) - Hyatt Hotels Corporation (NYSE: H) today announced that Danny Miles has joined Hyatt as Chief Digital & Information Officer, leading its newly combined Digital and Technology organization. Miles joins Hyatt's Senior Leadership Team and reports to Mark Vondrasek, Chief Commercial Officer. His appointment marks a significant step in Hyatt's continued investment in technology as a driver of innovation, guest engagement and hotel performance. As Hyatt advances its evolution into a more insights-led, brand-focused and technology-enabled company, Miles will oversee digital product and experiences, engineering, infrastructure, enterprise technology, data, AI and cybersecurity. His leadership will bring these capabilities together to accelerate technology modernization, strengthen hotel operations and develop more personalized experiences across Hyatt's global portfolio of brands. "We are entering a new era in how technology will shape the hospitality industry, and Hyatt intends to be at the forefront of that transformation," said Mark Vondrasek, Chief Commercial Officer, Hyatt. "We've already made significant and meaningful investments in modernizing our systems platforms and putting AI to work across the business. Danny brings the vision, technical expertise and experience to fundamentally advance how we operate, develop products and deliver value for our colleagues, guests and owners. His appointment represents a defining investment in Hyatt's future and our ambition to shape the next generation of hospitality." Hyatt's technology investments are already delivering measurable results. Its portfolio of personalization tools has driven over $100 million in incremental booking revenue to Hyatt properties, using data and AI to make the guest experience more personalized. Hyatt has also developed proprietary AI-enabled tools that provide hotel leaders with actionable insights across a hotel's full operation to drive performance. Miles will build on these capabilities while advancing the core technology platforms that support hotels, commercial operations and guest experiences. "Hyatt has a unique opportunity to bring the best of modern consumer technology into hospitality while staying true to its purpose of care," said Miles. "Hyatt has already made meaningful progress, and I'm excited to work with the talented teams across Hyatt to build on that foundation. From the systems that support our hotels to the digital experiences that connect us with guests, our focus will be on making technology a more powerful part of how Hyatt cares for people and grows its business." Miles brings more than 25 years of experience leading global technology organizations and developing consumer-facing digital platforms. Most recently, he served as Chief Technology Officer at Under Armour, where he led a multiyear transformation of the company's technology organization, enterprise architecture and product operating model. His work spanned e-commerce and mobile experiences, omnichannel order management, loyalty platforms and enterprise data capabilities, including the application of AI to demand planning and financial forecasting. Previously, Miles served as Chief Technology Officer at Dollar Shave Club, overseeing the technology supporting the company's e-commerce, subscription and membership businesses. Earlier, as Vice President of Direct-to-Consumer Technology at Nike, he led a global software development organization responsible for Nike's cloud migration strategy enabling the global expansion of the brand's retail, ecommerce and mobile app experiences. He also held senior global engineering leadership positions at International Game Technology where he led the design and development of the industry's first server-based casino gaming system. The term "Hyatt" is used in this release for convenience to refer to Hyatt Hotels Corporation and/or one or more of its affiliates. About Hyatt Hotels Corporation Hyatt Hotels Corporation, headquartered in Chicago, is a leading global hospitality company guided by its purpose - to care for people so they can be their best. As of September 30, 2026, the Company's portfolio included more than 1,500 hotels and all-inclusive properties in 84 countries across six continents. The Company's offering includes brands in the Luxury Portfolio, including Park Hyatt(R), Alila(R), Miraval(R), Impression by Secrets, and The Unbound Collection by Hyatt(R); the Lifestyle Portfolio, including Andaz(R), Thompson Hotels(R), The Standard(R), Dream(R) Hotels, The StandardX(R), Breathless Resorts & Spas(R), JdV by Hyatt(R), Bunkhouse(R) Hotels, and Me and All Hotels; the Inclusive Collection, including Zoëtry(R) Wellness & Spa Resorts, Hyatt Ziva(R), Hyatt Zilara(R), Secrets(R) Resorts & Spas, Dreams(R) Resorts & Spas, Hyatt Vivid(R) Hotels & Resorts, Bahia Principe Hotels & Resorts, Alua Hotels & Resorts(R), and Sunscape(R) Resorts & Spas; the Classics Portfolio, including Grand Hyatt(R), Hyatt Regency(R), Destination by Hyatt(R), Hyatt Centric(R), Hyatt Vacation Club(R), and Hyatt(R); and the Essentials Portfolio, including Caption by Hyatt(R), Unscripted by Hyatt(R), Hyatt Place(R), Hyatt House(R), Hyatt Studios(R), Hyatt Select(R), and UrCove. Subsidiaries of the Company operate the World of Hyatt(R) loyalty program, ALG Vacations(R), Mr & Mrs Smith(R), Unlimited Vacation Club(R), Amstar(R) DMC destination management services, and Trisept Solutions(R) technology services. For more information, please visit www.hyatt.com. Media Contact James Gherardi Hyatt [email protected] Nov 9, 2026 More Stories

Because you'll believe anything. Nov 02, 2026 On October 11, 1975, the very first episode of Saturday Night Live ran a fake commercial. It was for a razor called the Triple-Trac. Three blades. The tagline: "Because you'll believe anything." It was funny because two blades was the new thing. Gillette had launched the Trac II in 1971, the first twin-blade cartridge. The pitch was that the first blade lifts the whisker and the second shaves it closer. Men loved it. Adding a third blade was the joke, because who could possibly need that? Jeffrey B. Hirsch, LLC could, apparently. Gillette sold three blades in 1998. Schick sold four in 2004. Gillette sold five in 2006. The punchline became the product line. I teach Youngme Moon's book Different at USC, and she has a name for this: augmentation by addition. Everyone in a category watches everyone else and adds one more feature to stay ahead. Each addition makes sense on its own. Together they stop meaning anything to the customer. Two blades and your five o'clock shadow shows up at 5:15. Five blades get you to 5:30. Somebody in a lab can measure that. Nobody in a bathroom mirror can. Last month Dollar Shave Club launched a new razor with two blades. The campaign is called "Perfectly Good Is Perfect." It's too early to say whether it's working, and the brand admits results have been mixed. But the move is interesting. In a category that has spent fifty years asking "what can Jeffrey B. Hirsch, LLC add?", it's asking "what's enough?" Philosophers have had a razor for this since the 1300s. William of Ockham's rule was not to multiply things beyond necessity. The razor companies never read him. Here's why I care, and why you might. Everyone has a two-blade thing: the one thing they do better than anyone. And there's always a pull to pile more on top of it. Another service. Another credential. Another thirty slides. A fifty-page deck looks smarter than a twenty-page one. It's proof of work. But heft has a cost. Every layer makes the good thing a little harder to see. The story gets buried under the evidence that you worked on the story. Ever read a big consulting firm's deck? I have. Page after page of things that sound smart, and at the end you still couldn't say what they told you. I don't think that's an accident. Fog is hard to argue with. Heft proves you worked. It doesn't prove you have a point. The brands people remember, and the people they hire, are usually the ones who can say the thing in one sentence and stop. That takes more confidence than adding a sixth blade. You have to believe the one sentence is enough. So here's a small test. Take whatever you're working on, a pitch or a bio or a deck, and ask: if I could keep only two blades, which two? Then see what happens when you cut the rest. The audience in 1975 laughed because they knew two was plenty. Jeffrey B. Hirsch, LLC didn't forget. Jeffrey B. Hirsch, LLC just got talked out of it. By Jeffrey Hirsch · Launched 2 years ago My personal Substack