Double Good

Double Good

Gourmet popcorn production and fundraising platform

About Double Good

Simplify's Rating
Why Double Good is rated
B+
Rated B on Competitive Edge
Rated B on Growth Potential
Rated A on Rating Differentiation

Industries

Food & Agriculture

Consumer Goods

Company Size

51-200

Company Stage

Debt Financing

Total Funding

$2.3M

Headquarters

Chicago, Illinois

Founded

1998

Overview

Double Good specializes in gourmet popcorn, offering 16 unique flavors that are handcrafted and made to order for freshness. The company operates primarily in the fundraising sector, partnering with schools, sports teams, and non-profits to help them raise money by selling its popcorn. Participants in these fundraising efforts earn 50% of the profits from each sale, with no minimum order requirements or fees, making it accessible for organizations of all sizes. This profit-sharing model not only supports community causes but also drives sales for Double Good. The company is based in Chicago and is known for its commitment to quality, producing popcorn that is free from preservatives. Double Good aims to provide an effective and straightforward fundraising solution while delivering a premium snacking experience.

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Simplify's Take

What believers are saying

  • Double Good's online fundraising model is attractive in the post-pandemic virtual fundraising trend.
  • Growing consumer interest in gourmet foods aligns with Double Good's preservative-free popcorn offerings.
  • Cause-driven consumerism supports Double Good's fundraising model, enhancing brand appeal.

What critics are saying

  • Increased competition from gourmet popcorn brands could dilute Double Good's market share.
  • Rising ingredient costs may impact Double Good's profit margins and pricing strategy.
  • Health-conscious trends could reduce demand for traditional gourmet popcorn offerings.

What makes Double Good unique

  • Double Good offers 16 unique, handcrafted popcorn flavors, setting it apart in the market.
  • The company provides a risk-free fundraising model with no minimum orders or fees.
  • Double Good combines gourmet snacks with a robust fundraising platform, appealing to various organizations.

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Funding

Total Funding

$2.3M

Above

Industry Average

Funded Over

0 Rounds

Benefits

Health Insurance

Dental Insurance

Vision Insurance

401(k) Company Match

Paid Vacation

Paid Sick Leave

Paid Holidays

Company News

PR Newswire
Aug 15th, 2024
Double Good Secures Spot On Inc. 5000'S Fastest-Growing Companies List For 17Th Time

Impressive Growth and Social Initiatives Elevate Brand to Esteemed RecognitionCHICAGO, Aug. 14, 2024 /PRNewswire/ -- Double Good , a popcorn-based fundraising company that is dedicated to raising joy for America's youth, was honored by Inc. Magazine today on its annual Inc. 5000 list. The brand ranked No. 981 this year, marking the 17th time Double Good has been recognized as one of the fastest-growing private companies in the U.S

PR Newswire
Mar 14th, 2024
Double Good Popcorn Unveils New Ranch Flavor In Celebration Of National Popcorn Lover'S Day

Home on The Ranch gives another reason to support fundraisersCHICAGO, March 14, 2024 /PRNewswire/ -- Double Good, a popcorn-based fundraising company that is dedicated to raising joy for America's youth, is thrilled to announce the launch of its first new flavor in recent years. The zesty and savory Home on the Ranch flavor debuts on April 2 and is the perfect treat for popcorn enthusiasts, flavor aficionados and ranch lovers alike.Crafted with high-quality ingredients and a tangy blend of buttermilk, garlic and herbs, Home on the Ranch promises to delight taste buds and satisfy cravings, offering a delectable twist to the classic popcorn experience. Photos of the new flavor can be found here ."We're thrilled to celebrate and share our love of popcorn with others as we introduce the new flavor," said Laura Luckman Kelber, Chief Experience Officer at Double Good Popcorn. "Home on the Ranch is another example of our commitment to innovation and delivering the highest quality, most flavorful popcorn to our fundraisers and their supporters. It's delivering joy in a bag."The brand shares the launch of the new flavor today with National Popcorn Lover's Day to acknowledge our fellow popcorn lovers and add to the celebration of the day."It was a team effort to bring the taste of Ranch to life, and we genuinely cannot wait for people to experience this delicious new flavor," said Mary Hess, Director of Brand Technical at Double Good.Following its debut, Home on the Ranch will be available for purchase through both active fundraisers and Double Good's website. When a purchase is made through individual fundraisers, each seller will earn 50% of the funds raised toward their cause

Persistent Billing
Dec 24th, 2023
Double Good Popcorn launches 'Donate Joy' program to give back to essential workers

Double Good popcorn launches 'donate Joy' program to give back to essential workers.

PR Newswire
Oct 4th, 2023
Chicago Non-Profit Raises Joy Through 1St Annual Double Good Days Event

The Double Good Kids Foundation hosts full day of hands-on, educational and sensory-friendly experiences for children with special needsCHICAGO, Oct. 4, 2023 /PRNewswire/ -- The Double Good Kids Foundation , a non-profit organization dedicated to tilting the playing field and creating joy for children with special needs, held its first ever Double Good Days event at the Kohl Children's Museum in Glenview, Ill. on Sunday, Oct. 1. The event brought together 550 attendees from across the Chicagoland area, along with a variety of local non-profit organizations, for a day filled with equitable learning experiences and activities. Photos of the event can be found HERE .The event held two separate sessions to ensure as many families as possible could attend without overwhelming the children

Yahoo Finance
Aug 15th, 2023
Double Good Named One of Inc. 5000's Fastest Growing Companies

The brand ranked No. 1494 on the list this year, marking the 17th time Double Good has been named by Inc. as one of the fastest growing companies in the U.S.

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