E

E

Online dealer auctions and inventory software

About E

Simplify's Rating
Why E is rated
C+
Rated C on Competitive Edge
Rated B on Growth Potential
Rated C on Differentiation

Industries

Data & Analytics

Automotive & Transportation

Enterprise Software

Company Size

201-500

Company Stage

IPO

Headquarters

Toronto, Canada

Founded

2017

Overview

EINC provides a digital platform for automotive dealerships that combines online wholesale auctions and digital retailing tools with inventory management. Dealers can buy and sell vehicles through an online marketplace with other dealers, and use software solutions to manage inventory and support digital retailing. Revenue comes from transaction fees on the auction marketplace and subscription fees for the software suite. Differentiators include an integrated end-to-end digital platform tailored to wholesale and retail dealership needs, enabling faster sales and streamlined operations. The company emphasizes corporate social responsibility and a bold, authentic culture. Its goal is to help dealerships boost sales velocity and improve operational efficiency by leveraging technology across buying, selling, and inventory processes.

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Simplify's Take

What believers are saying

  • Intercap provided $5M convertible debt financing recently.
  • Intercap increased majority stake, signaling strong confidence.
  • Delisting from TSX in April 2023 cut costs effectively.

What critics are saying

  • Intercap controls 72% shares, diluting minority shareholders now.
  • TSX delisting eliminates liquidity for minority shareholders permanently.
  • ACV Auctions gains 25% more market share via superior AI pricing.

What makes E unique

  • EINC integrates EBlock auctions with EDealer retail software seamlessly.
  • EINC connects wholesale auctions and retail inventory management digitally.
  • EINC divested New Orleans and Houston auctions for $11M in 2026.

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Funding

Total Funding

$111.1M

Above

Industry Average

Funded Over

3 Rounds

Post IPO Convertible funding comparison data is currently unavailable. We're working to provide this information soon!
Post IPO Convertible Funding Comparison
Coming Soon

Benefits

Health Insurance

Dental Insurance

Vision Insurance

401(k) Retirement Plan

401(k) Company Match

Paid Vacation

Flexible Work Hours

Continuous Learning

Stock Price

Growth & Insights and Company News

Headcount

6 month growth

0%

1 year growth

0%

2 year growth

0%
Cision
Jun 12th, 2024
Early Warning Report Issued Pursuant to National Instrument 62-103 Intercap Provides Convertible Debt Financing to E INC.

/CNW/ - Intercap Equity Inc. ("Intercap") has provided debt financing in the principal amount of US$5,000,000 (the "Loan") to E Automotive Inc. d/b/a E INC....

Cantech Letter
Jan 26th, 2023
E Automotive is still a pass, says Eight Capital

Eight Capital analyst Christian Sgro is staying on the sidelines with E Automotive after a new acquisition by the online auto auction and marketplace platform.

PEI Group
May 18th, 2022
Merchant bank Intercap ups majority stake in E Automotive | PE Hub

Canadian merchant bank Intercap has acquired additional common shares in E Automotive, a Toronto-based digital automobile auction platform for dealers.

Business Wire
Jan 13th, 2022
Canadian Real Estate Innovator Unreserved Inc. Raises $33.85 Million Seed Round

OTTAWA, Ontario--(BUSINESS WIRE)--PropTech innovator Unreserved today announced that it has secured $33.85 million in seed funding led by Ryan O’Connor, who took his digital auto auction company E INC (TSE: EINC) public at a valuation of more than a billion dollars earlier this year. Unreserved addresses consumers’ biggest pain points when buying and selling a home by leveraging their auction technology. The platform provides 100% transparency to buyers while maximizing the upside for sellers.

PEI Group
Nov 3rd, 2021
E Inc hikes up Toronto IPO

E Automotive, a Toronto-based digital automobile auction platform for dealers, has increased the size of its initial public offering on the Toronto Stock Exchange.

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