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Overview
Eastbound Collective partners with women, veterans, and other underrepresented groups to enter and grow in the cannabis industry by providing education, resources, and opportunities that lower barriers to entry. Its Higher Collective retail concept operates adult-use cannabis stores that prioritize customer service, a welcoming atmosphere, and safe, inclusive experiences. Each Higher Collective location tells a unique story developed with a social equity partner, linking the shop to real community outcomes. The company differentiates itself by centering social equity and collaboration with equity partners, not just selling products. Its goal is to move the cannabis industry toward greater inclusion and opportunity for those historically excluded.
About Eastbound Collective
Industries
Healthcare
Consumer Goods
Company Size
11-50
Company Stage
Debt Financing
Total Funding
$1.2M
Headquarters
Hartford, Connecticut
Founded
2023
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Simplify's Take
What believers are saying
- July 2026 job postings signal operating momentum across New Britain, Bridgeport, and Killingly.
- Brix Remix launched June 2026, expanding branded product distribution statewide.
- Higher Collective retail locations create owned shelf space for Brix products and feedback loops.
What critics are saying
- Connecticut cannabis margins stay brutal; Brix needs constant hiring to keep plants moving.
- A single regulatory or compliance failure at New Britain could halt production fast.
- No public funding or scale advantage protects Eastbound from larger MSOs.
What makes Eastbound Collective unique
- Eastbound Collective runs Brix Cannabis cultivation and Higher Collective retail in Connecticut.
- Its July 2026 hiring spans cultivation, post-harvest, marketing, and budtender roles.
- Brix markets craft, strain-specific products like Purple Milk and Chem 91.
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Funding
Total Funding
$1.2M
Above
Industry Average
Funded Over
1 Rounds
Growth & Insights and Company News
6 month growth
↑ 36%1 year growth
↑ 36%2 year growth
↑ 36%HAMDEN, Conn., Nov. 22, 2024 /PRNewswire/ -- Higher Collective, a cannabis retail brand committed to fostering an equitable industry, is excited to announce the grand opening of its newest store at 3825 Whitney Ave, Hamden, CT 06518. This expansion marks a significant milestone, establishing Higher Collective as one of Connecticut's largest cannabis retail chains, with seven locations opened in just over a year
It was the only dispensary operating in Litchfield County until just this week, when the Higher Collective on June 8 debuted an adult-use cannabis retail store at 53 McDermott Ave., in Torrington.
Safe Harbor Financial and its partners have provided a $1.17 million loan to a Connecticut marijuana store operating as Higher Collective.
Eastbound Collective is Hiring for 3 Jobs on Simplify!
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About Eastbound Collective
Industries
Healthcare
Consumer Goods
Company Size
11-50
Company Stage
Debt Financing
Total Funding
$1.2M
Headquarters
Hartford, Connecticut
Founded
2023
Eastbound Collective is Hiring for 3 Jobs on Simplify!
Find jobs on Simplify and start your career today