Entrata provides a comprehensive property management software platform designed for apartment communities and property management companies. The platform allows users to access various online tools through a single login, including features for website creation, mobile applications, payment processing, lease signing, accounting, and resident management. This software integrates easily with third-party applications via an open API, enabling clients to customize their technology solutions according to their needs. Entrata stands out from competitors by offering a fully integrated suite of services that enhances operational efficiency and improves the resident experience. The company's goal is to streamline property management processes and provide a seamless experience for both property managers and residents.

Silver Lake Partners

Dragoneer Investment Group

Todd Pedersen

Ryan Smith

Josh James

Charles Thayne Capital

Enterprise Software

Real Estate

Entrata

The company's rapid momentum further solidifies its market standing and dedication to preventing fraud in the multifamily industry. LOS ANGELES, Nov. 19, 2024 /PRNewswire/ -- Snappt, the leader in fraud detection for multifamily property managers, today announced continued momentum powered by its suite of solutions. Snappt's acceleration is decorated with expanded product solutions, award victories, and new partnerships. Snappt's proactive fraud forensics team, the only team in the market dedicated to catching new fraud and stopping it in its tracks, discovered a troubling new fraud trend earlier this year, leading to the coining of "Inception Fraud." This deceitful tactic involves fraudsters using authentic pay stubs from legitimate companies to inflate their income, enabling them to secure leases for which they are unqualified. This type of fraud can lead to serious financial losses for properties and is almost impossible to catch

Snappt Celebrates Accelerated Growth As Pioneer In Fraud Detection And Income Verification

In response, Entrata, a leading AI-powered operating system for the multifamily industry, has partnered with PetScreening to create more inclusive pet-friendly rental communities.

Entrata Partners with PetScreening to Enhance the Living Experience for All Residents

Last month, Entrata introduced ELI+, a suite of AI-driven modules that help optimize leasing, renewals, and payments with seamless automation.

Entrata Launches Homebody Rewards and Procure to Pay to Streamline Operations and Improve Resident Experience

Flexible travel trends and the ongoing diversification of property uses are driving a convergence of hospitality and property management technologies. It represents the latest chapter in the blend between hotel and short-term rental technology services, but also represents a “battleground,” according to one investor, as property managers take a leaf out of the travel industry’s book to identify new revenue streams. On one side, the growing number of mixed-use properties creates gaps for a new breed of tech-enabled hospitality companies, in particular non-hotel brands, to enter new markets. They’re able to expand almost effortlessly into multifamily buildings, apartment blocks or even converted offices. On the other side, property owners eye lucrative synergies with the travel industry and opportunities to maximize value from tenants and residents. In the current commercial market, landlords are under pressure to deliver. “The value of real estate is the value of its cash flows, and those cash flows are driven by the utilization of the asset and the quality of experiences within the market,” said Jason Fudin, CEO and co-founder of flexible real estate platform Placemakr. “When you have a building that meets either multiple needs for a single customer, if a customer wants to co-work and stay, or live, or whatever else, that drives more revenue for you as the owner.”

Flexible Living Drives Hospitality And Residential Technology Convergence

Entrata, a leading AI-powered operating system for the multifamily industry, announced today its integration with NetVendor, a top vendor management and compliance monitoring software provider.

Entrata Integrates with NetVendor to Enhance Vendor Compliance Workflow

Entrata announces new lineup of ELI+ Product Suites at the 11th annual Entrata Summit 2024.

Entrata Announces New Lineup of ELI+ Product Suites at the 11th Annual Entrata Summit 2024

Residents will be able to participate in a credit-building initiative to improve their financial healthLEHI, Utah, Aug. 1, 2024 /PRNewswire/ -- Entrata , a leading multifamily industry operating system, today announced that recently acquired Rent Dynamics is now working with Freddie Mac Multifamily as part of its credit-building initiative. The collaboration will help renters build credit by reporting on-time rent payments to the top three credit bureaus.Multifamily residents living in eligible properties backed by Freddie Mac financing can receive 24 months of credit-building services from one of Freddie Mac's participating rent-reporting vendors."Entrata is honored to collaborate with Freddie Mac Multifamily in this potentially life-changing initiative as we continue to build and expand our industry-leading products and ecosystem to help multifamily community residents across the U.S.," said Adam Edmunds, Chief Executive Officer of Entrata. "In collaboration with Freddie Mac, Entrata's resident services program will continue to empower residents and property managers alike as they make the most of our platform."Entrata's rent-reporting program, a part of their larger resident services program, has already seen significant results with an average increase in credit scores across residents who have participated in the program. Data from Entrata also shows that rent reporting allows a significant number of residents to go from having no credit to being scored."Freddie Mac Multifamily is working to expand best practices in resident-centered housing across the multifamily industry, and that includes helping families establish or improve their credit scores," said Corey Aber, Vice President of Mission, Policy and Strategy at Freddie Mac Multifamily. "We are confident that this collaboration with Entrata and Rent Dynamics will further our mission to make the multifamily industry more equitable and to strengthen the economic mobility of renters."In addition to its work with Freddie Mac, Entrata recently announced a similar continuation with Fannie Mae's Multifamily Positive Rent Payment program

Entrata Announces New Collaboration With Freddie Mac Multifamily To Increase Financial Stability For Residents

Utilizing Entrata's Enhanced API Program, Property Management Companies Using Respage Can Now Offer Seamless Marketing and Automation Solutions for Mutual ClientsLEHI, Utah, Aug. 6, 2024 /PRNewswire/ -- Entrata , a leading AI-enabled multifamily industry operating system, today announced a partnership with Respage , giving property managers greater ability to support their prospects and residents through the entire leasing lifecycle. By integrating with Entrata's enhanced API ecosystem, Respage allows property managers to connect and scale their marketing and leasing automation workflows all on the Entrata platform, saving the industry millions in cost and countless hours of efficiency.Entrata (PRNewsfoto/Entrata)Respage offers a suite of solutions to maximize occupancy and improve the resident experience – from lead generation and reputation management services to AI-powered prospect and resident communications tools. Integrating within Entrata's API ecosystem adds a new layer of ease and customizability to the equation, allowing Respage's products to seamlessly integrate, and streamline property marketing, leasing, and operations with best-in-class AI solutions."At Entrata, we are making a large investment to create the industry's leading API provider ecosystem by allowing great partners the ability to combine their functionality within our all-in-one operating system," said Stephanie Fuhrman, Head of Corporate Development at Entrata. "Respage has been a great partner in this thanks to our combined commitment in driving value and convenience to our mutual customers."Software implementation is exponentially faster and more intuitive for property managers – finally giving them a chance to cut down on their tech and developer budgets. Developer staff to support integrated marketing software can be a massive cost contributor to a property manager's bottom line

Entrata Partners With Respage To Power And Scale Property Management Experience

As Part of Entrata's API Program, Hott Solutions Makes Seamless Integration with Dozens of Technology Platforms Easy for Property ManagersLEHI, Utah, July 30, 2024 /PRNewswire/ -- Entrata , a leading AI-enabled multifamily industry operating system, today announced Hott Solutions is one of its leading partners in the company's recently enhanced and expanded API Program , enabling the property management industry's most powerful partner ecosystem.For more than 10 years, Hott Solutions has been working with companies like Entrata to enable vendors to efficiently integrate into ecosystems. Their data integration software, Hott Spott, provides transparency to Entrata and helps ensure the program continues to put data security management at the forefront of our partner ecosystem. Hott Solutions helps provide access to early stage companies, but also works with the industry's largest residential locker providers and public companies like Latch and ZillowAs Entrata continues to enhance its API platform, Hott Solutions will benefit from development tools that will make it more efficient for both them and their customers. These developments will equip Hott Solutions to introduce innovative new solutions into the Entrata partner ecosystem, enabling Entrata's customers quick and easy access to new technology, while ensuring enterprise grade integrations that protect client data."As we have said from the beginning, our goal is to create the most comprehensive and powerful partner ecosystem in the industry. The vision for this partner ecosystem and the enhancements we will introduce to our API partners such as Hott Solutions will bring immediate benefit to the industry and to our clients," said Stephanie Fuhrman, Head of Corporate Development at Entrata. "We appreciate Hott Solutions and their long-standing partnership and look forward to continuing to expand our relationship and their ability to provide partner program access to new property technology companies.""We are impressed by the recent developments at Entrata and how they actively sought feedback from the vendor community at Entrata to create a stronger program and improved access to the API," said David Hott, Founder and CEO at Hott Solutions

Entrata And Hott Solutions Partner To Provide Full Suite Of Integrations Across Multifamily Operating System

Entrata aims to hire over 500 employees in the next two years, focusing on engineering, product management, and client services.

Entrata appoints Rakesh Ramchandani as Managing Director for India

Property management software with integrated tools

Entrata

Property management software with integrated tools

Entrata

Property management software with integrated tools

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