Ethos Life

Ethos Life

Online life insurance provider with no exams

About Ethos Life

Simplify's Rating
Why Ethos Life is rated
C
Rated B on Competitive Edge
Rated C on Growth Potential
Rated D+ on Rating Differentiation

Industries

Financial Services

Company Size

501-1,000

Company Stage

Series D

Total Funding

$406.5M

Headquarters

Austin, Texas

Founded

2016

Overview

Ethos Life provides life insurance solutions through a fully online platform, making it easier for individuals and families to obtain coverage without the need for medical exams. The application process is streamlined, allowing potential clients to receive instant quotes and often get approved within minutes by answering specific health and lifestyle questions. This approach contrasts with traditional life insurance methods, which can be lengthy and cumbersome. Ethos offers both term and whole life insurance policies, earning commissions from partner carriers for each policy sold. Additionally, the company enhances its service by providing complimentary estate planning tools, such as wills and estate plans, to eligible policyholders, setting it apart from other providers in the market. The goal of Ethos Life is to simplify the life insurance experience while offering affordable rates and financial protection to its customers.

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Simplify's Take

What believers are saying

  • Growing demand for no-exam life insurance policies boosts Ethos's market potential.
  • Increased consumer interest in digital insurance solutions aligns with Ethos's tech-driven model.
  • Partnerships with companies like Ameritas expand Ethos's product offerings and market reach.

What critics are saying

  • Departure of key executives like CFO Anan Kashyap may affect financial strategy.
  • Class action lawsuit under Illinois genetic privacy law could harm Ethos's reputation.
  • Recent layoffs may indicate financial strain, affecting employee morale and performance.

What makes Ethos Life unique

  • Ethos Life offers a fully online life insurance application process, eliminating medical exams.
  • The company provides complimentary estate planning tools, enhancing customer value and experience.
  • Ethos partners with major insurers like Legal & General America to ensure policy reliability.

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Funding

Total Funding

$406.5M

Above

Industry Average

Funded Over

4 Rounds

Series D funding is typically for companies that are already well-established but need more funding to continue their growth. This round is often used to stabilize the company or prepare for an IPO.
Series D Funding Comparison
Above Average

Industry standards

$77M
$70M
Twilio
$80M
Handshake
$100M
Affirm
$100M
Ethos Life

Benefits

Remote Work Options

Growth & Insights and Company News

Headcount

6 month growth

0%

1 year growth

-1%

2 year growth

-1%
Coverage
Jan 8th, 2025
Ethos Partners With Protective Life

Ethos Life <i class="fa fa-info-circle company-popover" data-content="h3Ethos Life/h3. div. table

Coverage
Nov 7th, 2024
Matt Fowler Joins Ethos

Life insurance provider. Ethos Life <i class="fa fa-info-circle company-popover" data-content="h3Ethos Life/h3. div

Wink Intel
Jan 17th, 2024
Ameritas Teams With Ethos on Indexed Universal Life Product

Ameritas teams with Ethos on indexed universal life product.

PR Newswire
Jan 9th, 2024
Ameritas and Ethos launch new index universal life product

LINCOLN, Neb., Jan. 9, 2024 /PRNewswire/ - Ameritas and Ethos have introduced a new index universal life insurance product offered exclusively through Ethos, providing customers with the speed and convenience of a web-based process alongside the guidance of an agent.

Cook County Record
Nov 18th, 2023
Ethos Seafood accused under IL genetics privacy law for asking workers about medical histories

A class action lawsuit accuses Hodgkins-based seafood seller Ethos of violating an Illinois genetic information privacy law by allegedly asking workers about their family medical histories.

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