Foodsmart

Foodsmart

Personalized nutrition and meal planning platform

About Foodsmart

Simplify's Rating
Why Foodsmart is rated
A+
Rated A on Competitive Edge
Rated A+ on Growth Potential
Rated A+ on Rating Differentiation

Industries

Food & Agriculture

Healthcare

Consumer Goods

Company Size

501-1,000

Company Stage

Growth Equity (Venture Capital)

Total Funding

$301.4M

Headquarters

San Francisco, California

Founded

2010

Overview

Foodsmart provides a platform designed to help individuals and families improve their nutrition and meal planning. The service includes dietary assessments and nutrition counseling from registered dietitians, allowing users to receive personalized meal plans tailored to their health needs. Users can also order healthy food directly to their homes through partnerships with delivery services like Instacart, Grubhub, and Walmart. What sets Foodsmart apart from its competitors is its comprehensive approach that combines nutrition counseling with meal planning and food delivery, all within a subscription model. This model not only offers access to personalized meal plans and a vast collection of healthy recipes but also includes a rewards program called "Foodsmart Bucks" to help members save on groceries. The goal of Foodsmart is to empower people to make healthier food choices and improve their overall health, particularly for those with specific dietary needs or food insecurity.

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Funded Recently
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Simplify's Take

What believers are saying

  • Raised $200M to expand operations and reach more patients with telenutrition services.
  • Growing demand for personalized nutrition solutions boosts Foodsmart's market potential.
  • Partnership with Instacart shows improved health outcomes for obesity and diabetes patients.

What critics are saying

  • Legal challenges from TCPA violations could harm reputation and incur financial penalties.
  • Dependence on major food delivery partners poses risk if partnerships are disrupted.
  • Rapid expansion may strain operations and affect service quality.

What makes Foodsmart unique

  • Foodsmart integrates dietary assessments, nutrition counseling, and food delivery in one platform.
  • Partnerships with Instacart, Grubhub, and Walmart enhance Foodsmart's food delivery capabilities.
  • Foodsmart's Foodscripts program allows dietitians to prescribe meals like medications.

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Funding

Total Funding

$301.4M

Above

Industry Average

Funded Over

6 Rounds

Growth Equity VC funding comparison data is currently unavailable. We're working to provide this information soon!
Growth Equity VC Funding Comparison
Coming Soon

Benefits

Competitive compensation

Unlimited PTO

Flexible working hours

Flexible working location

Paid health insurance

Monthly gym subsidies

Daily lunch allowances

Growth & Insights and Company News

Headcount

6 month growth

↓ -1%

1 year growth

↑ 2%

2 year growth

↓ -5%
Investing.com
Oct 25th, 2024
Jefferies reaffirms Hold rating on Instacart stock, emphasizing GTV growth and EBITDA outlook

Furthermore, Instacart's partnership with Foodsmart through their joint Foodcare program, integrating telenutrition services with grocery delivery, has shown improved health outcomes for individuals with obesity and diabetes.

The Produce News
Oct 24th, 2024
Instacart-Foodsmart partnership a game changer for nutrition

Instacart and Foodsmart released a detailed white paper showcasing results from their partnership over the past two years, including significant positive health outcomes for thousands of people living with obesity and diabetes.

Bizjournals
Jun 26th, 2024
Bono's Rise Fund feeds San Francisco nutrition app's coffers

San Francisco nutrition telehealth service Foodsmart has raised $200 million in a new Series D round from TPG's Rise Fund, nearly tripling the company's total funding.

Finsmes
Jun 26th, 2024
Foodsmart Raises $200M for Expansion

Foodsmart, a San Francisco-based telenutrition company, raised $200 million in funding led by The Rise Fund. The funds will be used to expand operations and business reach. Founded in 2010 by CEO Jason Langheier, Foodsmart partners with health plans and providers to offer personalized and affordable healthy eating options. The company serves over 2.2 million members through various contracts with Medicaid, Medicare, commercial insurers, and employers.

Vator
Jun 26th, 2024
Telenutrition platform Foodsmart takes $200M from The Rise Fund

Founded in 2010, Foodsmart launched its Foodscripts program earlier this year, which allows primary care providers, including small federally qualified health centers as well as individual specialists at large health systems, to use Foodscripts like they would a normal pharmacy prescription: patients receive a referral to Foodsmart dietitians and subsidized meals tailored to their conditions.

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