Hungryroot

Hungryroot

Online meal kit and grocery delivery service

About Hungryroot

Simplify's Rating
Why Hungryroot is rated
B+
Rated B on Competitive Edge
Rated B on Growth Potential
Rated A on Rating Differentiation

Industries

Food & Agriculture

Consumer Goods

Company Size

51-200

Company Stage

Series C

Total Funding

$79.1M

Headquarters

New York City, New York

Founded

2015

Overview

Hungryroot provides a service that merges meal kits with grocery delivery, catering to busy individuals and families who want to simplify their meal preparation. Customers can take a quiz on the Hungryroot website to receive personalized meal recommendations based on their dietary preferences and health goals. The service offers a variety of meal options, including dairy-free, gluten-free, and plant-based meals, ensuring that it meets the needs of health-conscious consumers. Hungryroot operates on a subscription model, allowing customers to receive deliveries starting at $65, with the flexibility to skip weeks or cancel anytime. This combination of meal kits and grocery delivery sets Hungryroot apart from competitors in the online food delivery market, which has grown significantly in recent years. The company's goal is to provide convenient, healthy meal solutions that save time and effort for its customers.

Simplify Jobs

Simplify's Take

What believers are saying

  • Increased interest in plant-based diets aligns with Hungryroot's offerings.
  • AI-driven personalized nutrition is gaining traction among consumers.
  • Remote work trends boost demand for meal kits and grocery delivery.

What critics are saying

  • A class action lawsuit could harm Hungryroot's reputation and finances.
  • Competition from HelloFresh may impact market share and customer acquisition.
  • Reliance on AI technology may face scrutiny over data privacy concerns.

What makes Hungryroot unique

  • Hungryroot uses AI to personalize grocery and meal kit delivery services.
  • The company offers a unique combination of meal kits and grocery delivery.
  • Hungryroot caters to health-conscious consumers with diverse dietary preferences.

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Funding

Total Funding

$79.1M

Below

Industry Average

Funded Over

4 Rounds

Notable Investors:
Series C funding is usually for startups that are doing well and are looking for more money to fuel major growth, such as acquiring other companies, expanding into global markets, or launching new product lines. Investors typically include larger venture capital firms and private equity.
Series C Funding Comparison
Below Average

Industry standards

$50M
$40M
Hungryroot
$50M
Medium
$62M
SeatGeek
$100M
Oura

Benefits

Remote Work Options

Unlimited Paid Time Off

Parental Leave

Health Insurance

Vision Insurance

Dental Insurance

Life Insurance

Wellness Program

401(k) Retirement Plan

401(k) Company Match

Home Office Stipend

Growth & Insights and Company News

Headcount

6 month growth

↓ -1%

1 year growth

↑ 0%

2 year growth

↑ 2%
The Drum
Feb 25th, 2025
Food in the future will be tailored to customers' needs

HungryRoot launched an AI platform in September 2024 that analyzes a user's goal, lifestyle, and budget, along with recent ordering behavior, to recommend not only groceries but also recipes and supplements.

PR Newswire
Sep 10th, 2024
Hungryroot Launches SmartCart(TM), a New AI Tool to Help People Live Healthily

NEW YORK, Sept. 10, 2024 /PRNewswire/ - Hungryroot, the leader in AI-driven consumer wellness, is proud to announce the launch of SmartCart(TM), a first-of-its-kind AI system that transforms the way people eat and live.

Trend Hunter
Sep 10th, 2024
AI Healthy Living Assistants

AI-enabled consumer wellness company Hungryroot launched SmartCart as a first-of-its-kind artificial intelligence system to transform the way people eat and live.

BNN Bloomberg
Feb 29th, 2024
Actual Veggies Unveils Super Fries with Hungryroot: A Nutritious Twist on Classic Comfort Food

Introducing a bold step in the evolution of comfort food, Actual Veggies has partnered with Hungryroot to launch Super Fries, redefining the traditional potato fry with a nutritious makeover.

Third Leaf NW
Mar 19th, 2023
Healthy Food Delivered to Your Door

One of Hungryroot’s biggest competitors, especially with marketing and advertising, is HelloFresh, which delivers meal kits with instructions and ingredients.

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Hungryroot is Hiring for 6 Jobs on Simplify!

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Hungryroot is Hiring for 6 Jobs on Simplify!

Find jobs on Simplify and start your career today

💡
We update Hungryroot's jobs every few hours, so check again soon! Browse all jobs →

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