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Frette makes luxury bed and bath linens for individuals and high-end hotels. Its sheets, towels, robes, and loungewear use fine fibers and Italian craftsmanship to deliver comfort and durability, sold direct-to-consumer through its website and stores and to hotels via B2B partnerships. Its long history since 1860 and role as a trusted supplier to royalty and 5-star hotels set it apart, along with a focus on premium materials and meticulous craftsmanship. Its goal is to provide premium linens and loungewear that elevate everyday comfort for both home users and hospitality clients, supported by a straightforward online experience and direct hotel relationships.
Industries
Industrial & Manufacturing
Design
Consumer Goods
Company Size
201-500
Company Stage
N/A
Total Funding
N/A
Headquarters
Boston, Massachusetts
Founded
1860
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Health Insurance
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Paid Holidays
The eleventh Ferretti Group Private Preview in Monaco 2026. MONDAY, SEPTEMBER 7, 2026 MennYacht at the Ferretti Group Private Preview 2026. Forty-one exceptional yachts, five world premieres and an unforgettable evening with OneRepublic marked the eleventh Ferretti Group Private Preview at the Yacht Club de Monaco. From September 3 to 6, the MennYacht team joined clients, yacht owners and selected guests from across its markets for one of the most exclusive events on the international yachting calendar. Held in collaboration with the prestigious Yacht Club de Monaco, the Ferretti Group Private Preview offered guests a unique opportunity to explore an outstanding fleet of 41 yachts in an elegant and intimate setting - before the start of the major autumn boat shows. Five world premieres. The undisputed stars of this year's Private Preview were five world premieres representing the latest developments in design, performance and onboard living across the Ferretti Group portfolio: * Itama 70 - a powerful new expression of freedom and open-air living at sea * Riva 96' Argo Super - the evolution of the celebrated Riva flybridge range * Riva 56' Rivale Super - a contemporary combination of sportiness, elegance and unmistakable Riva style * Pershing GTX90 - the latest addition to the GTX range, created for owners seeking performance without compromising comfort * Custom Line Navetta 35 - a new made-to-measure yacht in the brand's displacement line The impressive line-up also included the latest version of the Ferretti Yachts 720, which celebrated its world premiere earlier this year at boot Düsseldorf. Private visits, dedicated presentations and sea trials allowed its guests to experience the yachts first-hand and discover the qualities that make each Ferretti Group brand unique. An unforgettable evening in Monaco. The highlight of the social programme took place on Saturday, September 5. Guests enjoyed an exclusive dinner created by three-Michelin-starred chef Antonio Mellino, followed by a spectacular live performance by OneRepublic. With the illuminated Ferretti Group fleet forming a remarkable backdrop, the American band performed some of its best-known songs, including Apologize and I Ain't Worried. It was an extraordinary evening that brought together yachting, music, Italian style and world-class hospitality. "The Private Preview is much more than an event. It is the moment when our brands, our people and our owners come together around what Ferretti Group does best: creating extraordinary yachts and unforgettable experiences," said Stassi Anastassov, Global Chief Executive Officer of Ferretti Group. A privileged experience for MennYacht guests. For MennYacht, the Private Preview is one of the most important moments of the year - a chance to welcome its clients into the world of Ferretti Group, introduce them to the latest models and spend valuable time together in a relaxed and highly exclusive environment. MennYacht Group were delighted to share this exceptional experience with its guests and to present the newest creations from Ferretti Yachts, Riva, Pershing, Itama and Custom Line, alongside the wider Ferretti Group fleet. The event was supported by Ferretti Group's international partners, including Range Rover, Flexjet, Bang & Olufsen, Frette, Seabob, Venini, Marchesi Antinori, Ruinart, Dolce & Gabbana and many other prestigious names from the worlds of luxury, design and hospitality. Its sincere thanks go to Ferretti Group, the Yacht Club de Monaco, all participating partners and, above all, its clients and guests who joined MennYacht Group for this memorable edition. The 2026 Private Preview once again demonstrated the strength, innovation and unmistakable Italian spirit of the Ferretti Group brands - and provided the perfect opening to the autumn yachting season.
Frette appoints Proximity as global clienteling partner. Mar 09, 2026, 11:32 ET LONDON, March 9, 2026 /PRNewswire/ - Proximity announces a new partnership with Frette, the internationally celebrated Italian luxury home furnishings brand. Known for its heritage craftsmanship and timeless design, Frette has always placed the customer at the heart of its business. As the brand continues to grow globally, it was looking for a partner that could help its store teams better understand their customers and deliver a more personal experience. Through its partnership with Proximity, Frette will bring customer information into one clear view. This gives teams a better understanding of each customer's history with the brand - from how often they shop, to how much they typically spend - helping conversations feel more informed. Proximity's clienteling platform also supports Frette's international footprint, enabling teams across countries to work consistently, while still reflecting local needs. The goal of the partnership is simplicity: giving store teams the right information, at the right time, so they can focus on building lasting relationships and delivering exceptional service. "At Proximity, we believe the best customer experiences are built on understanding. Working with Frette allows us to support their store teams with a clearer view of each customer, helping them deliver thoughtful, consistent service and build long-lasting relationships." - Cathy McCabe, CEO & Co-Founder, Proximity "The rollout of Proximity is an important milestone for our global retail network. By enhancing our clienteling capabilities, we are further elevating the personalized service our clients expect, enabling more seamless and meaningful interactions both in-store and online." - Cristiano Quieti, Group Chief Merchandising & Marketing Officer, Frette Proximity's tool launched in Frette stores in the US, UK, Italy & France in January 2026. About Proximity Proximity helps global retailers build stronger relationships with customers. Their clienteling platform brings together customer insight, appointments, events, transactions and reporting into one simple tool, designed to support store teams and elevate the in-store experience. About Frette For 165 years, Frette has woven regal comfort into the fabric of life's most memorable moments, crafting linens and home accessories of unparalleled quality. Rooted in Italian artistry and craftsmanship, Frette's legacy is timeless elegance, where the finest natural fibres are transformed by master artisans into creations that embody luxury, creativity, and thoughtful personalisation. Today, Frette continues to create exceptional experiences, found in its elegant boutiques, department stores, and over 1,500 of the world's most luxurious hotels, as well as private residences, yachts, and jets. SOURCE Proximity
FRETTE opens new store in Bangkok at Central Embassy mall.
Among the brands highlighted in Super Salone's Italian showroom is Frette which had previously collaborated with The Vatican, the Titanic, and the Orient Express, among others.
Storied Italian linens firm Frette will open the doors of its new flagship on 806 Madison Avenue in Manhattan on Wednesday.
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Industries
Industrial & Manufacturing
Design
Consumer Goods
Company Size
201-500
Company Stage
N/A
Total Funding
N/A
Headquarters
Boston, Massachusetts
Founded
1860
Find jobs on Simplify and start your career today