Fullbay

Fullbay

Cloud-based shop management for heavy-duty repairs

Overview

Fullbay provides a cloud-based software-as-a-service platform that helps heavy-duty repair shops manage their entire operation. It acts as an end-to-end shop management system, letting shop staff handle service orders, invoicing, parts inventory, and scheduling from a single web-based interface that can be used on any device. It also offers an online customer portal to approve estimates, track repair progress, and pay invoices, plus tools for technicians to receive assignments, log labor time, and access repair guidance. The company differentiates itself by focusing specifically on the heavy‑duty repair market and by offering integrated workflows tailored to fleets and independent repair shops, including QuickBooks integration and automated parts ordering, plus strategic acquisitions to broaden services. Its goal is to digitize and streamline repair shop operations, increase efficiency, and support business growth in the heavy‑duty maintenance sector.

About Fullbay

Simplify's Rating
Why Fullbay is rated
B
Rated B on Competitive Edge
Rated A on Growth Potential
Rated C on Differentiation

Industries

Automotive & Transportation

Industrial & Manufacturing

Enterprise Software

Company Size

51-200

Company Stage

Early VC

Total Funding

$23.2M

Headquarters

Phoenix, Arizona

Founded

2012

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Simplify's Take

What believers are saying

  • Fullbay reported $5.04 billion 2025 service commerce, up 68% from 2023.
  • July 2024 JMI Equity backing funds product expansion and commercial scale.
  • August 2026 rollout targets 25,000 small shops first, creating a fast adoption wedge.

What critics are saying

  • Pitstop integration can distract teams and delay Fullbay Next adoption across larger shops.
  • Competitors like Mitchell 1 and Fleetio attack adjacent workflows, compressing Fullbay's category control.
  • Heavy concentration in heavy-duty repair exposes Fullbay to fleet spending shocks and customer churn.

What makes Fullbay unique

  • Fullbay Next launched August 18, 2026 as an AI-native, mobile-first heavy-duty repair platform.
  • Pitstop acquisition on March 25, 2026 adds predictive maintenance from 5,000 shops' service data.
  • Truck Genius and Fullbay Payments deepen workflow, analytics, and monetization inside one system.

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Funding

Total Funding

$23.2M

Above

Industry Average

Funded Over

2 Rounds

Early VC funding comparison data is currently unavailable. We're working to provide this information soon!
Early VC Funding Comparison
Coming Soon

Benefits

Flexible Work Hours

Professional Development Budget

Growth & Insights and Company News

Headcount

6 month growth

-1%

1 year growth

-1%

2 year growth

0%
PR Newswire
Aug 18th, 2026
Fullbay reimagines the repair shop with "Fullbay Next," its all-new mobile-first, ai-native platform that connects fleets, cuts busywork, and boosts technician productivity.

Fullbay reimagines the repair shop with "Fullbay Next," its all-new mobile-first, ai-native platform that connects fleets, cuts busywork, and boosts technician productivity. Aug 18, 2026, 10:00 ET PHOENIX, Aug. 18, 2026 /PRNewswire/ - Fullbay, the largest and most comprehensive turn-key platform that improves the operational efficiency of heavy-duty repair shops, launched its completely new, AI-native, cloud-based platform - Fullbay Next - to bring heavy-duty repair into the connected, high-tech era. Built on a decade of commercial repair expertise, Fullbay Next is the only platform in the industry powered by cutting-edge technology and an unmatched depth of shop data. It helps shops and fleets of all sizes work faster, streamline operations, and keep technicians turning wrenches instead of buried in admin work. Fullbay Next is designed to put the entire repair journey on a single, fast, mobile-optimized screen. Built with AI at its core, the system adapts to how shops of every size run, simple enough for a solo operator and powerful enough for the largest fleets. The platform is rolling out in phases, starting with small independent and mobile shops, a segment that represents roughly 25,000 businesses in the industry. Those tools are live now, with medium and large operations to follow in a rapid rollout over the next several months. "Fullbay Next is a new era of shop management and fleet maintenance," said Trent Broberg, CEO of Fullbay. "We're bringing together tens of millions of service orders representing billions of dollars in commerce from across our platform to build something this industry has never had: a connected, data-driven ecosystem that makes every shop and fleet smarter, faster, and more efficient. This isn't an incremental update. It's a fundamentally different way for the heavy-duty industry to run." In addition to fast page loads, a streamlined setup, light and dark modes, and multilingual support, Fullbay Next also features: * Repair Center - A reimagined way for a shop to operate, built around how technicians actually work: * Wrench mode - A focused technician view of repair information only, no clutter. * Kanban board - A visual board displaying every job and its stage at a glance. Drag and drop work orders through stages with a single click. * Quick work order - Draft a new work order in seconds, not minutes. Select the customer and unit from the board, note the issue, and finish details later. * Cutting-edge AI, built in - Fullbay AI powers a set of tools designed to cut admin time: * Interactive note cleanup - Voice-to-text captures and cleans up technician notes automatically. * Image capture and review - Snap a photo to add it to a work order, or point the camera at a part and let AI review the image and flag what looks wrong. * AI Receptionist - An AI assistant that answers after-hours and overflow calls, so no customer call goes unanswered. * Fleet Center customer portal - Auto-provisioned accounts, and soon, a universal unit record, so fleets can see service history across all Fullbay shops. * Modern Developer portal and API - Interactive self-service documentation, modern security, formal versioning, and expanded data exposed as native API resources, with early access opening in the coming months. Fullbay Next supports the heavy-duty industry by tackling persistent challenges such as technician shortages and administrative burdens. By using AI to automate administrative work and streamline workflows, it keeps technicians focused on repairs, saving time, and reducing costs. Fullbay has a packed roadmap of continuous upgrades ahead, built on a foundation designed for this kind of blistering speed of development. ABOUT FULLBAY Fullbay revolutionizes the operations of heavy-duty repair shops and internal fleet maintenance departments to create more efficient, focused, and faster organizations. The company employs the latest technology, expertise and an AI-first approach to provide a turn-key platform that connects every function of customers' businesses in real time from any location to improve workflow and create transparency in operations. Founded in 2014 and based in Phoenix, Arizona, Fullbay focuses on delivering operational excellence, preventive maintenance solutions, and inventory management optimization to its wide variety of customers. Through its acquisition of Pitstop, the company empowers fleets with tools to eliminate vehicle downtime, improve planned maintenance efficiency, and reduce manual inputs. Its advanced analytics enable fleets to streamline work order and DVIR workflows, generate comprehensive vehicle health reports, provide predictive failure alerts, and much more. Through its Fullbay Cares program, the company commits to giving back to the essential workers of heavy-duty repair by supporting charitable organizations and dedicating time and resources to community service. SOURCE Fullbay

Associated Press
Aug 18th, 2026
Fullbay launches AI-native platform to streamline heavy-duty repair shop operations

Fullbay has launched Fullbay Next, an AI-native platform designed to modernise heavy-duty repair shop operations. The cloud-based system aims to streamline workflows and reduce administrative tasks for technicians. The platform features a reimagined Repair Centre with a focused technician view, visual kanban boards for job tracking, and quick work order creation. AI tools include voice-to-text note cleanup, image capture for parts analysis, and an AI receptionist for after-hours calls. Fullbay Next is rolling out in phases, starting with small independent and mobile shops—roughly 25,000 businesses. Medium and large operations will follow over the coming months. The Phoenix-based company, founded in 2014, positions the launch as addressing industry challenges including technician shortages and administrative burdens by keeping workers focused on repairs rather than paperwork.

Yahoo Finance
Aug 18th, 2026
Fullbay launches AI-native platform to streamline heavy-duty repair operations

Fullbay has launched Fullbay Next, an AI-native, cloud-based platform for heavy-duty repair shops. Built on 10 years of commercial repair expertise, the mobile-first system streamlines operations and reduces administrative work for technicians. The platform features a reimagined Repair Centre with Wrench mode for focused technician views, a Kanban board for visual job tracking, and quick work order creation. Built-in AI tools include voice-to-text note cleanup, image capture that identifies faulty parts, and an AI receptionist for after-hours calls. Fullbay Next is rolling out in phases, starting with small independent and mobile shops—approximately 25,000 businesses. Medium and large operations will follow over the coming months. The platform also includes a Fleet Centre customer portal and modern developer API with self-service documentation. Chief executive officer Trent Broberg said the system represents "a fundamentally different way for the heavy-duty industry to run", creating a connected, data-driven ecosystem.

Fullbay
Jun 17th, 2026
That's genius, dude! All about Truck Genius.

That's genius, dude! All about Truck Genius. Truck Genius helps Fullbay-powered shops turn their existing data into useful visualizations - without forcing owners to wrestle with spreadsheets or manually pull reports. * Learn how Truck Genius began as a collaborative effort between an AI company and a heavy-duty shop. * See exactly what it does with data provided by Fullbay (and how it can make life easier). * Find out what's next in the Truck Genius adventures. Let's be honest: very few people get into the repair business because they love spreadsheets. Sure, data matters. It matters a lot! Shop owners want to know who's producing, which customers are driving revenue, where their margins are at, and what the next few weeks of work look like. And the more a shop grows, the more questions it tends to ask, and the more valuable it becomes to look at data from different angles. Fullbay gives shops access to a lot of operational data, from tech performance to customer activity to revenue trends and beyond. But every shop runs a little differently, and sometimes owners want extra flexibility: a different visualization, a custom dashboard, or the ability to combine information from multiple reports into one clearer picture. Enter Truck Genius, its newest partner in crime. Er, repair. What started as a custom software project to help a Fullbay-powered shop better visualize and use its data eventually grew into a platform designed to pull reporting information together, organize it, display it, and help owners spot what matters. And hey, Fullbay, Inc. liked the sound of that, so Fullbay, Inc. teamed up with Truck Genius to help get their brand of AI-powered genius out to more owners. Here's what you should know about them. Building A platform with shop owners, not just for them. Josh Ross was the owner of an emerging AI company in Michigan when a mutual acquaintance introduced him to Bill Kerry of Kerry Brothers Truck Repair. His shop was running on Fullbay, but he was having issues with the data visualization. When he heard Josh was a software guy, he asked for his help. "We built a bare bones version that pulls all the reporting out of Fullbay, and then visualizes it, and all the facets he wanted to see," Josh explained. It worked. It worked so well that Bill asked them to build out more integrations and automations, and began introducing them to his friends and colleagues. Josh began to wonder if this product he'd created could actually evolve into a business. "I took my team to market with a few shops initially," he said, working with those shops to build a platform that could scale to multiple users. Those shops, along with Kerry Brothers, acted as primary advisors for the budding company: "[They helped us] make this thing what the repair shops actually want to see," Josh said, "and optimize Fullbay in the areas that they cared about." How does Truck Genius work, anyway? So, how does Truck Genius do its thing? Josh walked Fullbay, Inc. through it. When a Fullbay-powered shop partners with Truck Genius, they gain access to Truck Genius's AI agent. That agent wakes up ultra, ultra early each morning, logs into Fullbay, and goes into whatever area the shop owner wants a better look at (for example, the service or reporting page). It downloads the data and sends it to Truck Genius, where it is uploaded to their system. Who didn't get involved with that? The owner, or CFO, or whoever usually gets tasked with pulling reports. They get to sleep in while the agent does the work (or maybe they're drinking their second cup of coffee - Fullbay, Inc. don't ask questions. The point is they don't have to do it themselves.). From there, Truck Genius provides several visualizations. It essentially puts a magnifying glass on the data that already exists, enhancing it and allowing shop owners to learn even more from it. The system is now entirely autonomous. "We give our agent instructions of what to do, and it figures out how to do that step by step through the process," Josh said. "AI is great, but that doesn't mean anything until there's a real problem that we're solving." What Truck Genius can show you. So, what does using Truck Genius look like? It takes the data shops are already generating and turns it into something easier to read. Hey, some folks love looking through the reports Fullbay generates on its own. Others want different sorts of visualizations. An owner using Truck Genius can view performance from multiple angles: by shop, customer, tech, service advisor, component, revenue, and more. Multi-location operations can zoom out to see how the whole business is performing, then drill down into a single location to see what's working and where the money is being made (along with what, if anything, might be dragging). It's a new kind of flexibility. Shop owners using Truck Genius can also: * Look at gross profit per hour over time; * Compare month-over-month trends; * Search past service orders by job description; * Review parts sold by number or description; * See what margins looked like on previous sales; * Surface upcoming PMs on a calendar; * Break down employee stats like utilization and efficiency by shift, group, or individual. "We take [the data], we format it, and we visualize it, and slice and dice a bunch of different ways," Josh said. All these new ways of looking at information helps shop owners ask better questions, like which customers are most profitable, and which services are performing best. It's a whole new way to look at the data, and Josh's team is just getting started. He envisions additional automations and features based on what individual shops are asking for. At the moment, the Truck Genius team has a "laundry list" of features they're developing based on requests from shop owners. The future of technology in heavy-duty. On this blog, Fullbay, Inc. has talked occasionally about how the industry needs to modernize. The trucks and equipment have become more sophisticated, but historically, many repair shops (er, Fullbay customers excluded, obviously) have lagged behind in how they actually run things. But it's 2026. AI isn't just a big scary robot overlord from the Terminator movies anymore. Josh's goal for Truck Genius is to give the industry a hand with that modernization. "AI allows you to automate things, hand things off, and so that's our goal," he said, citing a desire to allow heavy-duty repair folks to capitalize on new technology without wildly changing everything else - like how they do the work. In the meantime, the Truck Genius team will continue developing new ways for Fullbay folks to view and understand the data their shops create. If you'd like to know more about Truck Genius, head over to their website. Suz Baldwin Suz Baldwin got her start in the automotive industry, writing and editing for several motorcycle and classic car magazines straight out of college. In the years that followed, she's written all sorts of copy for brands big and small while consuming enough coffee to paralyze a dinosaur.

Fullbay
Jun 9th, 2026
What 500+ commercial vehicle customers want from your shop.

What 500+ commercial vehicle customers want from your shop. Fullbay, Inc. asked 500+ commercial vehicle owners and operators about their payment habits, what they want from repair shops, and how it all influences where they take their business. Here's what they said. Key takeaways: Cash flow constraints are delaying both preventive maintenance and necessary repairs across heavy-duty shops. Demand for pay-over-time options is already high and increases among customers who delay work. Flexible payment options influence where customers choose to bring their business and how much they spend. Offering Buy Now Pay Later can help reduce delays and increase approved work. Your customers have never been under more financial pressure. The cost of operating a commercial truck has climbed to record levels, and repair and maintenance expenses continue to rise. What you might not know is how all of that is changing the way your customers think about paying for repairs. Fullbay, Inc. partnered with Stripe and went straight to the source: surveying commercial vehicle owners and operators to find out what they want when it comes to payment options, and how those preferences are shaping their behavior. Let's dive into what customers are saying, what it means for your repair shop, and how you can use these insights to create a competitive advantage. Cash flow is holding up critical repairs. Here's the number that should get your attention: 47% of all customers surveyed have delayed preventive or emergency maintenance at least occasionally. For many of them, it's not that they don't want the work done - it's that the timing doesn't line up with their cash flow. In the survey, 31% said they delay repairs specifically because of cash flow constraints. Think about what that means for your shop. Work gets put on hold - or never comes in at all - because a customer can't cover the cost that day. Maintenance gets pushed. Repairs stack up. Vehicles stay on the road longer than they should, or sit in a lot longer than planned, and uptime starts to take a hit. None of that is good for their business. And it's definitely not good for yours. Demand for Buy Now Pay Later is high. So what do customers want? Flexibility. More than half (58%) of surveyed customers said they're interested in paying over time. And 61% said they would likely use a pay-over-time option if it were offered. Among the 47% who have had to delay maintenance? The demand gets even louder: 77% said they're interested in pay-over-time, and 79% said they'd likely use it. These aren't tire-kickers. These are customers who want the work done and are telling you exactly what would help them say yes. Most customers said they'd consider financing repairs in the $2,500 to $9,999 range - which, if you've been in heavy-duty repair for more than about five minutes, you know is squarely in the sweet spot for major work. The types of repairs customers are most likely to use pay-over-time for? Major engine repairs (61%), emergency breakdowns (43%), and transmission work (40%). In other words, the big, urgent, can't-wait jobs where cost is most likely to become a barrier. Flexible payments are A competitive advantage for shop owners. Now here's where it gets really interesting for shop owners. 65% of customers said they would choose a repair shop based on whether it offers flexible payment options. Read that again. Nearly two-thirds of your potential customers are factoring how they can pay into where they bring their truck. It doesn't stop at winning customers, either. Offering flexible payment options also increases how much customers are willing to spend: 60% said they'd spend more if those options were available, and 30% said they'd spend significantly more. That's your average ticket going up - and you don't even have to upsell harder, you just have to remove the barrier holding customers back. For the 47% who've delayed maintenance in the past, the numbers are even more dramatic: 82% said flexible payments would influence which shop they choose, and 80% said they'd increase their spending. This tracks with what Fullbay, Inc. see across the industry. When customers don't have to come up with the full cost of a brake job upfront, they're more open to getting the brake job and everything else that needs doing. Suddenly you're handling brakes, headlights, and some bodywork PMs, too. Most shops leave that opportunity on the table. Despite the enormous demand, most repair shops haven't caught on yet. Only 30% of customers report that their repair shop lets them use a payment plan. And just 13% say they can pay with third-party financing. That's a massive gap between what customers want and what shops are offering. And gaps like that? They're opportunities for the shops that move first. So what does all of this mean for your shop? Pay-over-time helps customers say yes to critical repairs and PMs without delaying the work. When customers have a way to manage larger costs, fewer jobs stall at the approval stage. Work moves forward more consistently. Fewer vehicles sit waiting on a decision. That changes two things: where customers choose to bring their business, and how much work they approve when they get there. Both of those matter to your bottom line and to keeping your own shop's cash flow healthy and predictable. With Buy Now Pay Later, your customers can pay over time while you get paid upfront - without taking on any financial risk. No chasing invoices. No wondering if the check is in the mail. No awkward "just circling back on that balance" calls. If you want a deeper dive into how Buy Now Pay Later works in heavy-duty repair - Fullbay, Inc. has got a full guide for that. How Fullbay Payments can help. Fullbay Payments, powered by Stripe, helps your shop get paid faster and turn payments into a revenue driver - all built directly into Fullbay's repair and invoicing workflow. Give your customers the flexibility to pay however works best for them - credit card, eCheck, Apple Pay, Google Pay, Link, and Buy Now Pay Later. Ready to make payments work for your shop? Fullbay The Fullbay Team produces editorial content covering shop management, industry trends, and best practices for heavy-duty repair professionals. Fullbay is the leading shop management software provider, purpose-built for the heavy-duty repair industry.

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