At MPE 2025, Suzana Kordumova and Dr. Thomas Fromherz from G+D Netcetera talked about the future of digital payments.

Suzana Kordumova Nikolova, Product Manager at G+D Netcetera, emphasises how fintechs should support merchants and help them increase conversion rates by integrating Click to Pay in their payment offer.Online shopping has become part of our daily lives, but besides its supporting role in our dynamic living, it can sometimes become frustrating. Customers can abandon their online purchase due to the annoying security check and time-consuming payment process. In fact, over 75% of customers are likely to abandon their shopping carts and choose merchants that prioritise both convenience and security. This shopping cart abandonment trend, which leaves no chance to convert browsing into sales, poses a significant challenge for online retailers. This is exactly why Click to Pay was created. It aims to streamline the checkout process, making it intuitive and accessible for diverse customers

Does NFC technology present opportunities for financial institutions beyond Apple Pay?Speaking to Jukka Yliuntinen from G+D Netcetera, G+D’s digital powerhouse division and Nick Maynard from Juniper Research, FF News’s Ali Paterson uncovers the evolving world of NFC technology and its impact on the digital wallet landscape in our latest FF Virtual Arena.Global adoption of NFC tech has been uneven but European Commission approval and Apple’s recent move to expand NFC access for third-party wallet apps, creates a unique opportunity.Is this shift poised to reshape the mobile wallet landscape, enabling banks to remain at the heart of consumers’ digital lives?Tune in to the video above find out more about:Has the “TFL effect” boosted Britain’s use of contactless payment methods?Global variations in NFC implementation.What could Apple’s NFC opening mean for financial institutions?What can they do to drive customer adoption?NFC Adoption Around The WorldIn this video we have the ideal selection of guests. On the one hand there is Jukka Yliuntinen, who is Head of Digital Solutions at G+D’s Digital Powerhouse, G+D Netcetera, and on the other, providing an insight into the landscape, we have Nick Maynard, VP of Fintech Market Research at Juniper Research. Together, they explore the current state and future of NFC (Near Field Communication) technology, particularly in the realm of digital payments and its impact on the wallet landscape.Kicking off the discussion, Maynard emphasizes the link between existing card infrastructure and NFC adoption. According to him NFC-based contactless payments have thrived in regions where card usage is already prevalent, like the US and the UK. Paterson prompts the possibility that there has been a “TFL effect” in London, where widespread use of contactless cards on public transport normalized the “tap-to-pay” behavior. Conversely, in markets where cash remains dominant, such as Germany and Austria, NFC adoption has been slower