Golden Hippo

Golden Hippo

Direct-to-consumer health and wellness products

About Golden Hippo

Simplify's Rating
Why Golden Hippo is rated
A-
Rated A on Competitive Edge
Rated A on Growth Potential
Rated B on Differentiation

Industries

Healthcare

Consumer Goods

Company Size

51-200

Company Stage

Debt Financing

Total Funding

$354M

Headquarters

Salt Lake City, Utah

Founded

2011

Overview

Golden Hippo creates and markets popular health, wellness, beauty, and pet care brands, selling directly to consumers through online platforms. This direct-to-consumer model allows the company to build strong relationships with customers and quickly adapt to their needs. Golden Hippo focuses on high-quality products that enhance the health and happiness of people and their pets, serving a diverse clientele that includes health-conscious individuals and pet owners. The company stands out from competitors by fostering a culture of innovation, continuously testing new ideas and technologies, and offering flexible work arrangements for its over 1,400 employees. As an employee-owned business, Golden Hippo aligns the interests of its staff with the company's success through an Employee Stock Ownership Plan (ESOP). The goal of Golden Hippo is to improve lives through its products while maintaining a commitment to education and smarter health choices.

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Simplify's Take

What believers are saying

  • Subscription models enhance customer loyalty and provide steady revenue streams.
  • Personalized beauty and wellness products meet growing consumer demand for tailored solutions.
  • Pet care spending is increasing, boosting demand for premium health-focused products.

What critics are saying

  • Emerging direct-to-consumer brands increase competition in health and wellness.
  • Rising raw material costs may impact profit margins for beauty and pet care.
  • Changes in digital marketing algorithms could affect online sales strategies.

What makes Golden Hippo unique

  • Golden Hippo is employee-owned, aligning employee and company interests.
  • The company excels in direct-to-consumer sales, bypassing traditional retail channels.
  • Golden Hippo's culture of innovation supports continuous product and process improvement.

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Funding

Total Funding

$354M

Above

Industry Average

Funded Over

0 Rounds

Benefits

Flexible work arrangements

Employee stock ownership plan

Global charity impact

Generous matching 401k plan

Room for growth & results-based pay increases

Recognition programs

Company events

Free on-site gym & fully-stocked kitchen

Company News

PR Newswire
Mar 20th, 2024
Golden Hippo, And Its Sister Companies; Golden Customer Care, Golden Bolt, And Golden Pet Manufacturing Win The 2024 Usa Today Top Workplaces Award

WOODLAND HILLS, Calif., March 20, 2024 /PRNewswire/ -- Golden Hippo —the leading direct-to-consumer creator and marketer of over 20 brands, including health, beauty, and pet care—and its sister companies, Golden Customer Care , Golden Bolt , and Golden Pet Manufacturing celebrate winning the 2024 USA TODAY Top Workplaces USA award. Awarded by Energage—a purpose-driven organization that develops solutions to build and brand Top Workplaces—and in partnership with USA TODAY, the Top Workplaces award is based on surveying more than 20 million employees to recognize the leading organizations across 60 markets.Golden Hippo—the leading direct-to-consumer creator and marketer of over 20 brands, including health, beauty, and pet care—and its sister companies, Golden Customer Care, Golden Bolt, and Golden Pet Manufacturing celebrate winning the 2024 USA TODAY Top Workplaces USA award.The Top Workplaces award is based on Energage's confidential, research-backed, employee engagement survey. Participating companies are evaluated against the industry's most robust standards. Results are calculated by comparing the survey's research-based statements, including 15 Culture Drivers that are proven to predict high performance against industry benchmarks.In addition to USA TODAY Top Workplaces, Golden Hippo has been recognized for its outstanding work culture with over 35 awards in less than five years. Golden Hippo, Golden Customer Care, and Golden Bolt's award-winning culture and benefits are designed to create and foster an inclusive and innovative team.Golden Hippo Employee Reviews"Continuing to grow my career here is a no-brainer for me. The people are what makes this place special - everyone's incredibly talented, knowledgeable, and supportive, making it a fantastic environment to grow

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