About

Gordian Software provides software solutions tailored for the airline industry, focusing on simplifying flight searching, booking, and management. Its main products are an API and customizable widgets that allow airlines and travel agencies to integrate Gordian's platform into their existing systems. This integration helps airlines increase sales of additional services like seat selection and baggage options, while travel agencies can choose specific services to enhance their customers' travel experience. Unlike many competitors, Gordian Software emphasizes a user-friendly approach that reduces complexity in the airline and travel market. The company's goal is to improve the overall travel experience by making ancillary service sales easier and more efficient for its clients.

Simplify's Take

What believers are saying

• Gordian achieved 3.5x revenue growth in the first half of 2022.
• The rise of 'bleisure' travel boosts demand for Gordian's ancillary services.
• Increased adoption of NDC standards opens new integration opportunities for Gordian.

What critics are saying

• Emerging travel tech startups could erode Gordian's market share.
• Economic downturns may reduce spending on ancillary services by airlines.
• Regulatory changes in data privacy laws could increase compliance costs.

What makes Gordian Software unique

• Gordian Software offers APIs that enhance ancillary sales for airlines and agencies.
• The company supports over 100 airlines, including Lufthansa and United Airlines.
• Gordian's platform simplifies flight management with customizable widgets and API integration.

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