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Groomer.io

Subscription-based platform for pet grooming bookings

Overview

Groomer.io provides a digital platform for pet grooming businesses to run their operations more efficiently. It centers on an online booking system that handles appointments for both mobile and storefront groomers, helping reduce cancellations and no-shows. The product includes features such as online booking, pay-ahead options, and deposits to improve cash flow, all delivered through a subscription-based service. Onboarding includes personalized setup video calls to ensure a smooth start. Groomer.io differentiates itself by focusing specifically on pet grooming, supporting both mobile and storefront models, and offering dedicated onboarding and customer support to help businesses implement the system quickly. The company’s goal is to help grooming businesses operate more smoothly and increase profitability by streamlining bookings, payments, and daily management.

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About Groomer.io

Simplify's Rating
Why Groomer.io is rated
C
Rated C on Competitive Edge
Rated C on Growth Potential
Rated C on Differentiation

Industries

Consumer SoftwareEnterprise Software

Company Size

1-10

Company Stage

N/A

Total Funding

N/A

Headquarters

Westlake Village, CA

Founded

2015

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Simplify's take

What believers are saying

  • Groomer.io updated its Android app on September 18, 2026, showing active maintenance.
  • Capterra lists 25 reviews and a 5.0 rating in November 2026.
  • Pricing pages in October 2026 tout unlimited texting and continuous upgrades, boosting retention.

What critics are saying

  • Groomer.io's Google Play rating sits at 1.9 stars, signaling product frustration.
  • Petvisor already integrated Groomer.io; product autonomy disappears if platform priorities shift.
  • A 2026 competitor with better UX and lower churn can pull salons away fast.

What makes Groomer.io unique

  • Petvisor acquired Groomer.io in 2022, folding it into a broader pet software suite.
  • Groomer.io targets both mobile and storefront groomers with scheduling, texting, and deposits.
  • Its 2026 pricing is simple: $79 monthly, unlimited SMS, and onboarding support.

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Company News

PR Newswire
Nov 18th, 2024
Petvisor Appoints Diana Schulz To Board Of Directors, Bolstering Customer-Centric Product Focus

SAN DIEGO, Nov. 18, 2024 /PRNewswire/ -- Petvisor, a best-in-class veterinary and pet services business management and client engagement software platform, has announced the addition of Diana Schulz to its Board of Directors. Diana, an accomplished executive with deep strategic and operational skills, has successfully led market expansion and product innovation strategies for both small business and consumer segments. With this new addition, Petvisor reaffirms its mission to provide advanced solutions that drive the businesses of pet service providers while enhancing ongoing interactions and relationships with pets and pet parents. Most recently, Diana served as President of the Legal Technology business of Internet Brands, a leading provider of cloud-based legal marketing services to small and medium-sized law firms. Diana supported the division's consistent and profitable growth through an innovative product effort, focused go-to-market strategy, and strategic approach to mergers and acquisitions (MA)

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