'Harry Kane is GUARANTEED to break his trophy duck this season - it's just a question of how many he wins'

NEW YORK--(BUSINESS WIRE)--Guaranteed, a company providing modern, end-of-life care designed with the patient and caregiver in mind, is pleased to announce it has closed a $6.5M seed round led by BrandProject, with participation from Precursor Ventures, Springbank Ventures, Lakehouse Ventures, and Cake Ventures. Notably, 50% of the capital came from a woman- and/or person of color-led general partner investment firm or angel investor. Additionally, 27% came specifically from Black investment dollars. Guaranteed will use the funding to scale its platform with a focus on building out its patient experience—and hiring hospice and clinical care professionals, as well as engineering and marketing talent as it expands into new markets. “Despite being a $29B market that is set to double in six years, our culture is far from having a constructive relationship with death,” said Jessica McGlory, founder and CEO at Guaranteed. “Since everyone dies, we are committed to making the end-of-life experience more personalized because we believe everyone should have access to the care they need in order to have a good death.”