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Guardian Dentistry Partners runs a national Dental Partnership Network that provides support services and growth opportunities to its network of dentist partners. It helps dental entrepreneurs own and grow their practices by delivering centralized operations, mentorship, marketing, human resources, and administrative services so partners can focus on patient care. What sets Guardian apart is its values-driven approach—emphasizing integrity, mentorship, teamwork, action, caring, and transparency—and its family-office backing, which supports collaboration and long-term practice building across multiple states. The company's goal is to help partners create timeless practices that positively impact patients and communities for generations.
Industries
Consulting
Healthcare
Company Size
201-500
Company Stage
N/A
Total Funding
N/A
Headquarters
Miami, Florida
Founded
2018
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Health Insurance
Dental Insurance
Vision Insurance
Life Insurance
Disability Insurance
Paid Vacation
Paid Holidays
Flexible Work Hours
401(k) Company Match
Guardian Dentistry Partners has agreed to acquire a majority stake in Select Dental Management, adding 38 locations across eight northeastern states and Washington D.C. The deal brings 130 dentists and over 30 partners into GDP's network. Select Dental Management, founded in 2018, operates in Connecticut, Massachusetts, Maryland, New Hampshire, New Jersey, New York, Pennsylvania, Vermont, and Washington D.C., supporting more than 720 team members. The company's EBITDA grew 115% between 2022 and 2024, with practice-level EBITDA margins of 20%. Both organisations share a dentist-partnership model emphasising clinical excellence and equity ownership. The combined platform will benefit from expanded infrastructure and clinical resources. GDP is backed by Morgan Stanley Private Credit, TPG Twin Brook, and Prudential. The transaction is expected to close before the end of the third quarter of 2026.
Best Dental Insurance providers for DSOs in Virginia. Virginia's DSO landscape is expanding rapidly, with major players like Heartland Dental, PepperPointe Partnerships, and Guardian Dentistry Partners competing for market share. As these organizations scale, they face a critical question: continue relying on traditional insurance with stagnant reimbursement rates, or adopt membership platforms that generate predictable recurring revenue? This list features both traditional dental insurance and membership platforms, with an important distinction. The #1 recommendation, Clerri, is NOT insurance. It's a dental membership platform that Virginia DSOs use to reduce insurance dependence and transform patient behavior. Key takeaways. * Clerri ranks as the top alternative to traditional insurance for Virginia DSOs, delivering 76% more patient visits and 172% higher cash production compared to uninsured patients. * Membership platforms eliminate waiting periods, annual maximums, and claim denials that affect patient care under traditional insurance. * Insurance reimbursement rates have grown less than 1% annually for eight consecutive years while operational costs rise 3%-plus per year. * 7 of the top 10 DSOs nationwide use Clerri's membership platform to generate recurring revenue outside insurance constraints. 1. Clerri Membership Platform - The #1 alternative to insurance dependence. Clerri is NOT a dental insurance platform. It operates as a dental membership platform that enables DSOs and dental groups to design, launch, and manage subscription-based membership programs. Best For: Virginia DSOs seeking to reduce insurance reliance, generate predictable revenue, and improve patient retention Type: Dental Membership Platform (NOT Insurance) Clerri represents a fundamental shift from insurance dependence to practice-controlled patient financing. The platform enables DSOs to design, launch, and manage subscription-based membership programs that deliver measurable improvements in patient behavior and practice economics. The company serves 20,000+ dentists across 5,000+ independent practices, 200+ group practices, and 7 of the top 10 DSOs nationwide. This scale provides Virginia DSOs with proven infrastructure and documented results. The membership effect: quantified patient behavior changes. Clerri's proprietary research documents significant behavioral shifts when patients join membership plans: * 76% more visits compared to when those patients were cash-pay or uninsured * 146% more procedures accepted and completed * 172% increase in cash production per patient These outcomes stem from removing the barriers traditional insurance creates. Membership patients have no waiting periods, no annual maximums, and no claim denials affecting their access to care. Seamless PMS integration. Clerri Bridge, the platform's workflow application, integrates directly with over 90% of practice management software including Dentrix, Open Dental, and Eaglesoft. The application overlays existing schedule views to surface enrollment opportunities and enable single-click patient sign-ups. Key integration capabilities include: * Automated payment posting to PMS systems * Benefit tracking showing services used and remaining * Real-time dashboards for enrollments, renewals, and revenue * One-click enrollment pulling patient data directly from PMS Proven DSO results. GEN4 Dental Partners implemented Clerri across 40+ locations in 14 days, immediately enrolling 500+ members. The DSO added 220 patients in the first challenge month, followed by 280 patients (127% increase) in the second month. Great Lakes Dental Partners found a true growth partner in Clerri, while 7 to 7 Dental scaled membership revenue significantly. SkyRidge Dental achieved an 8x increase in membership plan enrollment. Pricing structure: * Custom pricing based on practice size * White-glove onboarding included * No per-transaction fees on membership revenue 2. Delta Dental of Virginia. Type: Traditional Dental Insurance (PPO/DHMO) Delta Dental operates as a Virginia-specific entity within the nation's largest dental insurance network. The company covers all 50 states, Puerto Rico, and U.S. territories through the Delta Dental Plans Association. The insurer offers two Qualified Dental Plans through Virginia's Health Insurance Marketplace, according to Delta Dental of Virginia's ACA plan page. Group plans scale for DSOs of various sizes with established claims processing infrastructure. Key features: * Large provider network in Virginia with extensive participation * Multiple plan options including PPO and DHMO structures * BBB-accredited business with long-standing market presence * Scalable group administration for multi-location practices 3. Aetna Dental. Type: Traditional Dental Insurance (PPO/DHMO) Aetna says Dental Direct members can choose from more than 442,000 dentist locations in the Aetna Dental PPO network, and that Aetna has provided dental care to more than nine million members. The carrier's integration with broader healthcare services appeals to DSOs offering comprehensive employee benefits. * Large national network with Virginia coverage * Part of larger Aetna healthcare ecosystem * Multiple plan tiers for different coverage needs * Established group plan administration Aetna's primary dental insurance plans are available in Virginia, as is the Aetna Vital Savings discount card. The discount program is not available in Vermont or Montana. 4. Cigna dental. Type: Traditional Dental Insurance (PPO/DHMO) Cigna differentiates through technology with an easy-to-navigate portal app and 24/7 customer service for select plans. The carrier's digital-first approach aligns with DSO operations that rely on efficient administration. * Highly rated mobile app and patient portal * Round-the-clock support availability * Competitive preventive care coverage * Large national network 5. MetLife dental. Type: Traditional Dental Insurance (PPO/DHMO) MetLife brings financial strength and experience managing large multi-location accounts. The carrier offers multiple plan tiers including PPO, DHMO, and discount plan options for different DSO needs. * Strong financial ratings and stability * Experience with large group administration * Multiple plan flexibility * Established claims processing efficiency 6. Guardian Dental Insurance. Type: Traditional Dental Insurance (PPO/DHMO) Guardian maintains brand recognition in the dental insurance space with PPO and DHMO plan options. The carrier's experience with multi-location dental practices provides established infrastructure for DSO administration. * Well-known provider in dental insurance * PPO and DHMO options available * Online portal and mobile tools * Group expertise for multi-location practices 7. UnitedHealthcare dental. Type: Traditional Dental Insurance (PPO/DHMO) UnitedHealthcare leverages its position as a major healthcare insurer to offer integrated dental benefits. In a 2019 partnership, the company provided over 1.5 million members with orthodontic coverage options, and has continued to innovate through collaborations. * Part of larger UnitedHealthcare ecosystem * Integration with comprehensive health plans * Multiple plan options for groups * Large membership base Why Virginia DSOs are shifting to membership models. Virginia's DSO market continues expanding, with PepperPointe Partnerships achieving 35% single-day growth and Heartland Dental operating 1,800+ practices nationally. As these organizations scale, traditional insurance economics create significant headwinds. The math is straightforward: insurance reimbursement rates have grown less than 1% annually for eight consecutive years while operational costs increase 3%-plus per year. This gap compounds over time, squeezing margins that DSOs depend on for growth and profitability. Membership platforms address this structural challenge by creating recurring revenue streams outside insurance constraints. Practices gain control over pricing, patient relationships, and care delivery without claim denials, waiting periods, or annual maximums affecting treatment acceptance. For Virginia DSOs evaluating coverage strategies, the DSO guide provides detailed implementation frameworks and ROI calculations. Frequently asked questions. Predictable revenue. Loyal patients. Zero hassle. Attract and retain patients, drive patient loyalty, and grow cash production with the membership platform built for dentistry.
Ryan Cunningham was promoted to Chief Operating Officer at Guardian Dentistry Partners (GDP).
Guardian Dentistry Partners expanded into New Jersey with the addition of Dr. Lu Gan, Smile Dental Care, Plainsboro Township, NJ.
Guardian Dentistry Partners ranked highest among DSOs on the Inc. 5000 list of fastest-growing companies.
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Industries
Consulting
Healthcare
Company Size
201-500
Company Stage
N/A
Total Funding
N/A
Headquarters
Miami, Florida
Founded
2018
Find jobs on Simplify and start your career today