HTC

HTC

Local telecommunications services and fiber broadband

Overview

HTC is a large, locally owned telecommunications cooperative that provides a full range of communications services. Its offerings include local telephone, long distance, digital wireless, digital cable, high-speed internet, and advanced business services such as remote recovery, LAN/WAN design, firewall and VPN security. It also offers Home Security and Fiber to the Home under the HTC Bluewave brand, a fiber optic network that delivers very high-speed internet, 100% digital cable TV, and voice services from a single delivery point. The company differentiates itself through its cooperative model and focus on serving the community with reliable services at good value, backed by a large fiber network and integrated home services. HTC’s goal is to improve the quality of life in the areas it serves by providing dependable, value-driven communications and by partnering with local communities to build a better society.

About HTC

Simplify's Rating
Why HTC is rated
B-
Rated B on Competitive Edge
Rated B on Growth Potential
Rated C on Differentiation

Industries

Data & Analytics

Enterprise Software

Cybersecurity

Company Size

201-500

Company Stage

N/A

Total Funding

$4.9M

Headquarters

Myrtle Beach, South Carolina

Founded

1952

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Simplify's Take

What believers are saying

  • HTC is expanding fiber into Marion in summer 2026 with grant-funded construction underway.
  • BEAD projects target over 100 Marion County locations, with XGS-PON and 5 Gbps speeds.
  • Forbes named HTC among South Carolina's 2026 best companies, supporting hiring and retention.

What critics are saying

  • Spectrum is pressuring HTC in South Carolina with fiber and aggressive $30 promotional pricing.
  • HTC warned on January 9, 2026 about fake sponsored search ads stealing customer traffic.
  • Conway's drive-thru closes August 1, 2026, signaling cost pressure and reduced member convenience.

What makes HTC unique

  • HTC controls South Carolina's largest cooperative fiber footprint across Horry, Georgetown, and Marion counties.
  • Carlton Lewis replaced Mike Hagg in 2024, preserving continuity after 28 years.
  • HTC pairs broadband with local media, security, mobile, and community programming.

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Funding

Total Funding

$4.9M

Above

Industry Average

Funded Over

0 Rounds

Company News

HTC
Mar 9th, 2026
HTC & Stella's Ice Cream Partner to Create Limited Edition Flavors

HTC & Stella's Ice Cream partner to create limited edition flavors. Proceeds benefiting area Girl Scout Troops. Spirit Night Set for Thursday, March 12, National Girl Scout Day, at Conway and Murrells Inlet Stella's Location from 5:30-8:30 p.m. March 9, 2026, Conway, S.C. - HTC, the area's largest fiber internet provider, has partnered with Stella's Homemade Ice Cream to create three new flavors based off Girl Scouts cookies. They will be available for purchase at a special "Spirit Night" taking place Thursday, March 12 from 5:30-8:30 p.m. This event, which is happening on National Girl Scout Day, will be held at both Stella's locations (Conway and Murrells Inlet). A portion of all proceeds generated from sales of these limited-edition flavors will benefit Girl Scouts Troop 392, Troop 178 and Troop 2012. The three flavors are based off, and include, the Girl Scout cookie favorites; Thin Mints, Caramel deLites/Samoas, and Tagalongs/Peanut Butter Patties. The initiative. The idea behind this partnership comes on the heels of HTC partnering with Troop 392, which is based in Conway, to honor late troop member Heather Allen. She was set to be recognized as a 2026 HTC REEL Kid. HTC purchased Girl Scout cookies to distribute as a buy one, get one box to people who purchased cookies from Troop 392 at various area locations. These additionally distributed boxes also included a special QR code that details Allen's story and the REEL Kids program. HTC's commitment to local organizations. "HTC is proud to work with a local business like Stella's Ice Cream to support a great cause in our community," said Sandy Hendrick, HTC Marketing Manager. "Every scoop of these limited run flavors helps make a difference for our area Girl Scout Troops." Stella's Homemade Ice Cream has long been known for its creative flavors and commitment to local collaboration. This partnership with HTC is another way both organizations are giving back to the community they serve. "Partnering with HTC to create these new flavors and help a charity close to our hearts has been a great experience," said Haley King, owner of Stella's Homemade Ice Cream. "It's always special when local businesses can come together to create something fun for the community while also working to support a worthy cause like the Girl Scouts. We're excited to be part of a project that gives back in a meaningful way." Visit HTC's website for more information about its community outreach or call 843-365-2154. About HTC. HTC is the largest telecommunications cooperative in the United States. Celebrating more than 70 years as the local leader in communications, HTC provides services in Horry, Georgetown and Marion counties. Utilizing the area's most extensive fiber optic network, HTC service offerings include Internet; Video; Security; Mobile; and Voice. HTC also offers advanced business services, including Internet; Voice and Hosted Voice Solutions; IT Solutions such as Wi-Fi, Data Backup & Recovery and Firewalls; and Business Security. To learn more about HTC, visit href="http://www.htcinc.net">www.htcinc.net. For additional information about HTC or becoming a member, call 843-365-2154.

HTC
Jan 15th, 2026
Here When Every Second Counts

Here when every second counts. Supporting emergency care in its communities. At HTC, community support goes beyond connection - it means showing up when it matters most. Through its Helping The Community initiative, Horry Telephone Cooperative, Inc. proudly support local emergency responders. This January, Horry Telephone Cooperative, Inc. partnered with the North Myrtle Beach Rescue Squad. Their teams respond to emergencies with skill, compassion, and urgency. Because of that, their presence brings reassurance during critical moments. In return, Horry Telephone Cooperative, Inc. is honored to stand beside them and present them with a monetary contribution. A meaningful moment of gratitude. Representatives Greg Richardson, Larry Groelinger, Dennis Cassar, and Gary Clark joined Horry Telephone Cooperative, Inc. for this moment. Their work reflects selflessness and courage. Because of that, giving back feels personal. More importantly, supporting local organizations remains a priority. As a cooperative, HTC believes strong communities are built through care and commitment. Learn more about how HTC continues to give back through its Helping The Community initiative:

HTC
Nov 24th, 2025
HTC and Stella's Scoop Up Support for Grand Strand Humane Society

HTC and Stella's scoop up support for Grand Strand Humane Society. HTC recently partnered with Stella's Homemade Ice Cream in Conway to bring a little sweetness and support to the community. Throughout October, Stella's featured a special HTC-inspired flavor, Gigabyte Delight, with a portion of each scoop benefiting the Grand Strand Humane Society. Thanks to the excitement around the limited-run flavor, $300 was raised through sales at Stella's Conway location. HTC matched the amount raised, bringing the total donation to $600 for the Humane Society. Horry Telephone Cooperative, Inc. stopped by to celebrate the donation with representatives from Stella's and the Humane Society - along with a very bashful furry friend. Community partnerships like this remind Horry Telephone Cooperative, Inc. why Horry Telephone Cooperative, Inc. love where Horry Telephone Cooperative, Inc. live, and Horry Telephone Cooperative, Inc. is grateful for everyone who came out to enjoy a delicious treat for a great cause. This was made possible - because of you!

HTC
Nov 19th, 2025
HTC and Lucky Dog Productions Launch RiverTalk: Beyond The Stream Podcast & New Format for Long-Running Local Program

HTC and Lucky Dog Productions launch RiverTalk: Beyond The Stream podcast & new format for long-running local program. November 19, 2025, Conway, S.C. - HTC, the area's largest fiber internet provider, in conjunction with storied local production company Lucky Dog Productions, today launched RiverTalk: Beyond The Stream. A reimagining of the long-running local program, RiverTalk: Beyond The Stream will be a daily 30-minute program for broadcast, along with a weekly podcast featuring HTC personnel and numerous segments from the show being utilized for social media consumption. Still hosted by veteran television and radio personality "Banana Jack" Murphy, RiverTalk: Beyond The Stream will dive deep into a lively, engaging show designed to bring the latest local community news and events, pillars of the community and entertainment. With content catered towards broadcast and social media, the purpose for RiverTalk: Beyond the Stream is to keep the community informed, entertained, but most of all connected. "We've had a long-standing relationship with Lucky Dog Productions for many years and feel the launch of RiverTalk: Beyond The Stream is the next step in being better able to reach and connect with both members and non-members outside of traditional television," said Sandy Hendrick, HTC Marketing Manager. "HTC is excited about what the future holds with this endeavor." As for being able to watch or listen to this new iteration, people can: * Watch daily episodes Monday through Friday on WWMB (HTC Channel 16) at 6 a.m. * View weekly HTC-specific segments on HTC's YouTube Channel * Listen to weekly HTC-specific segments via their preferred podcast provider * Catch show segments on HTC and RiverTalk social media outlets "Lucky Dog and HTC have partnered to provide local content to residents for more than 25 years and we're excited about this next chapter," said Donald Smith, owner Lucky Dog Productions. "With RiverTalk: Beyond The Stream we want to immerse the viewer in the full breadth of what makes our community unique. It's not just about surface-level observations; it's about understanding the layers of the counties identity, culture, and values." For more information about HTC, visit www.htcinc.net or call 843-365-2154. HTC is the largest telecommunications cooperative in the United States. Celebrating more than 70 years as the local leader in communications, HTC provides services in Horry, Georgetown and Marion counties. Utilizing the area's most extensive fiber optic network, HTC service offerings include: Internet; Video; Security; Mobile; and Voice. HTC also offers advanced business services, including: Internet; Voice and Hosted Voice Solutions; IT Solutions such as Wi-Fi, Data Backup & Recovery and Firewalls; and Business Security. To learn more about HTC, visit www.htcinc.net. For additional information about HTC or becoming a member, call 843-365-2154.

HTC
Apr 11th, 2025
HTC Hosts 25th Annual REEL Kids Celebration for Area Students at Medieval Times

HTC hosts 25th Annual REEL Kids celebration for area students at Medieval Times.

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