HUMAN

HUMAN

Protects enterprises from sophisticated bot attacks

Overview

HUMAN is a cybersecurity company that protects enterprises from sophisticated bot attacks and keeps digital experiences secure. Its main product, BotGuard, defends digital properties, APIs, and apps from malicious bots by using advanced detection, global visibility, and hacker intelligence to stop fraud and abuse at scale. The company sells through subscription-based services and enterprise contracts, serving global enterprises and internet platforms. What sets HUMAN apart is its emphasis on strong, real-time threat protection, broad visibility across the internet, and the use of hacker intelligence, along with initiatives like The Human Collective to improve internet security through collaborative protection. The overall goal is to provide reliable protection and support so customers can trust their digital properties and user experiences.

About HUMAN

Simplify's Rating
Why HUMAN is rated
C+
Rated C on Competitive Edge
Rated B on Growth Potential
Rated C on Differentiation

Industries

Data & Analytics

Enterprise Software

Cybersecurity

Company Size

501-1,000

Company Stage

Growth Equity (Venture Capital)

Total Funding

$181M

Headquarters

New York City, New York

Founded

2012

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Simplify's Take

What believers are saying

  • HUMAN’s April 2026 Adobe launch expands sales into marketing and commerce budgets.
  • Forrester named HUMAN a Leader in June 2026 across nine bot and agent-trust criteria.
  • AI-driven traffic grew 187% in 2025, expanding HUMAN’s addressable market dramatically.

What critics are saying

  • Cloudflare’s July 2026 agent controls commoditize HUMAN’s core detection pitch and pricing power.
  • Headcount fell from 864 in 2023 to 745 in March 2026, signaling slower scaling.
  • If agent-trust standards shift to browser-native verification, HUMAN’s telemetry moat erodes fast.

What makes HUMAN unique

  • HUMAN processes a quadrillion digital interactions yearly, powering unusually deep bot and agent visibility.
  • HUMAN Sightline and AgenticTrust classify humans, bots, and AI agents across the journey.
  • Adobe Experience Platform integration embeds HUMAN’s agent intelligence inside marketing workflows, not just security consoles.

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Funding

Total Funding

$181M

Above

Industry Average

Funded Over

6 Rounds

Growth Equity VC funding comparison data is currently unavailable. We're working to provide this information soon!
Growth Equity VC Funding Comparison
Coming Soon

Benefits

Health Insurance

Dental Insurance

Vision Insurance

Life Insurance

Disability Insurance

Home Office Stipend

Flexible Work Hours

Stock Options

Paid Vacation

Growth & Insights and Company News

Headcount

6 month growth

0%

1 year growth

0%

2 year growth

28%
Yahoo Finance
Apr 21st, 2026
HUMAN Security expands platform to help marketing teams track AI-driven internet traffic and Adobe integration

HUMAN Security has expanded its Sightline Cyberfraud Defense platform to help marketing and commerce teams understand AI-driven traffic reshaping digital engagement. The company's Agentic Visibility capabilities are now integrated with Adobe Experience Platform, providing insights into how AI systems discover, evaluate and interact with digital assets. According to HUMAN's 2026 State of AI Report, automation is growing eight times faster than human traffic. The enhanced platform identifies and classifies AI agent activity, distinguishing between human and agentic traffic to help organisations understand agent journeys and adapt to evolving engagement models. As an official Adobe technology partner, HUMAN delivers these insights directly within existing analytics tools, making AI-driven traffic intelligence accessible where teams already work. The expansion addresses growing challenges as consumer behaviour shifts towards AI-powered search and autonomous agents.

Human Security
Oct 10th, 2024
HUMAN Raises $50+ Million in Growth Funding to Protect the Digital Customer Journey and Defend Against Bots, Fraud and Risk

Bot management provider receives highest mark in strategy and highest marks possible in threat research, product vision, execution roadmap and more

Webrazzi
Oct 9th, 2024
Human Security secures $50M+ investment

Cybersecurity company Human Security has secured over $50 million in a funding round involving Goldman Sachs, ClearSky Security, NightDragon Security, and Vertex Venture Holdings. Founded in 2012, the US-based company has now raised approximately $300 million in total. Previously, in January 2022, Human Security received a $100 million investment.

GlobeNewswire
May 1st, 2024
Leading The Fight Against Fraud: Human Ramps Up Market Leadership With New Executive Hires And Go-To-Market Strategy

NEW YORK, May 01, 2024 (GLOBE NEWSWIRE) -- HUMAN Security, Inc, the global cybersecurity leader in protecting enterprises by disrupting bot attacks, digital fraud and abuse, is bolstering its commercial and marketing expertise by welcoming two new C-suite strategic hires while doubling down on its investment in the Public Sector. With their combined commercial and marketing expertise, these executives are leading HUMAN customers and partners through a robust go-to-market motion. “The team here at HUMAN Security has been working to create a cohesive data journey and client consumption experience for our over 500 brands,” says Stu Solomon, CEO, HUMAN Security. “We are investing in our next stage of growth, which involves scaling with partners. Across the globe we're building our product capabilities, supporting clients, and running an efficient and scaled business to enable this continued growth. With May Mitchell joining as our new CMO and Chris Scanlan as a CRO, this recent addition completes our leadership team and advances us towards the next chapter of expansion.” Chris Scanlan, Chief Revenue Officer, is a seasoned technology leader specializing in cybersecurity with over two decades of experience

Benzinga
Sep 20th, 2023
Human Security And Locality Partner To Help Local Ctv Advertisers Reach Quality Consumers

Locality to use HUMAN's MediaGuard to protect brands from unwanted bots(NEW YORK, NY)--News Direct--HUMAN Security, Inc. — the global cybersecurity leader in protecting enterprises by disrupting bot attacks, digital fraud and abuse with modern defense , today announced a new strategic partnership with Locality , the industry's preeminent local television solutions provider. The partnership leverages HUMAN's Ad Fraud Defense solution, MediaGuard, and Locality's direct access to premium ad inventory to allow brands to unlock superior value through their streaming advertising efforts by ensuring ads are reaching and connecting with their target consumers.HUMAN observes over 85% of global programmatic impressions, providing unmatched scale for accurate decisioning with deep technical analysis verifying ads seen by real humans. HUMAN uses superior detection techniques to mitigate ad fraud and protect its clients' digital advertising solutions with unmatched scale, speed, and precision. The result for brands and publishers is maximized ROI and increased trust throughout the digital advertising supply chain."Locality is respected for offering brands access to premium local ad inventory for both broadcast and streaming, so we always seek the best possible protections for both content owners and marketers," said Keith Kazerman, President of Streaming at Locality. "We are excited to work with HUMAN to safeguard our customers from anything that would negatively impact advertisers or our content partners.""Our collaboration with Locality is focused on protecting its customers from cybercriminals who seek to defraud the digital advertising ecosystem," said Jay Benach, GM of Media at HUMAN Security

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