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HUMAN

Protects enterprises from sophisticated bot attacks

Overview

HUMAN is a cybersecurity company that protects enterprises from sophisticated bot attacks and keeps digital experiences secure. Its main product, BotGuard, defends digital properties, APIs, and apps from malicious bots by using advanced detection, global visibility, and hacker intelligence to stop fraud and abuse at scale. The company sells through subscription-based services and enterprise contracts, serving global enterprises and internet platforms. What sets HUMAN apart is its emphasis on strong, real-time threat protection, broad visibility across the internet, and the use of hacker intelligence, along with initiatives like The Human Collective to improve internet security through collaborative protection. The overall goal is to provide reliable protection and support so customers can trust their digital properties and user experiences.

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About HUMAN

Simplify's Rating
Why HUMAN is rated
B-
Rated B on Competitive Edge
Rated B on Growth Potential
Rated C on Differentiation

Industries

Data & AnalyticsEnterprise SoftwareCybersecurity

Company Size

501-1,000

Company Stage

Growth Equity (Venture Capital)

Total Funding

$181M

Headquarters

New York City, New York

Founded

2012

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Simplify's Take

What believers are saying

  • Nuaware and Confused.com deals in September 2026 expand enterprise distribution in Europe.
  • Forrester named HUMAN a Leader in June 2026, strengthening enterprise sales credibility.
  • The 2026 AI Traffic report showed automation and agentic traffic growing far faster than humans.

What critics are saying

  • Cloudflare, DataDome, Arkose Labs, and Kasada crowd bot defense procurement in 2026.
  • Headcount fell to 769 by March 2026, while job postings dropped 64.2%.
  • If AI-native browsers absorb fraud detection, HUMAN’s agent-trust niche gets commoditized by 2028.

What makes HUMAN unique

  • HUMAN’s threat research won Forrester’s only 5/5 score in June 2026.
  • Sightline now spans ads, apps, accounts, and agentic AI traffic across journeys.
  • Adobe Experience Platform integration embeds HUMAN inside marketing analytics workflows, not just security stacks.

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Funding

Total Funding

$181M

Above

Industry Average

Funded Over

6 Rounds

Growth Equity VC funding comparison data is currently unavailable. We're working to provide this information soon!
Growth Equity VC Funding Comparison Coming Soon

Benefits

  • Health Insurance
  • Dental Insurance
  • Vision Insurance
  • Life Insurance
  • Disability Insurance
  • Home Office Stipend
  • Flexible Work Hours
  • Stock Options
  • Paid Vacation

Growth & Insights and Company News

Headcount

6 month growth

0%

1 year growth

0%

2 year growth

23%
Yahoo Finance
Sep 15th, 2026
Nuaware partners with HUMAN Security to defend against AI-driven threats and fraud

Nuaware has partnered with HUMAN Security to help organisations protect digital experiences from fraud, automated attacks, and AI-driven threats. The collaboration will provide customers access to HUMAN's solutions, including Sightline Cyberfraud Defence, AgenticTrust, and Client-Side Defence. According to HUMAN's 2026 State of AI Traffic report, automated traffic grew eight times faster than human traffic in 2025. The partnership aims to help enterprises distinguish legitimate activity from malicious automation as AI-powered services become more widespread. HUMAN's platform uses behavioural analysis and threat intelligence to reduce false positives whilst improving security and customer experience. In July 2026, HUMAN was named a Leader in The Forrester Wave for Bot and Agent Trust Management Software.

Yahoo Finance
Sep 8th, 2026
Confused.com partners with HUMAN Security to protect against AI-driven fraud and scraping attacks

Confused.com has partnered with HUMAN Security to integrate the HUMAN Sightline Cyberfraud Defense platform, which includes AgenticTrust technology. The integration aims to protect customer interactions on the UK financial services comparison platform against automated threats and provide visibility into AI-driven activity. The solution helps Confused.com monitor both human and automated traffic, including AI-powered assistants. This enables the company to distinguish genuine users from potential fraud whilst maintaining seamless customer experiences. According to HUMAN Security, automated traffic is growing eight times faster than human traffic, whilst scraping attacks accounted for 20% of global threats in 2025. The partnership addresses these challenges by providing enhanced visibility into digital customer journeys and protecting against unwanted automated activity. The integration supports Confused.com's priorities of safeguarding revenue and maintaining secure digital features for customers.

Yahoo Finance
Apr 21st, 2026
HUMAN Security expands platform to help marketing teams track AI-driven internet traffic and Adobe integration

HUMAN Security has expanded its Sightline Cyberfraud Defense platform to help marketing and commerce teams understand AI-driven traffic reshaping digital engagement. The company's Agentic Visibility capabilities are now integrated with Adobe Experience Platform, providing insights into how AI systems discover, evaluate and interact with digital assets. According to HUMAN's 2026 State of AI Report, automation is growing eight times faster than human traffic. The enhanced platform identifies and classifies AI agent activity, distinguishing between human and agentic traffic to help organisations understand agent journeys and adapt to evolving engagement models. As an official Adobe technology partner, HUMAN delivers these insights directly within existing analytics tools, making AI-driven traffic intelligence accessible where teams already work. The expansion addresses growing challenges as consumer behaviour shifts towards AI-powered search and autonomous agents.

Human Security
Oct 10th, 2024
HUMAN Raises $50+ Million in Growth Funding to Protect the Digital Customer Journey and Defend Against Bots, Fraud and Risk

Bot management provider receives highest mark in strategy and highest marks possible in threat research, product vision, execution roadmap and more

Webrazzi
Oct 9th, 2024
Human Security secures $50M+ investment

Cybersecurity company Human Security has secured over $50 million in a funding round involving Goldman Sachs, ClearSky Security, NightDragon Security, and Vertex Venture Holdings. Founded in 2012, the US-based company has now raised approximately $300 million in total. Previously, in January 2022, Human Security received a $100 million investment.

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