Hang

Hang

No-code NFT membership platform for brands

Overview

Hang.xyz provides a no-code platform for brands to create, launch, and grow NFT-based memberships and loyalty programs. The platform lets brands design and manage NFT collections without writing code, using customizable mint pages, and codeless contracts on any blockchain. It also integrates with existing IT systems to connect rewards and manage members. Compared with others, Hang focuses on easy, brand-facing tools for building membership experiences rather than developer-centric NFT infrastructure, supports token-gated features, and enables seamless cross-blockchain use. Its goal is to help brands boost customer loyalty and lifetime value by turning customers into active stakeholders through NFT memberships.

About Hang

Simplify's Rating
Why Hang is rated
B-
Rated B on Competitive Edge
Rated B on Growth Potential
Rated C on Differentiation

Industries

Consumer Software

Enterprise Software

Crypto & Web3

Company Size

51-200

Company Stage

Series A

Total Funding

$16M

Headquarters

Santa Monica, California

Founded

2021

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Simplify's Take

What believers are saying

  • Island Fin Poké Co. launched a Hang-powered loyalty program on July 27, 2026.
  • Hang.com claims 4x enrollment and participation from personalized, gamified experiences.
  • Flipkart's March 2026 FireDrops expansion validates Hang with a massive commerce customer.

What critics are saying

  • PAR Engagement and Thanx dominate restaurant loyalty with deeper POS integrations.
  • Hang's 2022 $16 million Series A is the last visible funding milestone.
  • If restaurant AI loyalty commoditizes by 2026, Hang loses pricing power and relevance.

What makes Hang unique

  • Hang rebuilt from NFTs into an AI-native loyalty stack for restaurants.
  • Flipkart FireDrops 2.0 uses Hang for millions of wallets on Polygon.
  • Hang runs a dedicated Avalanche L1, the Brand Protocol, for enterprise loyalty.

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Funding

Total Funding

$16M

Meets

Industry Average

Funded Over

1 Rounds

Notable Investors:
Series A funding typically happens when a startup has a product and some customers, and now needs funding to scale. This money is usually used to grow the team, expand marketing, and improve the product. Venture capital firms are frequently the main investors here.
Series A Funding Comparison
Meet Average

Industry standards

$15M
$8.2M
Discord
$15M
Canva
$16M
Hang
$30M
Kalshi

Benefits

Top-tier health, vision, dental, & disability insurance

Unlimited PTO & sick leave

Competitive salary & equity compensation

Quarterly company offsites

Growth & Insights and Company News

Headcount

6 month growth

0%

1 year growth

3%

2 year growth

19%
Glossy
May 15th, 2024
Ulta has been quietly testing a gamified loyalty program called GlamXplorer

Ulta has been quietly testing a gamified loyalty program called GlamXplorer.

Yahoo Finance
Oct 7th, 2023
Williamsburg Pizza Launches Web3 Loyalty Program with Hang and Partners with a Dating Series

NEW YORK, NY / ACCESSWIRE / October 7, 2023 / Williamsburg Pizza announces a loyalty program with Hang, that incorporates blockchain technology for a seamless user experience.

NFT Horizon
Jun 16th, 2023
Flipkart, Polygon & Hang Introduces A Web3 Loyalty Program

Flipkart, a prominent digital commerce entity in India, and Hang, the leading next-generation loyalty platform, are partnering with Polygon Labs.

Gagsty
Aug 4th, 2022
Paradigm invests into Joinhang in $16M

Last month business-to-business blockchain startup Hang raised $16 million in Series A funding led by Paradigm and trying to help brands transition their current membership and loyalty programs over to the blockchain and incorporate NFTs.

The Bridge
Aug 2nd, 2022
Nftで「会員顧客」をステークホルダーにするHang/Gb Tech Trend

本稿は独立系ベンチャーキャピタル、グローバル・ブレインが運営するサイト「GB Universe」に掲載された記事からの転載. 今週の注目テックトレンド

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