Hayden Consulting Group

Hayden Consulting Group

Life sciences market access strategy consulting

Overview

Hayden Consulting Group provides strategy and analytics services to life sciences companies, focusing on market access, reimbursement, and commercialization in the US healthcare system. Its offerings include go-to-market strategy, new product planning, and patient services consulting, grounded in data analytics to inform decisions about stakeholder dynamics, coverage hurdles, and regulatory considerations. The firm differentiates itself through founders with deep experience at the intersection of commercial strategy and market access, a specialized focus on BioPharma market access within commercialization, and by joining BGB Group in 2026 to broaden planning, market access, communications, and launch execution under the Strategic Advisory practice. Hayden’s goal is to help clients ensure patient access to therapies by aligning market access with overall commercialization strategy and delivering actionable analyses that navigate payer obstacles and affordability concerns.

About Hayden Consulting Group

Simplify's Rating
Why Hayden Consulting Group is rated
C+
Rated C on Competitive Edge
Rated B on Growth Potential
Rated C on Differentiation

Industries

Data & Analytics

Consulting

Biotechnology

Healthcare

Company Size

51-200

Company Stage

N/A

Total Funding

N/A

Headquarters

Boston, Massachusetts

Founded

2019

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Simplify's Take

What believers are saying

  • BGB acquired Hayden on January 7, 2026, expanding access-focused demand capture.
  • BGBx rebranded on June 6, 2026, widening cross-sell across launch execution.
  • Hayden's co-founders still lead the practice, preserving client relationships and operating continuity.

What critics are saying

  • Hayden lost standalone control after BGB's January 2026 acquisition.
  • BGBx Consulting can standardize Hayden's offerings, erasing the Hayden brand by 2027.
  • ZS, Trinity, and Precision Value all compete for the same biopharma access budgets.

What makes Hayden Consulting Group unique

  • Hayden specialized in payer, reimbursement, and affordability obstacles since 2019.
  • Its team combines market access strategy with patient services and commercialization analytics.
  • BGBx Consulting now bundles Hayden with Kx Advisors and Innovation and Intelligence.

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Benefits

Health Insurance

Dental Insurance

Vision Insurance

Long-Term Disability

Short-Term Disability

401(k) Retirement Plan

401(k) Company Match

Paid Holidays

Paid Vacation

Paid Sick Leave

Paid Parental Leave

Phone/Internet Stipend

Laptop & Home Office stipend

Commuter Benefits

EAP

Bereavement Leave

Time off to Vote

Profit Sharing

Tuition Reimbursement

Education Allowance

Tuition Reimbursement

Company Equity

Stock Options

Wellness Program

Mental Health Support

Family Planning Benefits

Fertility Treatment Support

Adoption Assistance

Employee Discounts

Recognition and Rewards Program

Remote Work Options

Hybrid Work Options

Flexible Work Hours

Company News

GlobeNewswire
Jan 7th, 2026
BGB Group acquires Hayden Consulting Group to expand market access expertise

BGB Group, a commercial solutions company for biopharmaceutical firms, has acquired Hayden Consulting Group, a market access and patient services consultancy. Financial terms were not disclosed. Hayden specialises in resolving complex payer, reimbursement and affordability challenges for global pharmaceutical brands. The acquisition combines Hayden's market access expertise with BGB's strategic advisory services, which span commercial due diligence, new product planning and go-to-market strategies. Hayden will continue to be led by co-founders Jamie Sidore and David MacDougall, becoming part of BGB's strategic advisory practice headed by Hilary Gentile. The combined entity aims to provide clients with integrated solutions across the full brand lifecycle, from early planning through commercialisation.

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