Head Digital Works

Head Digital Works

Online skill-gaming platform with branded games

Overview

Head Digital Works builds and operates online skill-based gaming platforms in India, hosting brands like A23 Rummy, A23 Poker, and Adda52 to serve millions of users. It provides digital games and related experiences for online gaming enthusiasts, focusing on skill-based card and table games. The product works through standalone apps and websites where players sign up, deposit funds, and engage in real-time online multiplayer games, with game logic, matchmaking, score tracking, and payment processing handled by the platform. The company differentiates itself from competitors through a long-standing presence in the Indian online gaming space (over 19 years) and a portfolio of multiple verticals that cater to different skill-based games, reaching a large user base of more than 80 million players. Its goal is to be India's leading platform for online skill gaming by offering diverse, trusted gaming experiences and growing its community across its brand ecosystems.

About Head Digital Works

Simplify's Rating
Why Head Digital Works is rated
D+
Rated D+ on Competitive Edge
Rated D+ on Growth Potential
Rated D+ on Differentiation

Industries

Entertainment

Gaming

Company Size

501-1,000

Company Stage

N/A

Total Funding

$71.7M

Headquarters

Hyderabad, India

Founded

2006

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Simplify's Take

What believers are saying

  • Adda52 integration can deepen poker liquidity and cross-sell against A23 users.
  • Delta Corp’s 5.7 percent stake aligns a listed gaming operator behind the merger.
  • Legal legalization of skill games would instantly revive A23’s real-money revenue engine.

What critics are saying

  • PROGA began May 1, 2026, banning real-money games and freezing A23 monetization.
  • The Supreme Court hearing on Head Digital Works v Union of India remains pending August 5, 2026.
  • Layoffs of nearly 500 employees in 2025 left roughly 200 staff, signaling distress.

What makes Head Digital Works unique

  • A23 combines rummy, poker, and Adda52 under one consumer brand.
  • Head Digital Works filed the first Karnataka High Court challenge to PROGA in August 2025.
  • The company’s 60-million-plus registered-user base gives it distribution incumbency in India.

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Funding

Total Funding

$71.7M

Above

Industry Average

Funded Over

0 Rounds

Benefits

Health Insurance

Flexible Work Hours

Competitive Salary

Career Development Program

Best in Industry Reward and Recognition program

Inclusive and Collaborative Work culture

Lunch is served every day

Cabs are provided for an easy commute

Company News

Inc42
Sep 4th, 2025
Now, A23 Parent Head Digital Works To Lay Off 500 Employees

Now, A23 parent Head Digital Works to lay off 500 employees.

168Casinos.com
Feb 25th, 2025
Head Digital Works Acquires Adda52 for ₹491 Crore

Head Digital Works (HDW) has acquired Deltatech Gaming Ltd, operator of Adda52, in a deal worth ₹491 crore. The acquisition will occur in two phases, with HDW initially taking a 51% stake, leading to a full merger. Delta Corp will gain a 2.8% equity stake in HDW, expanding to 5.7% post-merger. This move combines HDW's rummy platform with Adda52's poker operations, enhancing HDW's market position. The merger awaits approvals, including a Delta Corp shareholder vote in March 2025.

168Casinos.com
Feb 25th, 2025
Head Digital Works Acquires Adda52 in ₹491 Crore Gaming Industry Merger |

In a significant move that reshapes India’s online gaming landscape, Head Digital Works (HDW) has announced its acquisition of Deltatech Gaming Ltd (DGL), the operator of popular poker platform Adda52, in a deal valued at ₹491 crore. The strategic acquisition combines two of India’s leading skill-gaming platforms, marking a major consolidation in the country’s rapidly […]

World Casino Directory
Feb 22nd, 2025
Head Digital Works to Merge With Adda52 Parent Deltatech Gaming in India

In October 2024, HDW launched A23 Poker, strengthening its poker offerings alongside rummy.

Marca Money
Dec 12th, 2024
Head Digital Works appoints Sneha Shenoi as Vice President - Legal Affairs

Head Digital Works, a skill gaming platform and parent company of A23, announced the appointment of Sneha Shenoi as the new Vice President - Legal Affairs.

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