Highwire

Highwire

Specialized PR agency for tech companies

About Highwire

Simplify's Rating
Why Highwire is rated
B
Rated B on Competitive Edge
Rated A on Growth Potential
Rated C on Differentiation

Industries

Consulting

Company Size

51-200

Company Stage

Growth Equity (Venture Capital)

Total Funding

$1.2M

Headquarters

San Francisco, California

Founded

2008

Overview

Highwire helps disruptive companies in the technology sector communicate effectively through tailored public relations (PR) services. By leveraging its background in journalism and its location in Silicon Valley, Highwire assists clients in navigating the complex media landscape, ensuring their messages reach the right audiences. The company offers customized services such as media relations, content creation, crisis communication, and strategic consulting, all designed to align with the specific goals of each client. Unlike many competitors, Highwire focuses specifically on companies that are introducing groundbreaking products or services, allowing it to provide specialized support in a fast-paced and competitive market. The goal of Highwire is to create meaningful business results for its clients through smart communication strategies.

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Simplify's Take

What believers are saying

  • AI-driven PR strategies enhance client engagement and media reach for Highwire.
  • Shamrock Capital's investment provides resources for Highwire's growth and market expansion.
  • Highwire's focus on enterprise technology positions it to offer specialized PR services.

What critics are saying

  • Increased competition from AI-driven PR tools may reduce demand for traditional services.
  • Rapid technological changes may outpace Highwire's ability to adapt PR strategies.
  • Integration challenges from acquiring Candor Content could disrupt service delivery.

What makes Highwire unique

  • Highwire specializes in PR for disruptive tech companies, leveraging Silicon Valley's innovation hub.
  • The firm integrates journalism roots with modern PR strategies for effective communication.
  • Highwire's acquisition of Candor Content enhances its digital marketing and content creation capabilities.

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Funding

Total Funding

$1.2M

Above

Industry Average

Funded Over

0 Rounds

Benefits

Health Insurance

Dental Insurance

Paid Parental Leave

Hybrid Work Options

401(k) Company Match

Home Office Stipend

Wellness Program

Company News

ForexTV
Mar 20th, 2025
Highwire Achieves Double-Digit Growth in 2024, Elevates Michael Byrnes to Chief Growth Officer

To sustain and accelerate this momentum, Highwire has promoted Michael Byrnes to Chief Growth Officer.

The Robot Report
Dec 28th, 2024
Bay Area Events Note The Convergence Of Ai And Robotics

The San Francisco Bay Area is a nexus of AI and robotics. Source: Adobe Stock. The San Francisco Bay Area is the nexus of the artificial intelligence revolution in the U.S., anchored by San Francisco, with the renaissance of robotics investment and innovation in Silicon Valley. AI is merging with and embodied by robotics here. For instance, Waymo’s driverless cars are a common sight in San Francisco. NVIDIA CEO Jensen Huang said the future of AI is physical AI, embodied by robotics including self-driving cars

GlobeNewswire
Dec 19th, 2024
Highwire Appoints Mike Steavenson As Executive Vice President Of Enterprise Technology Practice, Elevates Jason Mayde To Cto

SAN FRANCISCO, Dec. 19, 2024 (GLOBE NEWSWIRE) -- Highwire, a high-impact communications and marketing partner for global technology and healthcare companies, is proud to announce the appointment of Mike Steavenson as Executive Vice President of its Enterprise Technology Practice and the elevation of Jason Mayde to Chief Technology Officer (CTO). By expanding its technology leadership team, Highwire bolsters its commitment to harness the transformative power of AI in every aspect of its business and to offer clients unparalleled expertise in both B2B technology and AI. Highwire is committed to leveraging AI in a way that ensures quality, safeguards ethics, and complies with all applicable regulations. This approach harnesses the power of AI responsibly to drive innovation, efficiency, and impactful results for clients. “AI is transforming every industry, including communications and marketing, so investment in enterprise and technology talent distinguishes Highwire as we guide our clients in this new era,” said Highwire interim CEO Carol Carrubba

PRWeek
Jul 30th, 2024
Highwire PR hires Real Chemistry's Chuck Hemann

At the start of the year, Real Chemistry named group president and managing partner Kevin Johnson to oversee capabilities, including social media planning and activation; starpower, its pop culture and influencer agency; paid media; and omnichannel practices.

GlobeNewswire
Jan 18th, 2024
Highwire Acquires Candor Content To Strengthen Digital Marketing Offering

SAN FRANCISCO, Jan. 18, 2024 (GLOBE NEWSWIRE) -- Highwire, a high-impact communications and marketing partner for global technology and healthcare companies, announced today that it has acquired Candor Content, a content marketing company with expertise across technology and healthcare. Candor’s services help clients fuel their inbound marketing with organic, high-intent traffic and qualified leads, while publishing helpful, relevant, authoritative content that builds trust with prospects and customers. “Culturally and philosophically, Highwire is well aligned with Candor Content in our common goal to deliver high-impact business results for clients through the full spectrum of storytelling, content, analytics and digital activation,” said Emily Borders, principal at Highwire. Candor Content's clients and employees will immediately integrate into Highwire, while the company’s co-founders, Matt McAllister and Evan F.P., will serve as senior vice president of content marketing and senior vice president of content strategy, respectively. “Candor Content distinguishes itself with creative solutions that significantly impact business performance,” said James Holland, Digital EVP at Highwire

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