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About Highwire
Industries
Consulting
Company Size
51-200
Company Stage
Growth Equity (Venture Capital)
Total Funding
$1.2M
Headquarters
San Francisco, California
Founded
2008
Overview
Highwire provides public relations services specifically designed for disruptive companies, particularly in the technology sector. The agency utilizes its background in journalism and its location in Silicon Valley to help clients effectively communicate their messages. Highwire's services include media relations, content creation, crisis communication, and strategic consulting, all tailored to meet the unique needs of each client. This customization allows Highwire to adapt its strategies to the fast-paced and competitive media environment, ensuring that clients can reach their target audiences effectively. Unlike many competitors, Highwire focuses exclusively on companies that are introducing groundbreaking products or services, positioning itself as a leader in tech communications. The goal of Highwire is to generate meaningful business results for its clients through smart communication strategies.
Simplify's Take
What believers are saying
- Growing demand for AI-driven PR strategies enhances Highwire's service offerings.
- Acquisitions like Candor Content expand Highwire's digital marketing capabilities.
- Strategic location in the Bay Area offers access to emerging tech sectors.
What critics are saying
- Internal restructuring from new executive appointments may disrupt service delivery.
- Integration challenges from acquisitions could lead to operational inefficiencies.
- Departure of key personnel may result in loss of client relationships.
What makes Highwire unique
- Highwire specializes in PR for disruptive tech companies, leveraging Silicon Valley's innovation hub.
- The firm integrates journalism roots with strategic PR, offering tailored communication strategies.
- Highwire's focus on AI and robotics positions it as a leader in tech PR.
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Funding
Total Funding
$1.2M
Above
Industry Average
Funded Over
0 Rounds
Benefits
Health Insurance
Dental Insurance
Paid Parental Leave
Hybrid Work Options
401(k) Company Match
Home Office Stipend
Wellness Program
Company News
The San Francisco Bay Area is a nexus of AI and robotics. Source: Adobe Stock. The San Francisco Bay Area is the nexus of the artificial intelligence revolution in the U.S., anchored by San Francisco, with the renaissance of robotics investment and innovation in Silicon Valley. AI is merging with and embodied by robotics here. For instance, Waymo’s driverless cars are a common sight in San Francisco. NVIDIA CEO Jensen Huang said the future of AI is physical AI, embodied by robotics including self-driving cars
SAN FRANCISCO, Dec. 19, 2024 (GLOBE NEWSWIRE) -- Highwire, a high-impact communications and marketing partner for global technology and healthcare companies, is proud to announce the appointment of Mike Steavenson as Executive Vice President of its Enterprise Technology Practice and the elevation of Jason Mayde to Chief Technology Officer (CTO). By expanding its technology leadership team, Highwire bolsters its commitment to harness the transformative power of AI in every aspect of its business and to offer clients unparalleled expertise in both B2B technology and AI. Highwire is committed to leveraging AI in a way that ensures quality, safeguards ethics, and complies with all applicable regulations. This approach harnesses the power of AI responsibly to drive innovation, efficiency, and impactful results for clients. “AI is transforming every industry, including communications and marketing, so investment in enterprise and technology talent distinguishes Highwire as we guide our clients in this new era,” said Highwire interim CEO Carol Carrubba
At the start of the year, Real Chemistry named group president and managing partner Kevin Johnson to oversee capabilities, including social media planning and activation; starpower, its pop culture and influencer agency; paid media; and omnichannel practices.
SAN FRANCISCO, Jan. 18, 2024 (GLOBE NEWSWIRE) -- Highwire, a high-impact communications and marketing partner for global technology and healthcare companies, announced today that it has acquired Candor Content, a content marketing company with expertise across technology and healthcare. Candor’s services help clients fuel their inbound marketing with organic, high-intent traffic and qualified leads, while publishing helpful, relevant, authoritative content that builds trust with prospects and customers. “Culturally and philosophically, Highwire is well aligned with Candor Content in our common goal to deliver high-impact business results for clients through the full spectrum of storytelling, content, analytics and digital activation,” said Emily Borders, principal at Highwire. Candor Content's clients and employees will immediately integrate into Highwire, while the company’s co-founders, Matt McAllister and Evan F.P., will serve as senior vice president of content marketing and senior vice president of content strategy, respectively. “Candor Content distinguishes itself with creative solutions that significantly impact business performance,” said James Holland, Digital EVP at Highwire
Granger comes to AMF from Highwire PR, where she served as vice president, overseeing public relations for major tech brands, developing creative media relations plans, and leading teams through strategic thinking and professional growth and development.
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About Highwire
Industries
Consulting
Company Size
51-200
Company Stage
Growth Equity (Venture Capital)
Total Funding
$1.2M
Headquarters
San Francisco, California
Founded
2008
Highwire is Hiring for 0 Jobs on Simplify!
Find jobs on Simplify and start your career today