H

HockeyStack

Analytics platform unifying marketing, revenue, product

Overview

HockeyStack provides a SaaS analytics platform that unifies marketing, revenue, and product data to help SaaS teams understand what drives product engagement and high-quality leads, and to accelerate revenue growth. The platform works by aggregating data from marketing, product usage, and sales to present an analytics funnel that maps the entire customer journey. It shows which product features drive revenue and how individual blog posts or content pieces impact revenue, enabling teams to optimize marketing and content strategies and focus on the most profitable features. Compared with competitors, HockeyStack emphasizes end-to-end revenue attribution across marketing and product data within a single platform, tailored for SaaS businesses, and offered through a tiered subscription model. The company's goal is to help SaaS companies make data-driven decisions that improve marketing performance, product decisions, and overall revenue.

YC CompanySignificant Headcount Growth

Work here?Claim your company

About HockeyStack

Simplify's Rating
Why HockeyStack is rated
B-
Rated B on Competitive Edge
Rated B on Growth Potential
Rated C on Differentiation

Industries

Data & AnalyticsEnterprise Software

Company Size

51-200

Company Stage

Series A

Total Funding

$22.8M

Headquarters

Istanbul, Türkiye

Founded

2020

Get referred to HockeyStack

See people who can refer or advise you

Simplify Jobs

Simplify's Take

What believers are saying

  • April 2026 funding lifted total capital above $50M, extending runway for expansion.
  • Company says 300+ customers and Fortune 100 revenue teams adopted the platform.
  • Career page updated August 2026 shows active hiring across engineering, sales, and customer success.

What critics are saying

  • Salesforce, Gong, and Clari already own revenue workflows; HockeyStack faces brutal replacement cycles.
  • April 2026 Revenue Agents widens product scope fast, risking reliability failures before 2027 renewals.
  • If enterprise AI agents disappoint, HockeyStack remains a point-solution analytics vendor with weak defensibility.

What makes HockeyStack unique

  • April 2026 Revenue Agents replace Salesforce object-field models with event-based architecture.
  • Blueprint ML extracts institutional knowledge from CRM, call, and engagement data.
  • HockeyStack sells one system spanning marketing attribution, account intelligence, and deal execution.

Help us improve and share your feedback! Did you find this helpful?

Funding

Total Funding

$22.8M

Meets

Industry Average

Funded Over

3 Rounds

Series A funding typically happens when a startup has a product and some customers, and now needs funding to scale. This money is usually used to grow the team, expand marketing, and improve the product. Venture capital firms are frequently the main investors here.
Series A Funding Comparison
Above Average

Industry standards

$15M
$8.2M
$15M
$20M
$30M

Benefits

  • Health Insurance
  • Dental Insurance
  • Vision Insurance
  • 401(k) Company Match
  • Meal Benefits

Growth & Insights and Company News

Headcount

6 month growth

7%

1 year growth

14%

2 year growth

16%
50 States Today
Sep 22nd, 2026
Team behind HockeyStack launches Bourne to help create the next 100 million entrepreneurs.

Team behind HockeyStack launches Bourne to help create the next 100 million entrepreneurs. Bourne Studio lets builders create and sell AI labor; Bourne Solutions brings the platform into companies and lowers the cost of future deployments. SAN FRANCISCO, CA, UNITED STATES, September 22, 2026 / EINPresswire.com / - The team behind HockeyStack today launched Bourne, a platform for creating and deploying AI labor. Bourne Studio gives people a way to build, host and sell AI agents, apps and automations. Bourne Solutions works with companies and partners to put them to work. AI has changed how people inside technology companies work. Outside that world, much of the work still moves through email, spreadsheets and disconnected systems. Every company has its own way of handling customer requests, exceptions and approvals. The people who understand those details often have ideas for useful AI products, but few can afford to build the software and infrastructure around one. Bourne wants to change that. A specialist who knows a market can build a product in Studio, offer it to customers and charge for it. The builder owns the customer relationship and can improve the product as AI technology changes. Bourne supplies the tools to build and run the software, including agents that can work across systems and apps that let people direct and review their work. "We want to help create the next 100 million entrepreneurs," said Buğra Gündüz, co-founder and CEO of Bourne. "There are people who understand an industry better than an AI startup ever will. If they can turn what they know into products and sell them, AI can reach far more companies at a price those companies can afford." Bourne Solutions works directly with companies to find work AI can take on, build around existing systems and deploy with the people who use them. That work also improves Studio. When Bourne solves a technical problem that other builders will face, it puts the reusable solution on the platform. The company wants each deployment to cost less than the last, so builders can serve customers who could not justify a costly, custom AI project. HockeyStack's team is building Bourne from what it learned putting AI to work in its own business. At HockeyStack, the team launched five customer-facing AI products (Odin, Nova, AI prospect research, AI company scoring and Revenue Agents), along with many internal products. That work helped HockeyStack grow efficiently and become profitable. Bourne makes the tools and lessons from those deployments available to other builders and companies. Bourne plans to open an AI labor marketplace once builders have created enough useful products in Studio for companies to find what they need. Companies will then be able to find, hire, manage and pay for AI labor built by independent entrepreneurs. For now, Bourne is growing that supply through Studio and the technology it develops with customers through Bourne Solutions. One of Bourne's first domain solutions covers the industrial OEM customer lifecycle, from inquiries and bids through engineering handover and aftermarket service. The same platform lets builders work on the problems they know in other markets. About Bourne Legal Disclaimer: EIN Presswire provides this news content "as is" without warranty of any kind. 50 States Today do not accept any responsibility or liability for the accuracy, content, images, videos, licenses, completeness, legality, or reliability of the information contained in this article. If you have any complaints or copyright issues related to this article, kindly contact the author above.

FinSMEs
Apr 16th, 2026
HockeyStack Closes Funding; Total Funding Reaches Over $50M

HockeyStack, a San Francisco, CA-based provider of an enterprise revenue agent platform, raised an undisclosed amount in new funding; total funding reaches over $50M

Ashland - Local Town Pages
Apr 15th, 2026
HockeyStack raises $50M to launch AI revenue agents for enterprise sales

HockeyStack, an enterprise revenue intelligence platform, has raised over $50 million in new funding from Bessemer Venture Partners, Y Combinator and Uncorrelated Ventures. The San Francisco-based company is launching Revenue Agents, a platform designed to automate sales processes for enterprise teams. Founded in 2023, HockeyStack has grown to over 300 customers in under two years by replacing traditional Salesforce-style data architecture with an event-based system. The new Revenue Agents platform uses proprietary machine learning to extract institutional knowledge from enterprise data, with AI agents assigned to individual deals and accounts to execute decisions and engage sales representatives. The funding will support product development and expansion into prospecting, new business and expansion, with active hiring across engineering, sales, customer success and marketing.

Wallowa.com
Apr 15th, 2026
HockeyStack raises $50M to build Revenue Agents for the Enterprise.

HockeyStack raises $50M to build Revenue Agents for the Enterprise. PR Newswire Today at 2:00am PDT New Funding Round With Contributions from Bessemer Venture Partners, Y Combinator, and Uncorrelated Ventures Brings Total Funding to Over $50 Million; Company Launches Revenue Agents Platform to Reimagine Enterprise Sales SAN FRANCISCO, April 15, 2026 /PRNewswire/ - HockeyStack, the enterprise Revenue Agent platform, today announced the launch of Revenue Agents for the Enterprise alongside a new round of funding with contributions from Bessemer Venture Partners, Y Combinator and Uncorrelated Ventures, bringing the company's total funding to over $50 million. The investment will fuel continued product development and expansion of HockeyStack's Revenue Agents platform into prospecting, new business and expansion. Background Since 2023, HockeyStack has pursued a fundamental reimagining of the data architecture underpinning revenue teams at the world's largest companies, scaling to over 300 customers in less than two years. The dominant systems-of-record architecture - largely unchanged since Salesforce was founded in 1999 - has left enterprise revenue teams unable to keep pace with the rapid rate of business change. HockeyStack addressed this challenge by replacing the traditional object-and-field model with an event-based data architecture. This foundational shift has made HockeyStack the preferred revenue platform for Fortune 100 revenue teams, and now serves as the technical foundation for the company's new Revenue Agents platform. Introducing Revenue Agents Revenue Agents is a new category purpose-built for enterprise revenue teams. At the core of the platform is the Blueprint - HockeyStack's proprietary machine learning model that extracts institutional knowledge from an enterprise's structured and unstructured data. Each Blueprint is unique to a revenue motion, segment, or business unit, and updates continuously as new deals close and market conditions shift. Individual Revenue Agents are assigned to each deal and account, operating around the clock to make decisions, execute actions, and engage sales representatives at the moments that matter most. Senior leaders benefit from Manager views designed to support coaching and pipeline forecasting. "In the age of AI, the biggest differentiator will be people. Revenue Agents execute 24/7, so that revenue teams can focus on what they do best: building relationships and closing deals" - Buğra Gündüz, CEO, HockeyStack Company Outlook HockeyStack will deploy the new capital to accelerate growth across all functions, including engineering, sales, customer success, and marketing. The company is actively hiring across each of these disciplines. Prospective candidates can view open roles at hockeystack.com/careers. About HockeyStack HockeyStack is the enterprise revenue intelligence platform built on an event-based data architecture. The company's platform powers Revenue Agents, AI agents that help enterprise revenue teams break into, close, and expand accounts. HockeyStack is the preferred solution for Fortune 100 revenue teams and is backed by Bessemer Venture Partners, Y Combinator and Uncorrelated Ventures among others. Media Contact HockeyStack Communications [email protected] hockeystack.com SOURCE HockeyStack This is a paid placement. For further inquiries, please contact PR Newswire directly.

Webrazzi
Jan 28th, 2025
HockeyStack Secures $20M in Series A Funding

HockeyStack, a SaaS platform, announced it raised $20 million in a Series A funding round led by Bessemer Venture Partners, with participation from Y Combinator, Uncorrelated, and QNBEYOND Ventures. The investment will be used to expand its team and develop new products. HockeyStack aims to establish a large engineering team in Turkey. The company recently introduced an AI agent named Odin to enhance marketing and sales insights.

Recently Posted Jobs

Sign up to get curated job recommendations

HockeyStack is Hiring for 3 Jobs on Simplify!

Find jobs on Simplify and start your career today

Don't see your dream role? Check out thousands of other roles on Simplify. Browse all jobs