Holafly

Holafly

Prepaid eSIMs for international travel data

Overview

Holafly provides international mobile connectivity with digital eSIM cards for travelers. Users buy prepaid data plans and install the eSIM on compatible devices via a QR code, gaining instant internet in 200+ destinations. Many plans offer unlimited data with flexible durations; in Europe some plans include calling, while travelers can keep their physical SIM for voice. Holafly serves individuals and organizations through Holafly for Business, a reseller program, bulk ordering, and an API, and it emphasizes an eSIM-only model, supporting global coverage and 24/7 multilingual support. Its goal is to help travelers and teams stay connected without roaming charges and with easy deployment.

About Holafly

Simplify's Rating
Why Holafly is rated
C+
Rated C on Competitive Edge
Rated B on Growth Potential
Rated C on Differentiation

Industries

Consumer Software

Enterprise Software

Company Size

501-1,000

Company Stage

Debt Financing

Total Funding

$360K

Headquarters

Dublin, Ireland

Founded

2017

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Simplify's Take

What believers are saying

  • September 16, 2026: Holafly appointed Javier Cabrerizo CEO for global expansion.
  • Holafly said it surpassed 25 million eSIMs sold across 200+ destinations.
  • June 2026 partnerships with Francisco Cabral and Valientes Colombia expand brand reach.

What critics are saying

  • Saily and Airalo undercut Holafly with cheaper fixed-data plans in 2026.
  • Holafly’s unlimited plans still throttle after fair-use limits, then restrict hotspot sharing.
  • eSIMs are commoditizing fast; carrier access and price pressure can crush Holafly’s premium model.

What makes Holafly unique

  • Holafly sells unlimited-data travel eSIMs across 200+ destinations.
  • Holafly Plans now bundle 160 destinations into one recurring eSIM subscription.
  • Holafly added 24/7 multilingual support and business management for corporate travel teams.

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Funding

Total Funding

$360k

Below

Industry Average

Funded Over

3 Rounds

Debt funding comparison data is currently unavailable. We're working to provide this information soon!
Debt Funding Comparison
Coming Soon

Benefits

Remote Work Options

Flexible Work Hours

Paid Vacation

Growth & Insights and Company News

Headcount

6 month growth

↓ -2%

1 year growth

↑ 0%

2 year growth

↑ 1%
Gadget
Sep 17th, 2026
Travel Tech: KnowRoaming returns for the eSIM era.

Travel Tech: KnowRoaming returns for the eSIM era. South African investment group DNI has invested in the travel SIM pioneer to help expand its consumer reach and international footprint, writes ARTHUR GOLDSTUCK. Share. Published on 18 September 2026 The power of an eSIM always amazes me when I land in another country and switch off flight mode. A data package bought before departure connects my phone to a local mobile network for data access almost instantly, while the home SIM remains in place for regular voice calls - if I even receive those anymore. Maps and messaging work before I've got to passport control, and the ancient tradition of expensive data roaming recedes further into history with every trip. KnowRoaming gave travellers an early version of that freedom long before the eSIM became a standard smartphone capability. South African entrepreneur Gregory Gundelfinger and his co-founder Mathew Stein developed what they called the world's first Global SIM Sticker more than a decade ago. The wafer-thin chip was attached to an existing SIM card, and connected the phone to partner networks abroad. At the time, it was my first real global mobile solution. Travellers could use voice and data across more than 200 countries without replacing their home SIM, while an app tracked usage and managed credit. The technology looks quaint beside today's instant downloads, but it anticipated the central promise of eSIM: one device able to adopt a new mobile identity as its owner crosses a border. KnowRoaming piggybacked on global licensing deals made possible by Gundelfinger's US-based telecoms group Telna. In 2024, the business and brand was sold to eSimplified, and executive director Michael Roffey led the rebuilding of the company around consumer and enterprise traveleSIMs. This week, South African investment group DNI announced that it has invested in KnowRoaming as part of more than R2.1-billion committed across its connectivity and technology portfolio. DNI says its investment will help KnowRoaming expand its consumer reach and international footprint, supported by the group's telecommunications expertise and industry relationships. Africa is a primary target for that expansion. In effect, KnowRoaming is very much a global company, but with a large staff contingent based in South Africa. "We see this as a real advantage because it means decisions get made close to one of the fastest-growing travel and eSIM markets in the world," Roffey told Gadget. "DNI's investment strengthens that local anchor and puts Gadget in a strong position to build for the realities of this market. "It comes down to distribution, speed and depth in emerging markets. With DNI alongside us, we can put KnowRoaming in front of customers through far more channels than we could on our own, while accelerating investment in our platform and our marketing." The company is embedding its eSIM service in banks and telecoms businesses, along with travel platforms that can sell connectivity as part of a trip. It has also launched an enterprise service through which companies can provide eSIMs to employees and lower the cost of employee travel data. Of course, the consumer market is overflowing with eSIM brands. Holafly has been especially relentless in its marketing, this week distributing a Travel eSIM Value Index that found, surprise, Holafly offered the best value. Its comparison included Airalo and Saily, but excluded KnowRoaming and my preferred provider, eTravelSIM. In my own travels, eTravelSIM has usually beaten Holafly and Airalo on cost in every country. The latter two usually win on comparisons of unlimited packages for a specific number of days, but that is usually overkill for the typical trip in which the traveller flips between hotel and conference Wi- Fi and an eSIM. "Holafly and Airalo are strong global players, but both are built around a single-purchase model and a largely direct-to-consumer footprint," says Roffey. "KnowRoaming differs both in terms of distribution and product." "We are launching features such as KR.One, whereby a customer buys one eSIM and adds plans to that installed eSIM for every trip. That shifts travellers away from today's disposable model, where you buy a new eSIM for the US and another for the UK, to installing once and simply adding a plan for each trip." That feature takes KnowRoaming back to the principle behind Gundelfinger and Stein's original sticker: install the technology once and use it wherever one travels. And it offers one rare advantage, says Roffey: it treats Africa as a priority region. "We understand the market's realities first-hand, and DNI brings distribution and operating expertise across the continent that no global competitor can easily replicate." * Arthur Goldstuck is CEO of World Wide Worx, editor-in-chief of Gadget.co.za, editor of GadgetWings, and author of "The Hitchhiker's Guide to AI - The African Edge".

Express & Star
Sep 2nd, 2026
The phone switch that could prevent a nasty holiday roaming bill (cloned).

The phone switch that could prevent a nasty holiday roaming bill (cloned). Affiliates Editor Published 2nd Sep 2026, 16:06 BST This article contains affiliate links. We may earn a small commission on items purchased through this article, but that does not affect our editorial judgement. A travel eSIM can have your phone connected from the moment you land, without hunting for a local SIM or risking an unexpectedly expensive roaming bill when you return home. Most holiday spending is painfully visible. You pay for the flights, accommodation and airport parking before you even leave home. However, one of the nastier expenses can arrive after you return. Using your normal mobile data abroad can become surprisingly expensive, particularly if your network charges a daily roaming fee or you travel beyond the destinations included in your contract. That is the problem Holafly's travel eSIMs are designed to solve. Instead of searching for a mobile shop after landing or attempting to prise a tiny physical SIM from your phone, you can arrange your overseas data before departure. An eSIM is a digital SIM installed directly on a compatible smartphone. Holafly lets travellers choose their destination and the length of their trip, buy a suitable data plan online and receive the installation instructions electronically. Nothing needs to arrive through the post, and there is no physical card to lose in the bottom of your hand luggage. The important part happens when you land. After installing the eSIM using the Holafly app or a QR code, you can select it as your phone's mobile-data connection and activate the overseas plan at your destination. This gives you internet access for everything that suddenly becomes essential when you are standing in an unfamiliar airport, including digital boarding passes, hotel directions, translation apps, taxi bookings and messages from whoever was supposed to meet you. Holafly currently offers travel eSIMs for more than 200 destinations, with individual country packages and wider regional plans covering areas such as Europe, Asia, Africa and the Caribbean. Regional coverage could be particularly useful on a multi-country trip. Rather than purchasing another SIM each time you cross a border, one compatible plan may keep your phone connected across several stops. Many of Holafly's destination packages include unlimited mobile data, allowing travellers to use maps, browse websites, upload photographs and stream content without watching a small data allowance rapidly disappear. Coverage and available speeds depend on the local mobile networks, while hotspot allowances can differ between destinations and products. It is therefore worth checking the complete details of the plan before purchasing, particularly if you intend to connect a laptop or share data with another traveller. The eSIM will usually handle data rather than ordinary mobile calls and texts. However, you can continue using services such as WhatsApp with your existing number, while many dual-SIM phones allow the normal physical SIM and travel eSIM to remain installed together. Care is still required here. Leaving roaming enabled on your usual SIM could allow your home network to charge for calls, texts or data, so check the settings carefully before heading abroad. One of Holafly's more unusual extras is called Always On. Once the eSIM is installed, it provides 1GB of backup data every 30 days in more than 150 destinations, even after the main travel package has ended. That small reserve could be enough to retrieve a booking, send a message or access a map during an unexpected stopover. Unused Always On data does not roll over, and the eSIM must remain installed for the monthly allowance to continue. People spending longer periods overseas can also explore Holafly's monthly global plans. These cover 160 destinations and include a 25GB Light option alongside an unlimited-data package, with the ability to cancel rather than commit indefinitely. Before buying, travellers should confirm that their phone supports eSIM technology and is not locked to a particular mobile network. Holafly provides a device compatibility checker, and it makes sense to install the eSIM using reliable Wi-Fi before leaving the UK. The company also provides round-the-clock support through online chat and WhatsApp. Its refund policy allows customers up to six months to request their money back in certain circumstances, including an unused eSIM that is no longer required or a compatible-device problem, although conditions apply. A travel eSIM will not automatically be cheaper than every roaming pass, especially if your existing tariff already includes the country you are visiting. The sensible approach is to compare both prices before travelling. However, for anyone facing expensive daily roaming charges, visiting several countries or simply wanting mobile data ready for the moment the aircraft doors open, checking the Holafly options for an upcoming trip could prevent an unpleasant surprise later.

Alertify
Aug 26th, 2026
KT M Mobile wins ICT Award for smarter eSIM roaming.

KT M Mobile wins ICT Award for smarter eSIM roaming. KT M Mobile's eSIM roaming service, mobi, has won the Grand Prix at the ICT Award Korea 2026, taking the top prize in the digital experience innovation category. On the surface, it is another award for another travel eSIM. Look a little closer, though, and the reason it won is more interesting than the trophy itself. The judges recognised mobi for tackling one of the least glamorous but most persistent problems in travel connectivity: the uncertainty around whether an eSIM will actually work when the aircraft lands. The ICT Award Korea ceremony was held on August 26 at the Science and Technology Convention Center in Seoul's Gangnam district. The programme is hosted by the Korea Information Science Promotion Association and Sungkyunkwan University, with support from South Korea's Ministry of Science and ICT. The feature that mattered. At the centre of mobi's award was its "Activation Check" feature. It allows travellers to confirm before leaving South Korea that their eSIM has been installed and is ready to work, without consuming the plan's data allowance or starting its usage period. That sounds simple. In practice, it addresses a surprisingly important weakness in the travel eSIM journey. Buying an eSIM is now easy. The difficult moment comes afterwards. Was the profile installed correctly? Is roaming switched on for the right line? Will the phone connect to the intended network abroad? Has the plan already started? For experienced eSIM users, these questions are manageable. For someone using an eSIM for the first time, they create friction exactly where a digital product is supposed to remove it. KT M Mobile has built the surrounding journey around that problem. mobi provides guided registration, one-tap installation on supported devices and step-by-step setup instructions. Customers can also purchase without creating a separate membership account, monitor remaining data, top up, and access customer support throughout the year. There is also a gifting feature, allowing an eSIM product to be sent using a contact number. That may sound secondary, but it makes the service more useful for families and for people buying connectivity for someone less comfortable setting up an eSIM themselves. From QR codes to reassurance. The wider travel eSIM market is already moving in the same direction. Airalo supports direct installation on compatible Android devices alongside QR-code and manual installation methods. Saily similarly pushes users to install and prepare their eSIM before travelling, while Holafly has introduced app-based installation flows designed to reduce the amount of manual setup involved. So mobi is not alone in trying to remove eSIM friction. Where it stands out is in turning reassurance itself into a product feature. Most providers tell customers to install before departure. mobi goes a step further by giving them a specific check that confirms the setup has been completed correctly while they are still at home. For a category in which customer anxiety often appears only after purchase, that is a meaningful distinction. It also hints at where travel eSIM competition is heading. Coverage maps and gigabyte pricing still matter, but they are becoming easier to copy and compare. The harder advantage to reproduce is a better customer journey: fewer steps, clearer activation, easier troubleshooting and less uncertainty. That may explain why mobi also received a main prize in the brand and communication design category at the 2026 Red Dot Design Award in July. KT M Mobile said the service was recognised there for simplifying registration, installation and activation, as well as for features including one-tap registration, real-time data tracking, gifting and customer support. More on Alertify Follow the latest KT M Mobile news MVNO market trends, budget phone plans, eSIM activations, international roaming services, and affordable mobile connectivity updates from KT M Mobile. Price still matters. Good UX does not remove the importance of price, and KT M Mobile is clearly using both. Through August 31, the company is promoting unlimited mobi plans for Japan, China, Vietnam and Taiwan at 990 won per day. Three-day packages are priced at 2,970 won and four-day packages at 3,960 won during the promotion. That is aggressive pricing, particularly for short-haul Asian travel from South Korea. But it also comes with an obvious limitation: the headline offer is promotional and concentrated on four destinations. Travellers heading elsewhere still need to compare mobi's regular pricing, network availability and plan conditions against larger global eSIM platforms. mobi currently covers dozens of countries rather than trying to be everything to every traveller. That makes it a compelling option for its target market, especially South Korean users who value local-language support and a familiar domestic brand, but less relevant for travellers who want one account spanning a very large number of destinations or who are buying outside Korea. Kim Ui-hyeon (김의현), CEO of KT M Mobile, said, "It is meaningful that services designed from the customer's perspective, including the Activation Check feature, led to this award." He added: "We will continue to build an eSIM roaming service that customers can use easily and with peace of mind." Why this award matters. The interesting part of mobi's win is not that another eSIM service has collected an industry award. It is what the award rewards. Travel eSIMs have spent years competing on destination count, data volume and price. Those remain important, but the market is maturing. Airalo, Saily, Holafly and other major platforms are increasingly investing in direct installation, app-led setup and pre-travel preparation because the next competitive battle is not simply getting an eSIM onto a phone. It is removing the possibility that the customer lands abroad and discovers something was configured incorrectly. mobi's Activation Check is a smart response to that shift. It does not reinvent eSIM technology. It improves the moment when users are most likely to distrust it. That is a useful lesson for the wider market. As travel connectivity becomes more embedded and less technical, the strongest services may not be the ones offering the most plans. They may be the ones that make travellers think about connectivity the least.

Strong eSIM
Aug 18th, 2026
A cheaper Holafly alternative for unlimited data (2026).

A cheaper Holafly alternative for unlimited data (2026). Comparing Holafly alternative options in 2026? This is an honest, side-by-side look at how StrongeSIM measures up against Holafly. Strong eSIM LTD focus on the three things that decide a trip: price, how fast you get online, and the safety net if the eSIM does not connect. Quick answer A strong Holafly alternative in 2026 is StrongeSIM: it offers unlimited daily plans where the network allows, plus fixed plans, all at the wholesale price rather than Holafly's premium. Holafly is still the simplest choice if you only ever want unlimited. Holafly built its name on one idea: unlimited data while you travel. It is a genuinely appealing pitch. But unlimited plans tend to carry a premium price, and travelers looking for a Holafly alternative usually want the same peace of mind for less. StrongeSIM offers both fixed data plans and unlimited plans, priced at the live wholesale rate. Here is the honest comparison. What to look for in a Holafly alternative. Choosing a Holafly alternative really comes down to those same three things. Get them right and the rest is detail. Price. Holafly adds a retail markup on top of the wholesale rate. StrongeSIM adds a 0% markup, so the same data usually costs less. Speed. Both deliver instantly, so you are online within minutes of landing. Safety. StrongeSIM refunds you in full if you are not connected within 15 minutes of arrival, which is the part most rivals leave out. StrongeSIM vs Holafly, at a glance. StrongeSIM vs Holafly | What matters | / | Holafly | | Pricing model | | 0% markup, live wholesale price | Premium unlimited pricing | | Unlimited data plans | | Available where the network allows | Core product | | Fixed GB plans (pay for what you need) | | Full range of sizes | Limited | | Connect-or-refund | | 15 minutes or full refund | Standard refund policy | | Hotspot / tethering | | Included | Varies by plan | | Buy 2, save 10% | | Built-in buddy discount | Not offered | | Buy without an app | | Web + account, no app needed | App-first | How Strong eSIM LTD compared Where Holafly is strong. A fair comparison names the good on both sides, so here is where the competition genuinely earns its reputation: * A simple, confident unlimited-data pitch that is easy to understand. * Strong brand around long or data-heavy trips. * Good option if you truly cannot predict your usage and want zero math. Where StrongeSIM pulls ahead. Here is where StrongeSIM makes the stronger case as a Holafly alternative: * If you do not need unlimited, fixed plans mean you never overpay for data you will not use. * When you do want unlimited, you get it at the wholesale price instead of a premium. * The 15-minute connection guarantee gives you a refund if it does not work on arrival. * Hotspot is included, so you can share with a travel partner or a laptop. The price difference, explained. Here is the part that actually changes what you pay. Most travel eSIM apps buy data wholesale and resell it with a markup that can run from a small margin to well over double. StrongeSIM shows you the live wholesale price with a 0% markup instead, so there is no retail margin baked into the number you see, and no surprise fee added at checkout. On top of that, buying a second eSIM for a travel partner drops the whole order 10% automatically, and there is no code to hunt for. For a couple or a family, that difference adds up fast across a single trip. How to switch from Holafly to StrongeSIM. You do not need to cancel anything with Holafly first. Switching takes a couple of minutes: * Pick your destination and plan on StrongeSIM, then check the live price for your exact dates. * Pay, and your QR code arrives by email in about 30 seconds and stays in your account. * On your phone, open Settings, choose to add an eSIM, and scan the QR code. * Turn the eSIM on when you land so your days start then, and keep your home SIM for calls. Coverage, hotspot and the little things. Beyond price, the small details add up. StrongeSIM runs on the same local networks the big names use, so coverage is comparable in most destinations. Hotspot and tethering are included, so you can share your connection with a laptop or a friend. And because every eSIM arrives as its own email with a note you can label, buying for a couple or a whole family stays simple instead of turning into a guessing game at the airport. Who should choose what. There is no single winner for everyone. Lean toward Holafly if the strengths above matter most to you. Lean toward StrongeSIM if you are travelers who want unlimited or fixed data without paying a premium, and prefer to only pay for what they use. In short, StrongeSIM is best for travelers who want unlimited or fixed data without paying a premium, and prefer to only pay for what they use. If you are weighing a Holafly alternative in 2026, compare the exact plan and dates you need, then look at the live price. You can browse StrongeSIM plans for your destination in seconds, and check that your phone supports eSIM before you buy. The best choice is the one that gets you online cheaply and refunds you if it does not. Holafly or StrongeSIM? If you want a pure unlimited brand and price is no object, Holafly is a fine choice. If you want unlimited without the premium, or the flexibility of fixed plans, StrongeSIM is the cheaper, more flexible alternative. Frequently asked questions. Yes, StrongeSIM offers unlimited daily plans where the local network supports them, priced at the wholesale rate. You can also choose a fixed GB plan if you would rather pay only for what you need. Heading somewhere specific? Compare prepaid and unlimited plans across 197 eSIM destinations, or read the eSIM setup guide before you fly.

ABNewswire
Jul 25th, 2026
Holafly Discount Code TECHREVIEW launches global savings.

Holafly Discount Code TECHREVIEW launches global savings. Posted on july 25, 2026. Holafly Discount Code TECHREVIEW: Save 5% on Travel eSIMs and 10% off Plans for 12 months. Enjoy unlimited data in 200+ countries with instant activation. Holafly discount code TECHREVIEW unlocks 5% off any Holafly Travel eSIM and 10% off Holafly Plans for the first 12 months, providing timely savings for summer travelers, digital nomads, and frequent flyers seeking reliable, unlimited mobile data in over 200 countries and regions. This exclusive offer arrives amid peak international travel season, enabling users to avoid expensive roaming fees and unreliable public Wi-Fi while enjoying seamless connectivity from the moment they land. Holafly's eSIM solutions feature instant QR code activation, hotspot support, 24/7 multilingual customer service, and truly unlimited data on most plans - making them ideal for navigation, streaming, remote work, and staying in touch during trips. The promotion is available through Holafly's successful official partnership with esimdiscount.codes, a trusted platform specializing in verified promo codes and deals for leading eSIM providers. This collaboration ensures travelers have easy access to genuine, up-to-date savings without sifting through expired offers or unreliable sources. Travelers can redeem the discount in seconds by visiting Holafly, selecting a destination-specific Travel eSIM or a flexible Holafly Plans subscription, and entering TECHREVIEW at checkout. Full details and redemption instructions are available here: https://intercom.help/promocodebonus/en/articles/16001256-holafly-discount-code-techreview-how-to-claim-attractive-esim-savings. Holafly continues to set the standard for modern travel connectivity with eco-friendly digital eSIMs, flexible plan durations, and strong global network coverage. The Holafly discount code TECHREVIEW enhances accessibility for both short-term vacationers and long-term adventurers. About Holafly Holafly is a leading global eSIM provider offering prepaid unlimited data plans for international travelers. Founded in 2017, the company serves customers in more than 200 countries with easy-to-use, reliable solutions designed for the modern traveler. Media Contact Company Name: esimdiscount.codes Contact Person: Media Relations Email: Send Email Country: United States Website: https://esimdiscount.codes/

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