Hometown Grocers, Inc.

Hometown Grocers, Inc.

Neighborhood grocery chain serving Wisconsin communities

Overview

Hometown Grocers, Inc. (HGI) is a Wisconsin-based regional grocery chain with seven locations that focuses on serving local communities with friendly, knowledgeable service and carefully chosen basics. The stores are smaller in footprint, offering essential groceries and services rather than full-service meat and deli departments, while maintaining a clean, customer-friendly environment. A core feature is the inter-store support network: if one store needs extra staffing or stock, a sister store can send help, giving customers the feel of a neighborhood shop with the backing of a larger group. The company emphasizes a people-first culture and aims to be a trusted local resource by providing reliable products and helpful staff who treat customers like family.

About Hometown Grocers, Inc.

Simplify's Rating
Why Hometown Grocers, Inc. is rated
B-
Rated B on Competitive Edge
Rated B on Growth Potential
Rated C on Differentiation

Industries

Consumer Goods

Company Size

N/A

Company Stage

N/A

Total Funding

N/A

Headquarters

De Pere, Wisconsin

Founded

N/A

Get referred to Hometown Grocers, Inc.

See people who can refer or advise you

Simplify Jobs

Simplify's Take

What believers are saying

  • The October 2025 deal closed, giving Hometown Grocers access to 1939 Group capital.
  • 1939 Group now spans 164 stores and nearly 19,000 teammates, improving purchasing power.
  • June 2026 CFO promotion of Todd Schnuck Jr. signals continued investment in enterprise integration.

What critics are saying

  • Integration under Todd Schnuck and David Bell concentrates control in St. Louis by 2026.
  • Shared services and post-merger standardization threaten Hometown Grocers' local operating autonomy.
  • If 1939 Group rationalizes overlapping Wisconsin banners, Hometown Grocers loses identity and becomes expendable.

What makes Hometown Grocers, Inc. unique

  • Hometown Grocers keeps nine Wisconsin neighborhood banners after the October 2025 1939 Group acquisition.
  • Its stores retain local names like Dave's County Market and Wittenberg Sentry Foods.
  • Wisconsin roots and associate ownership history created unusually loyal community relationships.

Help us improve and share your feedback! Did you find this helpful?

Benefits

Flexible Work Hours

Company News

Insight on Business
Sep 16th, 2025
Schnuck Markets Acquires Festival Foods

Schnuck Markets, Inc. has acquired 100% of the shares of Festival Foods and Hometown Grocers, Inc. through the 1939 Group, Inc., owned by the Schnuck family. The acquisition includes shares from CEO Mark Skogen and the Employee Stock Ownership Plan. The 1939 Group will maintain the existing store banners and corporate headquarters, with Todd Schnuck as Chairman and CEO. The transaction is expected to close in October, subject to customary approvals.

Recently Posted Jobs

Sign up to get curated job recommendations

Hometown Grocers, Inc. is Hiring for 22 Jobs on Simplify!

Find jobs on Simplify and start your career today

Don't see your dream role? Check out thousands of other roles on Simplify. Browse all jobs →