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Horsepower Automotive Group

Makes off-road parts for trucks and adventure vans

Overview

Horsepower Automotive Group designs, manufactures and sells aftermarket parts for trucks, sport utility vehicles and adventure vans used off road. Its brands include Addictive Desert Designs, DV8 Offroad, Rago Fabrication, Flatline Van Company and C4 Fabrication, with products ranging from protective bumpers and armor to roof racks and storage systems. Drivers use the parts to protect their vehicles and carry equipment for trail driving, camping and longer overland trips. The group earns money through product sales on its brands' websites and through distributors, while its van business also makes bed systems and other conversion accessories. Horsepower Automotive Group is headquartered in Chandler, Arizona.

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About Horsepower Automotive Group

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Industries

Automotive & TransportationIndustrial & Manufacturing

Company Size

51-200

Company Stage

N/A

Total Funding

N/A

Headquarters

Chandler, AZ

Founded

N/A

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Simplify's take

What believers are saying

  • Vehicle manufacturers expand the customer base: Horsepower's brands serve original-equipment accessory programs alongside their consumer business.
  • Tools are supplied: Horsepower's Chandler welder, an hourly role, receives all tools and welding equipment.
  • Daytime hours are advertised: Horsepower's hourly Chandler prototype mechanic works onsite, full-time, Monday-Friday, 8am-4:30pm.

What critics are saying

  • Debt backed the buyout: Lender Abacus announced senior secured financing for the buyout of Horsepower in August 2026.
  • Evening shift advertised: Horsepower's Chandler hourly CNC laser operator opening lists Monday-Friday, 2pm-10:30pm.
  • Benefits require a wait: Horsepower's full-time onsite hourly prototype mechanic in Chandler has benefits available after a 60-day introductory period.

What makes Horsepower Automotive Group unique

  • Shared production links brands: C4 Fabrication shares fabrication resources with Addictive Desert Designs and Rago Fabrication at Horsepower's Chandler facility.
  • Dealer loyalty targets storefronts: Horsepower's preferred program accepts only brick-and-mortar businesses in the United States and Canada.
  • C4 builds domestically: Lender Abacus describes C4 Fabrication's products as entirely designed and manufactured in the United States.

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Benefits

  • Health Insurance
  • Dental Insurance
  • Vision Insurance
  • Paid Holidays
  • Flexible Work Hours
  • Paid Vacation
  • Employee Discount
  • Employee Referral Bonus
  • Life Insurance

Company News

PR Newswire
Jul 8th, 2026
River Associates acquires Horsepower Automotive Group as third automotive aftermarket platform

River Associates Investments has acquired Horsepower Automotive Group, marking its third platform in the automotive aftermarket sector. The transaction closed on 11 June 2026. Based in Chandler, Arizona, Horsepower designs, manufactures and distributes performance parts and accessories for off-road and overlanding vehicles. Its brand portfolio includes Flatline Van Co., DV8 Off-Road, Addictive Desert Designs, C4 Fabrication and Rago Fabrication, serving Ford, Mercedes, Jeep, Chevrolet, Toyota, Ram and Lexus platforms. River Associates funded the acquisition with equity from its eighth investment fund, which has $345 million of committed capital. Financing was provided by Abacus Finance Group and GMB Capital Partners. The companies plan to pursue strategic add-on acquisitions in the off-road and overland aftermarket equipment sector.

Business Wire
Jun 9th, 2023
Horsepower Automotive Partners with Flatline Van Company

Horsepower Automotive (“Horsepower” or “the Company”) announced today the acquisition of Flatline Van Company (“FVCO”), a brand known in the camper va

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