Client spotlight: how Hozah is helping 9 Yards get more from its car parks. Case Studies September 9, 2026 In retail parks, a well-run car park is about more than spaces and barriers; it's about protecting the customer experience, supporting tenants, and ensuring genuine shoppers can always find a spot. That's exactly the partnership Hozah has built with 9 Yards, now spanning 14 sites across the UK. From Croydon's The Colonnades to York's Clifton Moor, and from Banbury Cross Retail Park to Dunfermline's Halbeath Retail Park, Hozah provides enforcement and parking management across a diverse, nationwide portfolio, with a 15th site currently in the contracting and installation stage in Stoke-on-Trent. A partnership built on data and trust. For 9 Yards, the value of working with Hozah goes beyond day-to-day enforcement. It's about turning parking data into real operational insight,helping the team understand how their sites are actually being used and using that knowledge to make smarter decisions. At 9 Yards, Hozah Ltd value strong, forward-thinking partnerships, and its relationship with Hozah is a perfect example of this in action. Hozah manages all its car park assets, and their innovative approach to parking management has significantly enhanced the way Hozah Ltd operate its sites. Their technology-led solutions around tenant management and data reporting give Hozah Ltd clear, actionable insights across its portfolio. By understanding key metrics such as repeat visitation, dwell time, and occupancy, Hozah Ltd is able to make informed decisions that optimise performance at every site. This level of visibility ensures Hozah Ltd consistently balance the needs of both tenants and customers, with satisfaction remaining its top priority. Beyond the platform itself, its Account Management is exceptional. The team is proactive, responsive, and genuinely invested in its success. They work closely with Hozah Ltd to continually refine and improve performance, making them not just a supplier, but a trusted strategic partner. Hozah Ltd look forward to continuing to grow and innovate together. Ian Rushbridge, Co-Head of Asset Management, 9 Yards Tackling the real challenges of retail parking. Every retail park faces its own pressures, from car parks filling up during peak trading periods to non-retail visitors using free parking to access nearby town centres, event venues, and football stadiums. Hozah works with 9 Yards to address these challenges head-on, using data to: * Keep spaces available for genuine retail customers, even during busy periods; * Identify and reduce abuse of free parking around match days and local events; * Maximise turnover by spotting long-stay vehicles and underused capacity; and * Support tenant attraction with clear, evidence-based insight into footfall, dwell time, and repeat visitation.

Driving innovation at scale: Hozah's Naomi Bishop wins second consecutive Women in Leadership Award. Hozah has once again been named among the UK's fastest-growing technology companies, securing a win in the Deloitte UK Technology Fast 50 for the second year running. This achievement reflects Hozah's sustained growth, sharp strategic direction, and meaningful market impact in the smart parking technology space. At the centre of this momentum is Naomi Bishop, Co-Founder and Chief Growth Officer of Hozah, who has once again been honoured with Deloitte's Women in Leadership Award. This accolade recognises founders or senior leaders whose guidance was instrumental to their company's success. A fitting recognition of Naomi's role in building Hozah into a leader in smart parking technology. From frustration to frictionless smart parking technology. Hozah was born out of a simple yet widespread frustration. After personally experiencing the everyday pain-points of parking, from clunky, outdated machines to unexpected fines, Naomi and co-founder David Fowle asked: What if parking didn't have to be like this? Their vision was shaped by inclusivity. They saw how older generations, including their own grandparents, struggled with unnecessarily complicated systems. The goal was to create barrierless parking, both literally and figuratively, with a solution that would be seamless, accessible, and fair for everyone. With over 68.5 million parking events daily in the UK, the need for innovation was clear. Naomi and David set out to develop a solution that would eliminate common frustrations while giving landowners and operators the tools to manage their sites more effectively. That driver-first, tech-enabled mindset became the foundation of Hozah. Strategic growth with vision. As Chief Growth Officer, Naomi has steered Hozah's expansion by aligning product innovation with real-world needs. Her strategy positions Hozah at the intersection of FinTech and urban mobility, creating a strong foundation for growth across multiple sectors. Under her leadership, Hozah has partnered with local authorities, universities, retail centres and private operators nationwide. Rather than pushing technology into parking, Naomi's strategy moved the industry forward to meet modern users' expectations: simplicity, automation, and trust. That approach helped Hozah gain national attention. In 2024, Hozah was named PayTech Company of the Year at the Fintech Awards London, cementing its status as a payment innovator, not just a service provider. Industry recognition that signals real change in smart parking technology. Hozah's wins in the Deloitte Fast 50 and CleanTech categories, and Naomi's Women in Leadership Award wins, signal a shift in how the parking industry is perceived. Long viewed as a low-tech industry, parking is now entering a phase of innovation, and Hozah is at the forefront of that transformation. For the industry, having a parking-focused company receive national recognition shows how "everyday tech" can drive a significant impact. Naomi views the award as recognition not only of her work but also of Hozah's shared dedication to making parking smarter, fairer, and more inclusive. It also highlights the importance of diverse leadership in driving meaningful progress, particularly in sectors that have historically been slow to evolve.