Overview

Illumix creates and licenses augmented reality (AR) platforms and experiences that blend high-quality gaming with computer vision and deep learning research. Its products run on mobile AR and let users interact with digital content overlaid in the real world. The company powers consumer-facing AR games and provides AR solutions to brands for entertainment and e-commerce applications, generating revenue from direct consumer sales, brand partnerships, and technology licensing. Illumix differentiates itself by combining proven game design practices with advanced research and by hosting millions of users through its AR experiences, including participation in programs like the Disney Accelerator. The company’s goal is to deliver immersive, interactive digital experiences that deepen engagement by letting users interact with products and brands in a real-world context.

Significant Headcount Growth