Impossible Foods

Impossible Foods

Produces plant-based meat and dairy alternatives

About

Impossible Foods creates plant-based alternatives to meat, dairy, and fish, aiming to improve the global food system. Their products, like the Impossible™ Burger, are designed to mimic the taste and texture of traditional animal products using specific plant ingredients. This approach allows them to cater to meat lovers while promoting sustainability. Unlike many competitors, Impossible Foods focuses on replicating the sensory experience of eating meat, dairy, and fish without using animals. Their goal is to secure a sustainable future for food production while providing delicious options for consumers.

Company Stage

N/A

Employees

501-1,000

Industries

Food & Agriculture, Social Impact, Consumer Goods

Total Funding

$1.8B

Headquarters

N/A

Founded

2011


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Simplify's Take

What believers are saying

  • The company's innovative approach and strong market presence make it a leader in the plant-based meat industry, offering significant growth opportunities.
  • Strategic partnerships, such as with Whole Foods Market and the US Army Central, expand market reach and consumer access to Impossible Foods' products.
  • The company's commitment to sustainability and environmental impact can attract employees passionate about making a positive difference.

What critics are saying

  • The plant-based meat market is becoming increasingly competitive, with new entrants and existing players like Beyond Meat posing challenges.
  • Consumer skepticism and fluctuating demand for plant-based products could impact sales and market growth.

What makes Impossible Foods unique

  • Impossible Foods focuses on creating plant-based meat alternatives that closely mimic the taste and texture of animal meat, setting it apart from traditional plant-based products.
  • The company's strong emphasis on sustainability and environmental impact, such as the Impossible Ranch project, differentiates it from competitors.
  • Impossible Foods' bold new branding and marketing campaigns specifically target meat-eaters, aiming to reframe plant-based meat as a delicious and viable alternative.

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Growth & Insights
Headcount

6 month growth

-6%

1 year growth

-8%

2 year growth

-24%

Benefits

Paid mission days - Get paid to spend two days a year reconnecting with our mission! Spend it in nature or team up with colleagues to serve local communities and contribute to the greater good.

Generous time off policy - We offer 4 weeks paid time off, 10 paid holidays, and 2 floating holidays, so you’ll be able to take the time you need to relax and recharge.

Health & wellness - To keep your body and mind healthy, we offer premium medical coverage, emotional support resources, and access to a fitness center at our Redwood City Headquarters

Generous equity package - We offer meaningful ownership in our company so all employees can share in Impossible Foods’ success.

Financial security - To help you feel financially supported, no matter what the future holds, we offer 401k plans, life insurance, and disability insurance.

Commuter benefits - Save hundreds per year on commuter fees.

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