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InnovateMR provides market research data collection and sampling services for clients in advertising, research, and corporate sectors. Its product works by clients defining target audiences, after which InnovateMR recruits participants, collects responses through its proprietary PointClub panel or other panels, verifies respondent authenticity, and delivers clean data and reports. The company differentiates itself with built-in fraud detection and verification, a global data-collection footprint, and its own PointClub panel, along with industry thought leadership. Its goal is to deliver accurate, high-quality market research data by combining reliable sampling, strong respondent verification, and engaging participation, while growing its trusted panel and service offerings.
Industries
Data & Analytics
Consulting
Company Size
201-500
Company Stage
N/A
Total Funding
N/A
Headquarters
Calabasas, California
Founded
2014
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CALABASAS, Calif., May 2, 2024 /PRNewswire/ -- InnovateMR + Ivy Exec, a leading provider of market research solutions, is excited to announce the promotion of Chris Young to Senior Vice President, Global Head of Sales. With nearly a decade at the firm, Chris' journey from the agency side to the ResTech sector uniquely positions him to lead strategic initiatives aimed at driving growth and innovation across the organization. In his new role, Chris will oversee all aspects of sales strategy and execution, leveraging his extensive background to propel InnovateMR + Ivy Exec to new heights in the market research industry.Young brings invaluable experience in marketing research from both operations and sales to his new position. Since joining InnovateMR in 2015, Chris has demonstrated exceptional leadership and a keen understanding of client needs. His journey with the company in various business development roles has played a pivotal part in expanding InnovateMR's presence in the ResTech and sampling sectors.InnovateMR Announces Key Promotions in Sales Leadership to Fuel Continued Expansion and Innovation Post thisKnown for his "glass-half-full" philosophy, Chris is a dynamic business development and sales leader who prioritizes a partnership approach with clients. His commitment to customer satisfaction, coupled with his results-driven nature, has consistently exceeded expectations and fostered strong relationships both internally and externally."With Chris' business acumen, proven track record, and deep understanding of our company and industry, I have full confidence that under his leadership our sales division will continue to thrive and achieve new milestones," said Lisa Wilding-Brown, CEO of InnovateMR
Survey Finds Disconnect Between Executive and IT Security Leader Optimism and Risky Employee BehaviorBOSTON, April 30, 2024--(BUSINESS WIRE)--Small and medium-sized business (SMB) leaders report that they are investing more time, attention, and budget on cybersecurity, but human factors are getting in the way – including lack of awareness, training and inconsistent policy adherence. Together with policy and technology gaps, these factors continue to create significant security and business risks, according to a survey of more than 600 business and IT security managers conducted by LastPass and survey research firm InnovateMR.Cyber-attacks targeting smaller organizations have increased significantly in recent years, as cyber criminals view these organizations as relatively easy targets—and a potential path to large profits via ransomware, phishing and supply chain attacks. To gauge attitudes and behaviors around these trends, LastPass partnered with research firm InnovateMR to survey business and IT security leaders at companies with fewer than 3,000 employees regarding their password management and cybersecurity practices. Key findings from the survey include:Both executive and IT leaders perceive low risks. Only three in 10 leaders believe their company faces a very high risk (8+ out of 10) of having a cybersecurity issue. Phishing attacks, cloud vulnerabilities and data loss from ransomware or malware are seen as top threats in the next 12 months.Executives and IT leaders are overly optimistic
Mount Vernon Offers Free Admission for President's Day Events to Learn About and Celebrate America's First PresidentMOUNT VERNON, Va., Jan. 29, 2024 /PRNewswire/ -- As President's Day and the next presidential election approach, a new poll from George Washington's Mount Vernon finds 86 percent of Americans want a president who is honest, exhibits ethical leadership, and sets a standard for other politicians to follow. This sentiment holds steady across party lines, with 90 percent of Democrats/Lean Democrats in agreement and 85 percent of Republicans/Lean Republicans in agreement.Equally important to Americans is a president who will protect a peaceful transition of power between administrations, a precedent set by George Washington. Eighty-six percent of Americans want a president who will ensure a peaceful transition, as do 90 percent of Democrats/Lean Democrats and 83 percent of Republicans/Lean Republicans in agreement.George Washington's Mount Vernon poll finds 86% of Americans want a president who is honest and ethical. Post thisAmericans across party lines also say it is highly important that U.S. presidents promote national unity, respect the Constitution, avoid extreme partisanship, and advocate for a cautious and independent approach to international relations.These findings are the results of a recent national survey sponsored by The George Washington Presidential Library in publicity partnership with the University of Virginia Center for Politics
InnovateMR appoints Marcin Nadolny as Director of Finance.
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Industries
Data & Analytics
Consulting
Company Size
201-500
Company Stage
N/A
Total Funding
N/A
Headquarters
Calabasas, California
Founded
2014
Find jobs on Simplify and start your career today