Vint Cerf, one of the internet's founding architects, is advising Innovation Labs on creating open standards for AI agent identification. The organisation, a subsidiary of DNS registry company Identity Digital, proposes using domain-name infrastructure to make AI agents accountable as they operate across the internet. Most AI agents currently function within proprietary systems, but businesses envision autonomous agents interacting directly with each other. A major obstacle has been the lack of shared identification standards. Innovation Labs has proposed DNSid, which links each agent to an existing domain name and uses cryptographic proofs to log registration. The company is trialling the standards with several unnamed hyperscalers and identity companies. Cerf left Google last week after 20 years but remains focused on digital infrastructure challenges, particularly around AI agent authority, accountability, and trust.