Intersport adds fourth member to executive management team. June 10, 2026 Switzerland's Intersport International Corporation GmbH has promoted Stephan Schwarz to the new role of chief strategic brands partnership officer (CSBPO) and added Schwarz to its executive team. The CSBPO's function is to accelerate decision-making, improve commercial collaboration, and strengthen support for national member organizations. Schwarz has spent nearly three decades within the Intersport ecosystem, including leading Intersport Switzerland and working across product strategy, category management and strategic brand. His most recent role was general manager, Category Management. Intersport said on LinkedIn, "With nearly 30 years at Intersport, Stephan brings deep expertise across Strategic Brands, Category Management and product strategy. In his extended role, he will contribute to accelerating decision-making, enhancing commercial excellence, and supporting its national organizations worldwide. "This step reflects our ambition to build a stronger global organization while remaining trusted locally across our markets." Schwarz joins Intersport's top executive management team that also includes CEO Tom Foley, CFO Christian Wille and CCO Pierre Irelli. Images courtesy Intersport

Intersport's Austrian division has completed a major acquisition aimed at expanding its presence across Central and Southeast Europe. The deal represents what the company describes as "a milestone" for the sporting goods retailer. Whilst Intersport is a familiar brand name, the chain operates as a union of independent regional companies. This acquisition by the Austrian arm marks a significant strategic move to broaden its European footprint and reshape the competitive landscape in the region. Further details about the acquisition's financial terms and specific markets involved were not disclosed.