Intrinsic

Intrinsic

AI-powered software for industrial robotics

Overview

Intrinsic.ai provides software that makes industrial robots easier to program and reprogram using AI, perception, and simulation. It analyzes robot sensors, environments, and tasks, then uses AI to interpret, plan, and simulate robot actions, allowing users to configure, test, and deploy new robot applications without writing low-level code, while integrating with existing robots and receiving ongoing updates through licenses or subscriptions. It differentiates itself by focusing on accessibility for manufacturers, SMEs, and developers, offering scalable AI-driven perception and simulation tools that work with current robotic systems rather than bespoke, hard-to-change solutions. Its goal is to democratize advanced robotics by helping more businesses deploy, customize, and optimize robotic systems for a wider range of tasks and industries.

About Intrinsic

Simplify's Rating
Why Intrinsic is rated
B-
Rated B on Competitive Edge
Rated B on Growth Potential
Rated C on Differentiation

Industries

Robotics & Automation

Industrial & Manufacturing

Enterprise Software

AI & Machine Learning

Company Size

201-500

Company Stage

Series A

Total Funding

$113M

Headquarters

Mountain View, California

Founded

2021

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Simplify's Take

What believers are saying

  • Foxconn will pilot Intrinsic's intelligence cell in 2026, validating factory deployment demand.
  • Thirty-one Flowstate teams reached validation in 2026, showing developer interest and workflow traction.
  • Okuma partnered with Intrinsic for an AI automation robot cell, expanding industrial credibility.

What critics are saying

  • Siemens-NVIDIA launched an industrial AI operating system on 2026-01-06, squeezing Intrinsic's platform moat.
  • Intrinsic cut 20% of staff in January 2023, signaling fragile execution and cost discipline.
  • Google integration can erase autonomy by 2027, turning Intrinsic into a feature inside Google.

What makes Intrinsic unique

  • Google folded Intrinsic into Google on 2026-02-25, giving Gemini and Cloud leverage.
  • Flowstate abstracts robotics programming into modular skills, targeting non-expert developers and integrators.
  • IntrinsicOS positions Intrinsic as a hardware-agnostic operating layer for industrial robots.

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Funding

Total Funding

$113M

Above

Industry Average

Funded Over

1 Rounds

Series A funding typically happens when a startup has a product and some customers, and now needs funding to scale. This money is usually used to grow the team, expand marketing, and improve the product. Venture capital firms are frequently the main investors here.
Series A Funding Comparison
Above Average

Industry standards

$15M
$8.2M
Discord
$15M
Canva
$30M
Kalshi
$113M
Intrinsic

Benefits

Performance Bonus

Company Equity

Growth & Insights and Company News

Headcount

6 month growth

0%

1 year growth

-2%

2 year growth

1%
PR Newswire
Jul 24th, 2026
Okuma America Corporation to exhibit at IMTS 2026 with comprehensive lineup.

Okuma America Corporation to exhibit at IMTS 2026 with comprehensive lineup. Jul 24, 2026, 14:34 ET Newly Designed Machines, Open-architecture CNC Control, Multiple Automation Systems, Intelligent Technologies, World-Class Services, Sustainable Initiatives, & More to be Featured CHARLOTTE, N.C., July 24, 2026 /PRNewswire/ - The leadership team at Okuma America Corporation, a global leader and single-source builder of computer numeric control (CNC) machine tools, controls, and automation systems, is excited to announce the company's exhibition plans for the 2026 International Manufacturing Technology Show (IMTS) to be held in Chicago, Illinois, from September 14 to 19, 2026. Within its 17,000 square-foot booth, the company plans to showcase a comprehensive offering for the metalworking industry featuring new CNC machine tools, an industry-leading CNC control, a robust line of automation systems, intelligent manufacturing technologies, new world-class services, and more. Okuma America Corporation will host a media event in the South Hall (Booth #338500) on Tuesday, September 15 at 2:00 pm to highlight the company's IMTS offerings, share insights from the Okuma leadership team, and showcase latest technologies during booth tours. New & Notable Four CNC Machines to Make Americas Debut Of the 11 CNC machine tools Okuma will exhibit at IMTS 2026, four will make their debut in the Americas: * NEW - Okuma MB-100V Vertical Machining Center * NEW - Okuma GENOS M4000H-e Horizontal Machining Center * NEW - Okuma MS-320H Horizontal Machining Center * NEW - Okuma MULTUS U1000 Multitasking Lathe Okuma Factory Automation and Peripherals Okuma will present a comprehensive lineup of automation systems developed by the Okuma Factory Automation (OFA) Group, along with best-in-class solutions from its industry partners, all of which seamlessly integrate with Okuma machines. Leading the charge on automation innovation, Okuma is partnering with Intrinsic AI to display an AI automation robot cell. The company is pleased to announce that 9 of its 11 IMTS 2026 CNC machine tools will be paired with automation systems, including three solutions making their debut in the Americas: * NEXT GENERATION - Okuma Robot Loader (ORL) Series Enhancements & Additions - easy-to-integrate robotic systems designed to load and unload workpieces from machines * Okuma Robot Loader Drawer II (ORL-D II) * Okuma Robot Loader for Machining Centers (ORL-MC II) with pallet * Okuma Robot Loader Plus with Pallet (ORL+) - a system designed to perform multiple functions * NEW - Okuma Tower Pallet Changer - vertical, two-level pallet changer with 13-pallet capacity * NEW - Modular Automatic Tool Changer NEW Virtual Reality Experience Okuma will provide IMTS 2026 attendees with the opportunity to explore various Okuma machine models in a virtual reality environment. A dedicated area within the Okuma booth (booth #338500) will be available for participants to wear a virtual reality headset to view, walk around, and interact with a virtual 3D model of various Okuma CNC machine tools. This includes models beyond what is physically being exhibited within the booth, such as the MCR-A5CII double column machining center. NEW Explore the Okuma Global Repair Center Okuma is thrilled to share details of its newly constructed Global Repair Center at its headquarters campus in Charlotte, NC. The 35,000 square-foot facility brings mechanical and electrical repair, component exchange, upgrades, and legacy part fabrication together in a new, state-of-the-art building that is four times larger than previous dedicated space. Backed by advanced inspection, testing, CNC simulation, and thousands of ready-to-ship parts, the facility maximizes uptime, safeguards Okuma users' investment, and reinforces Okuma's promise to Passionately Pursue a Customer for Life. Booth visitors may explore the new facility via a 3D-printed model and watch a video of the facility's impressive operations. NEW Tribute to America 250 Okuma is pleased to recognize and celebrate the 250th anniversary of the United States of America with several tributes within its booth experience. Booth visitors can see an intricately-crafted Bald Eagle which is being created on the Okuma MU-8000V vertical machining center. Additionally, the company will also reward attendees who complete an in-booth survey with an exclusive baseball hat that features an American flag design element. Also, the GENOS M4000H-e horizontal machining center, which will be making its Americas Debut, will feature a one-of-a-kind patriotic graphics theme, produced by the company's NASCAR partner, Richard Childress Racing. Okuma Machine Featured in Partner Booth Okuma is proud to partner with 50+ companies in the manufacturing industry through our Partners in Technology program, many who will be featured in demonstrations throughout the Okuma booth. Several program members are also exhibiting at IMTS 2026, including Air Turbine Tool. They will feature an Okuma GENOS M560-V vertical machining center in working display at their booth (#431645). Comprehensive Technology Lineup Okuma will showcase 11 CNC machine tools at the show, representing a wide range of the company's vast product lines. Among these are four new products making their Americas debut. Additionally, ten unique automation systems will be on display, including three proprietary innovations from Okuma Factory Automation. The distinctive OSP-P500 control system will be featured on 9 of the 11 CNC machines in the booth, as well as on free-standing interactive simulators. Okuma will also highlight key components of its world-class service and support program. Okuma's complete IMTS 2026 machine, control, and automation lineup includes: | Okuma Machining Centers | Paired Automation System | | GENOS M4000H-e - NEW | Internal Two-Station Automatic Pallet Changer (APC) | | MB-100V - NEW | / | | MB-5000HII | Okuma Tower Pallet Changer | | MS-320H - NEW | Okuma Robot Loader Drawer II (ORL-D II) | | MU-8000V | Modular Automation Cell | | GENOS M460V-5AX (5-axis) | Okuma Robot Loader Machining Center II (ORL-MC II) & Modular Automatic Tool Changer (ATC) | | Lathes | Paired Automation System | | LB2000 EX III MYW | Okuma Robot Loader Plus with pallet (ORL+) | | LT2000 EX 3T3MY | Okuma NC Unloader and LNS Bar Feeder | | LU3000 EX | Okuma Gantry Loader (OGL) | | Multitasking Lathes | Paired Automation System | | MULTUS U1000 - NEW | / | | Grinder | Paired Automation System | | GA26W | Okuma Robot Loader Plus with pallet (ORL+) | Other Highlights Okuma Speaking & Media Engagements There will be multiple opportunities for show visitors to attend speaking engagements led by Okuma executive leadership and experts, including: * Okuma Press Conference on Tuesday, 9/15 at 2 PM CST, located in the Virtual Reality section of Okuma Booth (booth #338500) * Simon Schneider, Director of Okuma Factory Automation, to present "The Automation Impact: Short-Term Wins to Long-Term Transformations" at Room W192-C on Tuesday, 9/15 at 2:15 CST * Wade Andersion, Vice President of Engineering and Okuma Factory Automation, to present at the Blaser Swisslube Booth (booth #431228) on Tuesday 9/15 at 3 PM CST Okuma is pleased to partner with a variety of manufacturing trade publications for scheduled media engagement and filming sessions throughout IMTS 2026. This includes outlets such as Practical Machinist, MTD CNC, Modern Machine Shop, and more. Sustainability Initiatives At Okuma, we're working together to build a better machine tool and a better future. Okuma CNC machines are equipped with Okuma's "Green Smart Machine" technology, a series of combined technologies that harmonize high-performance machining with intelligent energy management controls. Specifically, these technologies include Okuma's proprietary ECO suite plus and Thermo-Friendly Concept, both of which will be displayed at IMTS 2026. Okuma Best-in-Class Distributor Network In support of Okuma's mission of 'Passionately Pursuing a Customer for Life', Okuma has created strategic relationships with best-in-class distributorships to support customer needs within their local regions of operation. Representatives from each of Okuma's distributors will be onsite at IMTS 2026. Okuma Partners in Technology Okuma's Partners in Technology network brings together 50+ companies that represent best-in-class manufacturing solutions and technologies that pair perfectly with Okuma CNC machine tools. About Okuma America Corporation Okuma America Corporation is the U.S.-based sales, marketing, engineering, and service affiliate of Okuma Corporation, a world-leading builder of CNC (computer numeric control) machine tools, controls, and automation systems. The company was founded in 1898 in Nagoya, Japan, and is the industry's only single-source provider of CNC machines, drives, motors, encoders, spindles, and automation systems, all manufactured by Okuma. The company designs its own CNC controls to integrate seamlessly with each machine tool's functionality. In 2014 Okuma launched the Okuma App Store, the industry's only centralized online marketplace for machine tool apps and related content at that time. Along with its extensive distribution network (largest in the Americas), and Partners in Technology network of enhanced manufacturing technologies, Okuma is committed to helping users gain competitive advantage through the open possibilities of machine tools today and into the future. For more information, visit Okuma.com or follow us on Facebook, Instagram, LinkedIn and X. SOURCE Okuma America Corporation

SiliconANGLE Media
Jun 22nd, 2026
Intrinsic unveils next-gen accessible modular automated industrial AI robotic assembly.

Intrinsic unveils next-gen accessible modular automated industrial AI robotic assembly. Intrinsic, Google LLC's artificial intelligence robot software company, unveiled today during Automate 2026 an AI robotic prototype that will help companies modularize factory floors with automated robotics. Automate is North America's largest robotics and automation trade show, hosted by the Association for Advancing Automation. It's possibly the best place to showcase something like what Intrinsic is bringing to the showroom floor today, since it's the main stage for industrial automation announcements. Founded in 2021, Google incorporated Intrinsic into its core operations in February to accelerate the development of physical AI to push the envelope of AI beyond digital applications into real-world industrial environments. Physical AI is when artificial intelligence systems use sensors, actuators, and control systems to perceive, reason, act and learn in real-world environments. It differs from pure software because it bridges the gap between bits and atoms - allowing autonomous machines such as robots, self-driving cars, drones and smart infrastructure to take action. Intrisic is providing a reference design for an "intelligence cell," a modular robot "workcell" built for AI. The reference will provide companies with everything needed to integrate AI-based robotic capabilities directly into automation products using the firm's IntrinsicOS, enabling skilled assembly and supporting diverse hardware sets, software and features. The company said it is a software-first, modular approach designed to make it highly accessible to machine, industrial, manufacturing and factory shops of all sizes. For example, the company is working with CNC system integrators, which refers to automated control of machining tools like mills, lathes, routers and lasers using pre-programmed computer software replacing manual hand wheels and levers - often controlled by robot limbs and armatures. These integrators include Trinity Automation and MartinSystems. With IntrinsicOS, they will be able to build in AI skills and systems that can manage systems without the need to program robots. Intrinsic allows high-level abstraction for perception, automated robot motion planning and the ability to grasp and insert parts. The core platform also includes a web-based development environment and simulation engine called Flowstate that lets developers build robotics apps using modular "skills." These are reusable building blocks for robotics behaviors that can be manually developed or hooked into AI-enabled workflows. The vision of the platform is to reduce traditional complex robotics programming for on-floor expertise, which operationally requires hundreds of hours of coding labor and hardware knowledge, to "a few clicks" in a drag-and-drop interface. This allows systems integrators and automation engineers to marshal fewer resources and go directly from simulation to factory floor production in fewer hours. Intrinsic notably announced a partnership with Foxconn in 2025, commenting at the time that the company intended to explore possibilities for mass deployment of robots on assembly lines to reshape the future of mass production. On the showroom floor at Automate, Instrinsic said it is displaying a custom version of its workcell using a FANUC Corp. robot to demonstrate electronics assembly tasks. The company touted its continuing collaboration with FANUC to display the importance of hardware interoperability. Photo: Intrinsic. A message from John Furrier, co-founder of SiliconANGLE: Support its mission to keep content open and free by engaging with theCUBE community. Join theCUBE's Alumni Trust Network, where technology leaders connect, share intelligence and create opportunities. * 15M+ viewers of theCUBE videos, powering conversations across AI, cloud, cybersecurity and more * 11.4k+ theCUBE alumni - Connect with more than 11,400 tech and business leaders shaping the future through a unique trusted-based network. About SiliconANGLE Media SiliconANGLE Media is a recognized leader in digital media innovation, uniting breakthrough technology, strategic insights and real-time audience engagement. As the parent company of SiliconANGLE, theCUBE Network, theCUBE Research, CUBE365, theCUBE AI and theCUBE SuperStudios - with flagship locations in Silicon Valley and the New York Stock Exchange - SiliconANGLE Media operates at the intersection of media, technology and AI. Founded by tech visionaries John Furrier and Dave Vellante, SiliconANGLE Media has built a dynamic ecosystem of industry-leading digital media brands that reach 15+ million elite tech professionals. Its new proprietary theCUBE AI Video Cloud is breaking ground in audience interaction, leveraging theCUBEai.com neural network to help technology companies make data-driven decisions and stay at the forefront of industry conversations.

Mirtech
Feb 26th, 2026
Intrinsic, a robotics software firm owned by Alphabet, becomes part of Google

Intrinsic, a robotics software firm owned by Alphabet, becomes part of Google. Google is deepening its involvement in physical AI by integrating a well-known robotics software platform. Intrinsic, a company under Alphabet that specializes in creating AI models and software to simplify the use of industrial robots, is officially joining the Google family, as announced on Wednesday. While maintaining its status as an independent unit within Google, Intrinsic will collaborate closely with Google DeepMind and leverage Google's Gemini AI models and cloud technology. Details regarding the funding or acquisition cost have not been disclosed by Alphabet. After five years of development within Alphabet's innovation lab known as X, Intrinsic became a standalone Alphabet subsidiary in 2021. Other successful spin-offs from X include the self-driving vehicle initiative Waymo and the drone delivery service Wing. Wendy Tan White has been at the helm of Intrinsic since it became an independent company. The company quickly made strides after its launch, acquiring Vicarious, another robotics software firm, just months after its independence in April 2022. Though the acquisition price was not revealed, Vicarious had previously secured around $250 million in funding from investors, including notable figures like Jeff Bezos. Additionally, Intrinsic took over several commercial divisions from Open Robotics, a nonprofit that focuses on developing software and hardware for the robotics sector. Despite its rapid expansion, Intrinsic cut 20% of its workforce in January 2023. A few months later, the company introduced its first product, Flowstate, a software platform tailored for creating robotics workflows intended for developers lacking extensive robotics expertise, which aligns with its mission to make robotics more accessible. Since then, Intrinsic has continued to enhance its technology, improve simulation capabilities, and launched its Intrinsic Vision AI model in late 2025. In October 2025, Intrinsic announced a collaboration with electronics manufacturer Foxconn to develop general-purpose intelligent robots aimed at revolutionizing electronics manufacturing and achieving full factory automation. Now, the company aims to reach its objectives with enhanced cooperation with Google's AI technologies. "By harnessing Google's exceptional AI and infrastructure, we can unlock the potential of physical AI for a wider array of manufacturing enterprises and developers. This will fundamentally change production dynamics, enhancing both economics and operations, and facilitate truly advanced manufacturing," stated Tan White in a blog post. This strategic move is logical for Google, as many tech leaders, including those from Nvidia and Qualcomm, regard physical AI as the next essential step in the evolution and monetization of AI technologies.

Daniel Diosi & Partners
Feb 26th, 2026
Key Developments in Big Tech: Nvidia's Growth, AI Commitments, and Innovations in Privacy

Key developments in big tech: Nvidia's growth, AI commitments, and innovations in privacy. In an era marked by technological advancements, the latest news from major players in the tech landscape reveals significant trends that could shape the industry's future. From Nvidia's record earnings and capital expenditures to the White House's push for responsible AI practices, these developments highlight both the opportunities and challenges within the sector. Additionally, innovations like Samsung's new privacy technology and Google's acquisition of Intrinsic underscore the ongoing evolution of consumer-focused solutions in the market. Top insights today. * Nvidia reports record earnings driven by exponential demand for AI-related products. * The White House seeks commitments from AI companies to absorb electricity rate hikes. * Intrinsic, an AI startup, is now fully integrated with Google to enhance physical AI capabilities. * A U.S. defense contractor faces legal repercussions for leaking hacking tools to foreign entities. * Samsung unveils innovative display technology aimed at enhancing privacy for users. Nvidia reports record earnings. Nvidia continues to dominate the semiconductor market, posting record earnings that reflect the unprecedented demand for AI-related technologies. CEO Jensen Huang attributed this growth primarily to the surge in interest in tokens, which indicates a broader shift towards AI and machine learning applications across various industries. The company's significant capital expenditures signal its commitment to maintaining this momentum and potentially capturing an even larger share of the market. The White House's push for AI company accountability. Amid rising electricity costs, the White House has urged AI companies to take responsibility for rate hikes, with many hyperscalers already pledging to cover these increases. This move reflects a growing concern about the environmental impact of AI and highlights the accountability that tech companies must embrace. By alleviating the financial burden on consumers, these commitments could foster a more sustainable growth model in the AI sector. Google's integration of Intrinsic. Intrinsic, which started as an Other Bet under Alphabet, is now merging into Google, signaling a strategic move to accelerate the development of physical AI technologies. This integration could enhance Google's capabilities in AI-driven robotics and automation, positioning the company as a leader in transforming physical environments through intelligent solutions. The focus on physical AI aligns with market trends favoring automation and efficiency in various sectors. Legal consequences for hacking tools leak. A former U.S. defense contractor has faced severe legal repercussions after leaking sensitive hacking tools to a Russian broker. This incident raises significant concerns regarding national security and the ethical responsibilities of tech companies in safeguarding sensitive information. The ramifications of such breaches could lead to stricter regulations and oversight in the cybersecurity landscape, emphasizing the importance of integrity and responsibility among technology providers. Samsung's innovative privacy technology. Samsung has introduced a new display technology that enhances user privacy by allowing individuals to block specific apps and notifications from being viewed by others. This innovation responds to growing consumer demand for privacy and security in an increasingly interconnected world. As data privacy becomes a critical concern, features like these could differentiate Samsung's products in a competitive market and appeal to privacy-conscious consumers. In conclusion, the current developments in the tech landscape illustrate a dynamic interplay between innovation, accountability, and consumer demand. As companies like Nvidia and Google continue to push the boundaries of technology, the implications of their strategies will resonate across industries, shaping the future of AI, cybersecurity, and consumer privacy. The challenges posed by rising operational costs and ethical concerns also necessitate a proactive approach from tech leaders to ensure sustainable growth and public trust. Your email address will not be published. Required fields are marked *

Dataconomy Media GmbH
Feb 26th, 2026
Alphabet's Intrinsic joins Google to accelerate "Physical AI"

Alphabet's Intrinsic joins Google to accelerate "physical AI" The robotics software firm will work closely with Google DeepMind and integrate its platform with Gemini AI models and Google cloud. Alphabet-owned robotics software company Intrinsic is joining Google. The company will remain a distinct entity while working closely with Google DeepMind and utilizing Gemini AI models and cloud services. Wendy Tan White, CEO since the 2021 spinout, announced the integration. This move aligns with industry views on physical AI as a next step in technology monetization. Intrinsic originated within Alphabet's X moonshot research division. It graduated into an independent company in 2021 after five years of development. Other companies to graduate from X include robotaxi company Waymo and drone delivery company Wing. Alphabet declined to share details regarding funding or a specific purchase price for the current transition. Following its independence, Intrinsic pursued rapid expansion through acquisitions. In April 2022, the company acquired Vicarious, a robotics software firm. Vicarious had raised approximately $250 million from venture capitalists and figures such as Jeff Bezos. The purchase price was not disclosed. A few months later, Intrinsic acquired several for-profit divisions of Open Robotics, a nonprofit that builds hardware and software platforms for the robotics industry. Stay ahead of the curve! Despite these acquisitions, Intrinsic reduced its workforce in January 2023. The company laid off 20% of its employees. A few months after this restructuring, Intrinsic announced its first product, Flowstate. Flowstate is a software platform designed for developing robotics workflows. It targets developers who do not possess deep robotics experience, aligning with the company's mission to increase accessibility. Intrinsic continued to refine its technology following the product launch. The company improved its simulation capabilities. In late 2025, Intrinsic released its Intrinsic Vision AI model. The firm also formed a strategic partnership with Foxconn in October 2025. This joint venture focuses on developing general-purpose intelligent robots for full factory automation within electronics manufacturing. Tan White addressed the integration in a company blog post. "Combined with Google's incredible AI and infrastructure, we're going to unlock the promise of physical AI for a much broader set of manufacturing businesses and developers," she wrote. The goal is to shift production economics and operations to enable advanced manufacturing. Nvidia's Jensen Huang and Qualcomm's Cristiano Amon view physical AI as the next step in AI monetization and advancement.

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