Jack Link's(R) introduces Grass-Fed & Finished Beef Stick Multipacks and LiL' Links Mini Stick Multipacks. Sep 28, 2026, 09:59 ET New high-quality meat stick multipacks deliver the premium ingredients families want at a more accessible price than many leading better-for-you meat stick brands. MINONG, Wis., Sept. 28, 2026 /PRNewswire/ - Jack Link's, the world's leading meat snack brand, today announced the launch of its new Grass-Fed & Finished Beef Stick Multipacks (10-count) and LiL Links' Mini Stick Multipacks (3 & 6 count). With these new options, consumers get more sticks in every pack and the same premium grass-fed protein, without the "ick" of the premium price tag. For too long, consumers have been conditioned to pay more while getting less. Jack Link's is changing that with a 0.92-ounce beef stick delivering 8 grams of protein, the same protein-to-ounce ratio as competitors, at a much more accessible price. The sticks come in Original, Teriyaki and Jalapeño, delivering high-quality protein, clean ingredients and great taste while making premium protein more accessible for everyday families. More sticks. More protein. Less compromise. Also joining the lineup are new LiL' Links Mini Stick Multipacks, a convenient grab-and-go option designed for busy families and snackers of all ages. Available in Grass-Fed Beef and Antibiotic-Free Turkey, each stick delivers 5-6 grams of protein with zero sugar at a much more accessible price than competitors. LiL' Links are also made with no added MSG and no nitrates or nitrites, offering a simple, high-quality protein snack that fits seamlessly into lunchboxes, pantries, road trips and everyday snacking. This new lineup is designed for busy families looking for nutritious, portable snacks that fuel and everyday life. "Consumers shouldn't have to choose between quality, nutrition and affordability," said Lori David, VP of Integrated Marketing at Link Snacks, the makers of Jack Link's. "Too many brands have convinced people that 'premium' means paying more. We don't buy that. With our new Grass-Fed & Finished Beef Stick Multipacks, families get 100% grass-fed and finished beef, high-quality ingredients and real protein at a price that's roughly 20%[1] lower than many well-known competitors. We're proving that better meat snacks don't have to come with a premium price tag." The launch comes as protein continues to drive growth across the snacking category, with 61% of consumers saying they would choose meat if they could only have one source of protein and 58% saying they trust meat snacks more than protein shakes or protein bars for their health benefits.[2] About Link Snacks Link Snacks is a global powerhouse in protein snacking and the home of Jack Link's, one of the most recognizable meat snack brands in the world. Born and still rooted in Minong, Wisconsin, Link Snacks was founded by Jack Link himself and is a family-owned company built on uncompromising quality, relentless innovation, and a belief that real protein fuels real people. Since 1985, Link Snacks has grown into a global force in protein snacking, operating facilities across 11 countries, all united by one mission: craft awesome snacks that raise the bar for the entire industry. From bold jerkies to high-quality sticks, steaks, slices and bites, Link Snacks delivers premium protein snacks in flavors, sizes, and formats for every consumer, every appetite, and every occasion. Our portfolio includes some of the most iconic and fastest-growing brands in the world: Jack Link's(R), Lorissa's(TM) Organic Snacks, Golden Island(R), Country Fresh Meats(R), Rare Breed(R), Peperami(R), BiFi(R), KOOEE!(R) and more. ________________________________ [1] NielsenIQ, TOTAL US XAOC, W/E 9/12/2026 [2] Protein Paradox: Survey Commissioned by Link Snacks via Talker Research. SOURCE Link Snacks, Inc.

Jack Link's, Meat Church launch limited-time jerky line. Sep 3, 2026 MINONG, WIS. - Jack Link's and Meat Church BBQ announced a collaboration on two limited-time jerky varieties inspired by Meat Church-brand barbecue rubs, Holy Cow Beef Jerky and Honey Hog Pork Jerky. Holy Cow Beef Jerky is inspired by Meat Church's signature Holy Cow Texas-style BBQ rub and crafted with bold, beef-forward flavor, while Honey Hog Pork Jerky is a take on Meat Church's fan-favorite Honey Hog BBQ rub, delivering balanced flavors of savory smoke and sweet honey notes. The two jerky flavors are available now through Sept. 25 at select Walmart locations nationwide. "At Link Snacks, we know that taste and flavor are the biggest drivers of snack choice," said Holly LaVallie, senior vice president of Marketing and R&D, Link Snacks. "Protein and other functional benefits matter, but if a snack doesn't taste great, they're not coming back. "That's what Jack Link's does best: combining the nutritional benefits of high-quality protein with exceptional flavor," she said. "Partnering with Matt and the Meat Church team was a natural fit. They're experts in creating incredible meat seasonings, and when you pair that expertise with the most portable protein snacks on the market, you get something truly special: a product that brings together the very best of taste and function." The collaboration combines Jack Link's premium jerky-making expertise with the bold, barbecue-inspired flavor profiles that have earned Meat Church a passionate following among backyard grillers, pitmasters and barbecue enthusiasts across the country, the companies said, making the partnership a natural fit. "I am super excited to be collaborating with Jack Link's to bring fans two exclusive jerky flavors inspired by Meat Church Holy Cow and Honey Hog," said Matt Pittman, founder of Meat Church BBQ. "We worked closely together to create flavors that celebrate what barbecue lovers enjoy most. These are absolute bangers, and I'm excited for Meat Church fans across the country to get their hands on them." Meat Church has become one of the most recognized brands in barbecue through its award-winning rubs and seasonings, recipes, classes and digital content. Pittman appeared on the "BBQ Pitmasters" competition barbecue television show. Link Snacks is a leading producer of protein snacks, operating facilities across 11 countries. The company's product portfolio includes Jack Link's, Lorissa's Organic Snacks, Golden Island, Country Fresh Meats, Rare Breed, Peperami, BiFi, KOOEE! and more. Get better meat and poultry industry search results. Adding Meat+Poultry tells Google to prioritize MEAT+POULTRY stories.

Jack Link's(R) and Meat Church BBQ deliver the perfect blend of protein and bold flavor. Sep 01, 2026, 13:13 ET The collaboration brings together America's No. 1 meat snack brand and one of BBQ's most beloved flavor authorities MINONG, Wis., Sept. 1, 2026 /PRNewswire/ - Jack Link's, the world's leading meat snack manufacturer and No. 1 meat snack brand, is turning up the flavor with a new collaboration alongside Meat Church BBQ, the renowned barbecue lifestyle brand founded by pitmaster Matt Pittman. Together, the brands have launched two limited-time jerky varieties inspired by two of Meat Church's most popular BBQ rubs: Holy Cow Beef Jerky and Honey Hog(R) Pork Jerky. Available now through September 25 at select Walmart locations nationwide, the collaboration combines Jack Link's premium jerky-making expertise with the bold, barbecue-inspired flavor profiles that have earned Meat Church a passionate following among backyard grillers, pitmasters and barbecue enthusiasts across the country. "At Link Snacks, we know that taste and flavor are the biggest drivers of snack choice. Protein and other functional benefits matter, but if a snack doesn't taste great, they're not coming back," said Holly LaVallie, SVP of Marketing and RD& at Link Snacks. "That's what Jack Link's does best: combining the nutritional benefits of high-quality protein with exceptional flavor. Partnering with Matt and the Meat Church team was a natural fit. They're experts in creating incredible meat seasonings, and when you pair that expertise with the most portable protein snacks on the market, you get something truly special: a product that brings together the very best of taste and function." The lineup includes: * Holy Cow(TM) Beef Jerky inspired by Meat Church's signature Holy Cow Texas-style BBQ rub and crafted with bold, beef-forward flavor. * Honey Hog(R) Pork Jerky inspired by Meat Church's fan-favorite Honey Hog BBQ rub, delivering the perfect balance of savory smoke and sweet honey notes. For Pittman, the partnership was a natural fit. "I am super excited to be collaborating with Jack Link's to bring fans two exclusive jerky flavors inspired by Meat Church Holy Cow and Honey Hog," said Matt Pittman, founder of Meat Church BBQ. "We worked closely together to create flavors that celebrate what barbecue lovers enjoy most. These are absolute bangers, and I'm excited for Meat Church fans across the country to get their hands on them." Founded in Texas, Meat Church has become one of the most recognized names in barbecue through its award-winning rubs and seasonings, recipes, classes and digital content, building a devoted community of barbecue enthusiasts nationwide. The limited-time collaboration is available now at select Walmart stores in 48 states while supplies last. About Link Snacks Link Snacks is a global powerhouse in protein snacking and the home of Jack Link's, one of the most recognizable meat snack brands in the world. Born and still rooted in Minong, Wisconsin, Link Snacks was founded by Jack Link himself and is a family-owned company built on uncompromising quality, relentless innovation, and a belief that real protein fuels real people. Since 1985, Link Snacks has grown into a global force in protein snacking, operating facilities across 11 countries, all united by one mission: craft awesome snacks that raise the bar for the entire industry. From bold jerkies to high-quality sticks, steaks, slices and bites, Link Snacks delivers premium protein snacks in flavors, sizes, and formats for every consumer, every appetite, and every occasion. Our portfolio includes some of the most iconic and fastest-growing brands in the world: Jack Link's(R), Lorissa's(TM) Organic Snacks, Golden Island(R), Country Fresh Meats(R), Rare Breed(R), Peperami(R), BiFi(R), KOOEE!(R) and more. SOURCE Link Snacks, Inc.