Overview

Jetfuel.agency helps direct-to-consumer and ecommerce brands grow by managing and optimizing a range of marketing channels, including paid social (Meta and TikTok), PPC, email/SMS, SEO, CRO, and Shopify development. It works by using data-driven strategies, tracking key metrics, and blending monthly retainers with a percentage of ad spend to align incentives with client growth, focusing on improving ROAS. The firm differentiates itself through a strategic-partner approach with transparency and client education, and by tying compensation to ad-spend performance, guided by CEO Edwin Choi’s ecommerce scale experience. It targets ecommerce brands with $5M–$250M in annual revenue, operates remote-first, and aims to sustainably increase online revenue by optimizing marketing across paid media, email/SMS, SEO, and CRO.