JJoe & The Juice runs a network of juice bars that offer fresh juices, smoothies, and coffee in urban settings, targeting busy professionals and health enthusiasts. Customers can order in person or via the Joe Loyalty App, which lets them pre-order drinks, earn loyalty points, and unlock rewards and tier-based benefits; loyalty cards and exclusive offers also provide revenue streams beyond in-store sales. The company differentiates itself through a lively, youthful brand and a strong focus on customer experience, using its digital app to drive engagement and repeat visits. Its goal is to provide convenient, nutritious options for on-the-go customers while expanding its urban footprint and building long-term customer relationships through loyalty and rewards.
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Industries
Company Size
1,001-5,000
Company Stage
Acquired
Total Funding
N/A
Headquarters
Copenhagen, Denmark
Founded
2002
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Total Funding
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Joe and The Juice to open another Houston shop. Joe & The Juice is planning to open in City Center. Published Date: October 30, 2026, 10:40 PM EDT Joe & The Juice is working on opening its next Houston storefront. According to a recently filed permit with the Texas Department of Licensing and Regulation, the new Joe and The Juice is expected to open in City Center at 920 Town and Country Boulevard #102. The permit also notes that construction for the new City Center Joe and The Juice is planned to start in late January and wrap up before the end of May 2027. If permitting goes smoothly and the estimated $661,500 construction project stays on track, the new Joe and The Juice should open by next spring. At the helm of the opening is Emma Scondole, who was listed on the permit. What Now Houston reached out to Scondole to find out more about the upcoming opening. Unfortunately, Whatnow Media Group did not hear back by the time of this publication. "Since day one, we've focused on providing our guests with healthy products, but never at the expense of taste," the Joe & The Juice website reads. "Even today, as we venture further into vegetable juices and vegan shakes, we always strive to make them taste amazing. It's our core belief that the vast majority of our population will only develop a healthy lifestyle if the food and drinks necessary to support that lifestyle taste as good or better than the alternative." The man behind the brand is Kaspar Basse, who founded Joe & The Juice in 2002 in Copenhagen. The concept focuses on fresh, made-to-order juices, coffee, and sandwiches with an "edgy" atmosphere. Aquired by Valedo Partners in 2013 and later by General Atlantic to fuel international expansion, Joe & The Juice has grown from a single, stylish juice bar inside a clothing store into a global brand. There are now nearly 500 Joe & Juice locations across 20-23 countries. In the US, there are nearly a hundred Joe & The Juice locations, mostly concentrated on the East and West Coasts, Chicago, and Minneapolis. What Now also reached out to Joe & The Juice US Managing Director, Jorrie Bruffett, to find out more details about the Texas expansion, but did not hear back by the time of this publication. Joe & The Juice is anticipated to open in City Center at 920 Town and Country Boulevard #102 by next spring. (This is a developing story. As more information is made available, Whatnow Media Group will update this article. Stay tuned!) Love its content? Add WhatNow as a preferred source on Google to see more of its trusted coverage when you search. Be the first to know. From new restaurant openings to exciting retail launches and real estate insights, be the first to know what's happening in Houston Regional Reporter Candese Charles first fell in love with journalism in the second grade, when she started the Charles Gazette. Since then, her career as a journalist has taken her to TV screens in New Orleans, the Bay Area, and Las Vegas. She believes that a good story has the power to change the world or at least change the way you think about food. Food is a love language for her, as both her father and brother are chefs. Originally from Los Angeles, after a trek across the country for her career as a TV news reporter, she's happy to call North Las Vegas home. When she's not writing about the hottest and newest restaurants, she's spending time with her family, catching concerts and music festivals, or brunching with her besties. She's excited to bring you a delicious bite of the next big restaurant.
Joe & The Juice planning West Palm Beach café. The Danish juice and coffee chain is adding a downtown location as it expands across Palm Beach County. Published Date: October 27, 2026, 8:56 PM EDT Joe & The Juice is planning a new café in downtown West Palm Beach, according to state permit records. The Danish chain, known for its made-to-order juices, specialty coffee and toasted sandwiches, is preparing to open at 206 S. Rosemary Ave. No opening date has been announced. The new location fits the brand's push into Palm Beach County. What Now Miami has reported that Joe & The Juice is planning a shop in Delray Beach, described as the first of several planned Palm Beach County locations, and another in downtown Fort Lauderdale, which is expected to open late this year or early next. Joe & The Juice was founded in Copenhagen in 2002 by Kaspar Basse, a former elite athlete, and started as a single juice bar inside a clothing store. It has grown to more than 500 locations across more than 20 countries, with nearly 100 in the United States and about a dozen in Florida. The U.S. stores are mostly on the East and West Coasts, with others in Chicago and Minneapolis. The menu includes freshly made juices, smoothies and shakes, coffee, breakfast and toasted sandwiches, including the popular Tunacado. The company's stores have an energetic, "edgy" feel, with baristas known as "Juicers" who work in an open setting. West Palm Beach has been a fast-growing food and retail hub in recent years, with new restaurants and shops opening along Rosemary Avenue and the downtown core. Love its content? Add WhatNow as a preferred source on Google to see more of its trusted coverage when you search. Be the first to know. From new restaurant openings to exciting retail launches and real estate insights, be the first to know what's happening in Miami Juan Carlos Montoya discovered his love for storytelling through sports, creating social media content in high school before pursuing a bachelor's degree in Journalism in Costa Rica, where he graduated in 2025. Since then, his career has taken him through the halls of Teletica Radio, the biggest mass communication company in Costa Rica, and into the world of digital media as a Social Media Manager for an iGaming platform. Originally from Honduras, Juan Carlos brings a global perspective to every story he tells. He believes that every interview is an opportunity to make a genuine human connection, and that food is one of the most powerful ways to understand a culture and its roots. When he's not tracking down the next big opening in Sacramento or Portland, he's probably watching Football, or planning his next adventure. What Now is his new home, and he's just getting started.
Joe and The Juice is coming to Ft. Lauderdale. Joe and The Juice is set to open Downtown Fort Lauderdale. Published Date: October 16, 2026, 4:39 PM EDT Joe and The Juice is set to open its first Ft. Lauderdale location in Downtown Ft. Lauderdale. This is the Studio City, CA storefront. (Image credit: Joe and The Juice Facebook) Joe & The Juice is working on its first Fort Lauderdale storefront. According to a permit filed with the Florida Department of Business & Professional Regulation, Joe and The Juice is planned to open in Downtown Fort Lauderdale at 401 E. Las Olas Blvd, Suite 125. The address specifically sits in the Las Olas Financial District in a mixed-use commercial building known as Las Olas City Centre, also home to the Bank of America Plaza. The tower features ground-floor retail, restaurants, and services integrated directly into the building. Joe and The Juice will open in good company. On-site dining and retail include spots like Fleming's Steakhouse & Wine Bar, Coyo Taco, Playa Bowls, Rice Mediterranean Kitchen, Wiseguy Pizza, Crema Gourmet, a Bank of America branch, and a UPS Store. What Now Miami reached out to Joe and The Juice managing director, Jorre Buffet, to find out more about the exciting expansion. Unfortunately, Whatnow Media Group did not hear back by the time of this publication. "Since day one, we've focused on providing our guests with healthy products, but never at the expense of taste," the Joe & The Juice website reads. "Even today, as we venture further into vegetable juices and vegan shakes, we always strive to make them taste amazing. It's our core belief that the vast majority of our population will only develop a healthy lifestyle if the food and drinks necessary to support that lifestyle taste as good or better than the alternative." The man behind the brand is Kaspar Basse, who founded Joe & The Juice in 2002 in Copenhagen. The concept focuses on fresh, made-to-order juices, coffee, and sandwiches with an "edgy" atmosphere. Valedo Partners acquired Joe & The Juice in 2013, and General Atlantic later took ownership to fuel international expansion; the brand has grown from a single, stylish juice bar inside a clothing store into a global brand. There are now more than 500 Joe and The Juice locations across 20-23 countries. In the US, there are nearly a hundred Joe & The Juice locations, mostly concentrated on the East and West Coasts, Chicago, and Minneapolis. Florida has just a dozen Joe and The Juice stores. Joe & The Juice is anticipated to open in Downtown Fort Lauderdale at 401 E. Las Olas Blvd, Suite 125 later this year or early next year. (This is a developing story. As more information is made available, Whatnow Media Group will update this article. Stay tuned!) Love its content? Add WhatNow as a preferred source on Google to see more of its trusted coverage when you search. Be the first to know. From new restaurant openings to exciting retail launches and real estate insights, be the first to know what's happening in Miami Regional Reporter Candese Charles first fell in love with journalism in the second grade, when she started the Charles Gazette. Since then, her career as a journalist has taken her to TV screens in New Orleans, the Bay Area, and Las Vegas. She believes that a good story has the power to change the world or at least change the way you think about food. Food is a love language for her, as both her father and brother are chefs. Originally from Los Angeles, after a trek across the country for her career as a TV news reporter, she's happy to call North Las Vegas home. When she's not writing about the hottest and newest restaurants, she's spending time with her family, catching concerts and music festivals, or brunching with her besties. She's excited to bring you a delicious bite of the next big restaurant.
A danish Juice and coffee chain is making its Sacramento debut at Pavilions. Joe & The Juice confirms the new spot in Arden-Arcade, with a "coming soon" listing already up. Published Date: September 22, 2026, 8:59 PM EDT Joe & The Juice is opening its first Sacramento-area location at 563 Pavilions Lane, inside the Pavilions shopping center in Arden-Arcade, according to the retail center's website and a Monday Instagram post confirming the addition. No firm opening date has been announced yet, though the listing is already active as a confirmed upcoming tenant. Founded in Copenhagen, Denmark, in 2002, Joe & The Juice has grown into a global chain with more than 500 stores across a mix of franchised and company-owned locations. The menu centers on juices, smoothies and coffee drinks, paired with food options like sandwiches, muffins and breakfast bowls, positioning the brand as a fast, health-leaning alternative to a typical coffee shop. Company messaging on its own website describes its ambition to become "a truly global food and beverage brand, combining disciplined growth with a strong focus on culture, experience and operational excellence," a framing that lines up with its steady march into new U.S. markets in recent years. Pavilions span 76,738 square feet along the Fair Oaks Boulevard retail corridor, with existing tenants including Ruth's Chris Steak House, Madam Butterfly and Athleta. The center has seen notable movement recently: Williams Sonoma relocated earlier this year to a new spot at 581 Pavilions Lane, and its former space at 525 Pavilions Lane has since been split into two units, with a 2,400-square-foot portion at 525A already marked coming soon and a remaining 7,175-square-foot space still listed as available. Love its content? Add WhatNow as a preferred source on Google to see more of its trusted coverage when you search. Be the first to know. From new restaurant openings to exciting retail launches and real estate insights, be the first to know what's happening in Sacramento Juan Carlos Montoya discovered his love for storytelling through sports, creating social media content in high school before pursuing a bachelor's degree in Journalism in Costa Rica, where he graduated in 2025. Since then, his career has taken him through the halls of Teletica Radio, the biggest mass communication company in Costa Rica, and into the world of digital media as a Social Media Manager for an iGaming platform. Originally from Honduras, Juan Carlos brings a global perspective to every story he tells. He believes that every interview is an opportunity to make a genuine human connection, and that food is one of the most powerful ways to understand a culture and its roots. When he's not tracking down the next big opening in Sacramento or Portland, he's probably watching Football, or planning his next adventure. What Now is his new home, and he's just getting started.
Plans submitted for Joe and the Juice to open in Chelmsford. Coming soon - a potential new addition to Chelmsford High Street. (Image: Ben Shahrabi) Find, save and share Public Notices that affect you in the Halstead area. A WORLD-FAMOUS juice bar chain is eyeing a new location on Chelmsford's High Street. Joe and the Juice, a Danish brand known for its juices, smoothies, coffee, and sandwiches, has applied to open a branch at 17-18 High Street in a Grade II-listed building formerly occupied by Superdrug. The building has been vacant since Superdrug relocated to a larger unit at High Chelmer Shopping Centre in 2024. If approved, this would be Joe and the Juice's second location in Essex, in addition to its existing branch at Stansted Airport. The company has submitted planning and listed building applications to Chelmsford City Council. Max Shadforth of Hybrid Planning and Development Limited, representing the applicant, said the works have been designed to create a "modern café and juice bar" while retaining the character of the historic building and surrounding conservation area. "Allowing Joe and the Juice to operate in the space will bring increased employment and opportunities for local people and continued social and economic regeneration of the city," Mr Shadforth said in a planning document. Plans suggest the ground floor would serve as the customer area, featuring seating, a serving counter and tills. The first floor would be reserved for storage, refrigeration, staff lockers, and other operational needs. Several external changes are also proposed, including signs and repainting the shopfront on both the High Street and Bond Street sides. Four air-conditioning condenser units would be installed on the roof. The site is located within Chelmsford's primary shopping area and the Chelmsford Central Conservation Area. Planning documents state that reusing the vacant unit would support the High Street's vitality and contribute to the wider city centre economy. The plans will go before Chelmsford City Council. More Stories
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We're working on gathering enough insights on this company, check back soon!
Industries
Company Size
1,001-5,000
Company Stage
Acquired
Total Funding
N/A
Headquarters
Copenhagen, Denmark
Founded
2002
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Don't see your dream role? Check out thousands of other roles on Simplify.Browse all jobs