Overview

KIND Snacks makes fruit-and-nut snack bars using transparent, simple ingredients that you can see and pronounce. The bars are ready-to-eat and designed as a healthy, convenient snack built from whole nuts and fruit. The company differentiates itself through its commitment to clear ingredient labeling and a social mission rooted in its founder’s PeaceWorks origin, which guides its business decisions as it grew with investments and a major parent-company relationship with Mars to enable global expansion. The goal is to provide tasty, healthy snacks while supporting social good and economic cooperation, and to bring KIND products to audiences in many countries while maintaining the original mission.