KKrafton is a group of independent game studios that develops and publishes video games for PC, console, and mobile. Its business model centers on delivering high-quality games and monetizing them through game sales, in-game purchases, and licensing deals, with PUBG as a flagship title. Krafton differentiates itself by coordinating a network of studios and investing in technology and publishing support rather than relying on a single in-house studio, enabling a diverse catalog and esports initiatives. Its goal is to push the boundaries of gaming and connect people through shared entertainment moments across platforms.
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Industries
Company Size
51-200
Company Stage
IPO
Headquarters
Seongnam-si, South Korea
Founded
2007
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Total Funding
$4.3B
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KRAFTON India confirms December 10 launch for BGMI Air after 14 million pre-registrations. Bengaluru, November 5th, 2026: KRAFTON India today announced that its upcoming mobile gaming experience, BGMI Air, will officially launch in India on December 10, 2026. The date comes less than three weeks after the game, the lighter version of BATTLEGROUNDS MOBILE INDIA, crossed 14 million pre-registrations on Google Play - before a launch date had been announced. Before launch, players will get a first chance to play. Closed Beta Testing runs from November 20 to 24, 2026, across Mumbai, Delhi and Kolkata, and the feedback gathered will go into refining the game ahead of December 10. Getting in is a contest of conviction. Players who want to be among the first to play BGMI Air can post a video making their case - why should you be the first one to play?, tagging the official handle - and submit a form linked in the bio of BGMI Air & BGMI's official Instagram page, @battlegroundsmobilein_official. Selected players will join the Closed Beta. With an initial download of around 1GB, BGMI Air is built for players whose devices or storage kept the full BGMI experience out of reach, while retaining the core gameplay players know. It runs as a separate app, but existing BGMI players can play it without transferring their accounts. Further updates, including pre-launch details and rewards, will be shared through BGMI Air's official social media handles in the lead-up to launch. About KRAFTON, Inc. Headquartered in Korea, KRAFTON, Inc. is a global game developer and publisher dedicated to pioneering unforgettable worlds for players everywhere. Founded in 2007, KRAFTON brings together a diverse portfolio of studios including PUBG STUDIOS, Striking Distance Studios, Unknown Worlds, Neon Giant, KRAFTON Montréal Studio, Bluehole Studio, RisingWings, 5minlab, Dreamotion, ReLU Games, Flyway Games, Tango Gameworks, inZOI Studio, JOFSOFT, Eleventh Hour Games, OmniCraft Labs, Olivetree Games, Loonshot Games, and 9B STUDIO. Each is united by a commitment to bold imagination and breakthrough game-making. KRAFTON's franchises and titles include PUBG: BATTLEGROUNDS, PUBG MOBILE, PUBG: BLINDSPOT, inZOI, Subnautica, MIMESIS, Hi-Fi Rush, Dinkum, TERA, My Little Puppy, and more. Guided by its vision to pioneer the path to players' dreams, KRAFTON is focused on building franchises that last and delivering experiences that resonate with players around the world. For more information, visit www.KRAFTON.com. About KRAFTON India KRAFTON India is responsible for delivering premier mobile gaming experiences in the country, led by its flagship title BATTLEGROUNDS MOBILE INDIA (BGMI), which has surpassed 260 million downloads. Its diverse portfolio also includes titles such as Road To Valor: Empires, CookieRun India, and Real Cricket, catering to a wide spectrum of Indian gamers. KRAFTON India has also played a pivotal role in shaping the country's esports landscape through marquee tournaments such as BGIS and BMPS, setting new benchmarks for development of grassroots talent, competitiveness, and fan engagement, while helping establish esports as a mainstream sporting and entertainment category in India. Beyond publishing games, KRAFTON India is committed to strengthening the digital entertainment ecosystem. Since 2021, the company has invested over $250 million in Indian startups across interactive entertainment, gaming, esports, and technology. Additionally, KRAFTON has also launched the ₹6,000 crore KRAFTON India Unicorn Growth Fund with Naver and Mirae Asset to support high-potential startups. The company also actively supports game development talent through the KRAFTON India Gaming Incubator (KIGI), currently in its fourth cohort, enabling emerging developers with funding, mentorship, and strategic guidance. Recently, KRAFTON launched the KIGI Academy, a new industry-academia initiative designed to build India's game development talent ecosystem, in association with IIT Madras.
PUBG: BATTLEGROUNDS Update 44.1 launches IVE collaboration. Nov 4, 2026 KRAFTON, Inc. has introduced collaboration content with K-pop girl group IVE through Update 44.1 for PUBG: BATTLEGROUNDS. The update went live on PC on November 4 and will arrive on console on November 12. The collaboration is built around IVE's hit song "LOVE DIVE." Three themed "IVE Spots" have been added across the Rondo map, featuring character likenesses of all six IVE members, member-specific outfits, accessories, and weapon and gear skins. The music video-inspired themed areas feature the IVE Mansion and a roulette wheel that functions as a jukebox to play IVE's music. "IVE Emote Stages" appear on select starting islands across six maps: Rondo, Erangel, Miramar, Taego, Deston, and Vikendi. Performing emotes featuring IVE's songs and choreography on these stages displays the collaboration music video on PC and album artwork on console. Interactive elements featuring "Cupid's Crossbow" and "Cupid Chicken Man" have also been placed on starting islands. Two high-difficulty PvE modes will also run sequentially. Based on the co-op PvE mode introduced in October, "HLB: Dawnbreakers of Rondo" runs from November 4 to 25 on PC and from November 12 to December 3 on console. Set in the original mode's final area of Jadena City, enhanced Special Hungers spawn at shorter intervals. The number of fuel cans required to start generators has increased, while the health of the capacitors players must protect has been reduced. "Xeno Point: Hell," based on the PvE roguelite mode Xeno Point, will run on PC from November 18 to December 2 and on console from November 26 to December 10. Replacing the original three difficulty levels with a single "Hell" difficulty, it adds a fourth sector that is even harder than the previous highest stage. Up to four players can participate, with difficulty scaling based on party size. Completion times for the final boss stage are recorded on the leaderboard. Ahead of the PUBG Global Championship (PGC), the top-tier international esports tournament for PUBG: BATTLEGROUNDS, KRAFTON is also improving "PUBG Fantasy." The feature, which lets players draft virtual teams and manage tournament rosters, increases roster selection time and updates fantasy scores and team standings after every match. Features to check friend rankings and past roster histories will also be added. Quality-of-life and spectator features have also been updated. The durability of select vehicles has been increased, and spectators can now view players' Blue Chip status, inventory, and weapon attachment info. Voice chat quality has been improved with background noise suppression, echo cancellation, and automatic volume adjustment. Originally written in Korean, this article was translated with AI assistance and edited by a native English-speaking editor. Every translation is reviewed by its editorial team before publication. [Read Original]
KRAFTON takes AI research into socially intelligent robotics. KRAFTON subsidiary Ludo Robotics advances socially intelligent robotics with Ludi 0.2, combining AI reasoning, gesture recognition and physical movement. 02 Nov 2026 15:47 IST 0.75x 1x 1.5x 00:00 / 00:00 KRAFTON Inc. is expanding its artificial intelligence (AI) research into robotics through Ludo Robotics, a subsidiary developing systems that enable robots to understand, communicate and collaborate with people. The company's approach builds on its experience developing AI for interactive gaming environments. KRAFTON has invested in machine learning, reinforcement learning, large language models (LLMs) and multimodal AI to create systems that can interpret player behaviour and respond in real time. Its research includes proprietary AI foundation models and Co-Playable Characters (CPCs), developed in collaboration with NVIDIA. These systems aim to understand players and respond dynamically to their actions within virtual environments. Ludo Robotics aims to extend similar capabilities into physical environments. The company recently presented Ludi 0.2, the latest version of its robotic intelligence system, at the 2026 Bay Area Robotics Symposium (BARS) at the University of California, Berkeley. "For nearly two decades, KRAFTON has built games and virtual worlds where people and intelligent systems interact in real time," said CH Kim, CEO of KRAFTON and Ludo Robotics. "Through Ludo Robotics, we're building on that experience to explore how AI can better understand people and interact with them naturally in the physical world." Ludi 0.2 advances human-robot interaction. Ludo Robotics is developing general-purpose robotic intelligence systems that can interpret human intent, adapt to changing environments and collaborate with people. The research addresses a fundamental challenge in robotics: enabling machines to understand context and human behaviour instead of relying exclusively on predefined commands. The company introduced Ludi 0.1 in August 2026. The system combined a vision-language model for reasoning and dialogue with specialised navigation and manipulation capabilities. It could interpret spoken instructions, maintain conversational context, ask clarifying questions and adapt to changing tasks within supported environments. Ludi 0.2 builds on these capabilities across five areas: * Social intelligence: Improving the system's ability to interpret human intent, respond to feedback and recognise social cues. * Memory and reasoning: Maintaining conversational context and reasoning through changing tasks and situations. * Tool coordination: Coordinating capabilities for navigation, physical manipulation and human interaction. * Gesture interpretation: Recognising and responding to human gestures during physical interactions. * Physical movement: Supporting smoother and more adaptable movement in supported environments. Together, these capabilities bring communication, reasoning and physical action closer within a unified robotic intelligence system. "Robots are becoming increasingly capable of performing physical tasks, but understanding and responding to people remains a major challenge," said Kangwook Lee, Chief AI Officer of KRAFTON and CTO of Ludo Robotics. "Ludi 0.2 represents another step towards our goal of bringing conversation, reasoning and physical action together so robots can better understand human intent, respond to feedback and adapt as situations change." Ludo Robotics is also developing Ludi 1.0, a next-generation foundation model. The company aims to integrate perception, dialogue and physical action within a unified system. This approach could help robots maintain a shared understanding of tasks with people while communicating and acting in real time. Research across AI and robotics. Ludo Robotics operates from its headquarters in Palo Alto, California, and a research and development laboratory in Seoul, South Korea. The locations give its research teams access to academic institutions, AI researchers and the wider technology ecosystem. The company's scientific leadership combines expertise in machine learning, robotics and human-computer interaction. Kangwook Lee, CTO of Ludo Robotics and Chief AI Officer of KRAFTON, previously served as a tenured associate professor at the University of Wisconsin-Madison. His research covers machine learning, LLMs, reinforcement learning and multimodal AI. Chief Scientist Rob Nowak, an IEEE Fellow and professor at the University of Wisconsin-Madison, specialises in machine learning, embodied AI and robot learning. Yea-Seul Kim, who leads human-robot interaction research, previously served as an assistant professor of computer sciences at the same university. Her work focuses on human-computer interaction, information visualisation and data science. Beyond model development, Ludo Robotics is examining how robots can handle the complexity of real-world human interactions. These interactions often involve ambiguous instructions, changing preferences, non-verbal communication and unpredictable behaviour. To address these challenges, the company combines simulated environments, AI-generated social interactions and real-world human behaviour data. It is also developing evaluation benchmarks to assess how robots respond to different personalities, preferences and relationships, as well as how they perform physical manipulation tasks guided by human gestures. The company's longer-term research aims to bring socially intelligent robots into homes, workplaces and other real-world environments, where they can collaborate more naturally with people.
A PUBG TV show is coming to Netflix, starring Donald Glover. November 2, 2026 Krafton and Netflix today announced a live-action TV show based on PUBG, and it will star Emmy-winner Donald Glover. In fact, Glover will not only star, but also direct, write, and executive produce the show, along with his brother, Stephen Glover, as writer and executive producer. That's all Krafton had to say in its announcement, so it sounds like early days for the PUBG series. A PUBG animated series is on the way, too, from Castlevania's Adi Shankar. Krafton has maintained that it sees PUBG not just as a game, but a connected universe, so it's only fitting that the company would get into TV. PUBG is a battle royale game where players duke it out to be the last person or team standing. The game remains immensely popular, boasting more than 785,000 peak concurrent users on Steam alone today. November 2, 2026 Gaming November 2, 2026 Gaming November 1, 2026
KRAFTON launches k-pop AI chat service Kiff in south korea. Nov 1, 2026 KRAFTON, Inc. launched the domestic service of its K-pop AI character chat service Kiff at 2:00 PM on the 2nd. The service is available for users aged 14 and older and is provided in Korean on iOS and Android apps. Developed and operated by KRAFTON, Kiff is a service where users can chat about K-pop with characters envisioned directly by the artists themselves. Girl group FIFTY FIFTY from ATTRAKT joined as the first featured artists. The members directly participated in conceptualizing the persona and visual design of the official character 'Wenny'. The conversation format is divided into a text-based chat mode and a character mode that reacts to the character on screen. In character mode, the character moves in response to dialogue, such as waving a hand when greeted by the user. The character remembers past conversations and user preferences, reflecting them in subsequent chats. It can initiate conversations or share news about the artists to keep the dialogue going, and also features a function to turn the day's conversations into a picture diary. The process of the FIFTY FIFTY members visiting KRAFTON to create 'Wenny' is being released on Kiff's official YouTube channel. Following Episode 1 released on the 24th, Episode 2 will be showcased on the 2nd. Jaemin Park, Head of KRAFTON's AI Frontier Div., said, "KRAFTON has long researched AI that enables in-game characters to communicate naturally with users." He added, "Based on that experience, we created a new way for fans to enjoy the artist's universe up close. Starting with Kiff, we will expand our AI business to more artists and broader markets." KRAFTON plans to expand participating artists and service countries in the future, while sequentially adding new features. Detailed information about the service is available on Kiff's official website and YouTube channel. Originally written in Korean, this article was translated with AI assistance and edited by a native English-speaking editor. Every translation is reviewed by its editorial team before publication. [Read Original]
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Industries
Company Size
51-200
Company Stage
IPO
Headquarters
Seongnam-si, South Korea
Founded
2007
Find jobs on Simplify and start your career today
Don't see your dream role? Check out thousands of other roles on Simplify.Browse all jobs