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Overview
Kinside partners with employers to offer a tech-driven childcare benefit for working families. Its app connects parents with a nationwide network of vetted daycare and preschool providers, with white-glove, personalized matching and access to top-rated centers. Employers pay for access, making it easier for parents to find suitable care quickly—often within a week—while the service supports workforce retention and inclusion. Unlike general childcare marketplaces, Kinside emphasizes personalized provider matching, exclusive access to preferred spots, and an inclusive approach to ensure equal opportunities for mothers and minority groups. The goal is to help working parents balance work and family by providing high-quality, affordable childcare through a trusted employer-backed network.
About Kinside
Industries
Consumer Software
Enterprise Software
Education
Company Size
1-10
Company Stage
Series A
Total Funding
$16.4M
Headquarters
San Francisco, California
Founded
2018
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Simplify's Take
What believers are saying
- UrbanSitter says Kinside’s AI search and provider database are fully integrated since May 2025.
- The platform still addresses employer retention pain with childcare access, savings, and concierge support.
- Kinside’s data on availability, pricing, and enrollment strengthens cross-sell into UrbanSitter Corporate Care.
What critics are saying
- UrbanSitter acquired Kinside on May 13, 2025, ending standalone upside capture.
- Large incumbents like Procare, Famly, and UrbanSitter compress Kinside’s category-defining differentiation.
- Childcare marketplaces face thin margins; if employer demand softens, the product becomes a feature.
What makes Kinside unique
- Kinside built real-time daycare and preschool openings across 200,000+ licensed providers.
- Its employer benefit bundles search, enrollment, and pre-tax payments into one workflow.
- UrbanSitter integrated Kinside in May 2025, extending corporate care across multiple categories.
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Funding
Total Funding
$16.4M
Below
Industry Average
Funded Over
4 Rounds
Y CombinatorIndustry standards
Benefits
Medical, dental, & vision insurance
Paid parental leave
Sick leave
Child care stipend
Company News
LegUp co-founder and CEO Jessica Eggert (LegUp Photo). Pasadena, Calif.-based child care matching startup Kinside is acquiring LegUp, a Seattle-based child care enrollment startup
Kinside, a San Francisco, CA-based provider of a child care marketplace, acquired LegUp, a Seattle, WA-based provider of a child care enrollment system. The amount of the deal was not disclosed
On Tuesday, Kinside announced a $12 million Series A round that was led by Wellington Ventures and also included Magnify Ventures, Initialized Capital and Maven Ventures.
Finding and affording child care is one of the biggest challenges parents face. Kinside makes the process easier by not only providing a marketplace of verified carers, but also helping parents tap into their flexible spending accounts (FSA) and other benefits to afford care. Today, the company announced it has raised $12 million in Series []
新型コロナウイルス（COVID-19）の感染拡大は、世界中の何十億という人々の暮らしを滅茶苦茶にしている。米国では過去数週間、多くの地域で外出禁止命令が出されていて、これにより幼い子供を持つ多くの親は毎日子供や家族の面倒をみながら仕事をしている。
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About Kinside
Industries
Consumer Software
Enterprise Software
Education
Company Size
1-10
Company Stage
Series A
Total Funding
$16.4M
Headquarters
San Francisco, California
Founded
2018
There are no jobs for Kinside right now.
Find jobs on Simplify and start your career today