Kinsta, a managed WordPress hosting provider, has launched Bot Protection, a new feature included free on all plans that gives site owners control over automated traffic including AI crawlers. The feature addresses surging bot traffic, which now accounts for over half of all web traffic, with AI crawler activity growing 300% in the past year. Bot Protection offers four preset security levels configurable per environment, a managed allowlist for WordPress and WooCommerce routes, and an option to block AI crawlers entirely. The system uses Cloudflare bot scores for CAPTCHA challenges whilst automatically allowing verified search engine bots. Kinsta's data revealed bots hitting add-to-cart URLs 7.67 million times in 24 hours, consuming server resources on uncacheable endpoints. The feature is accessible directly through the MyKinsta dashboard without requiring support tickets.

Meet Kinsta at brightonSEO 2026. * Author - Nikolett Poesz * Published - April 17, 2026 Kinsta is excited to share that Kinsta Ltd. is heading back to the United Kingdom to sponsor brightonSEO 2026, the world's biggest search conference, taking place from April 30 to May 1 at the Brighton Centre. Most SEO teams spend a huge amount of time trying to influence rankings they don't fully control. Content, backlinks, and technical SEO all play an important role, but hosting is often one of the most overlooked aspects of website performance. A slow, unreliable, or underperforming hosting environment can quietly limit the impact of the work you're doing elsewhere. Stronger hosting can support better site speed, uptime, crawl efficiency, and overall user experience, all of which contribute to better website performance. As a managed hosting provider built for speed, reliability, and performance, Kinsta Ltd. know how much hosting can influence search visibility and site growth. That's why Kinsta Ltd. is thrilled to be part of such an iconic event that brings together so many of the people shaping the future of SEO, content, and digital strategy. Stop by its booth and meet the Kinsta team. If you're attending, be sure to visit the Kinsta booth (#29), grab some cool swag and say hello to its team: * Marcel Bootsman - Partnerships & Community Manager EMEA * Sam Gooch - Head of Performance Marketing * Florina Vanani - Affiliate and Outreach Team Lead * Katalin Juhász - Affiliate Outreach Specialist * Antonio Tinoco - SEO Team Lead * Ferenc Pusztai - SEO Specialist Kinsta Ltd.'ll be there to talk about the role hosting plays in SEO performance, from site speed and uptime to crawlability, Core Web Vitals, and overall user experience. Whether you manage one site or many, Kinsta Ltd.'d love to talk through the challenges you're facing and show you where stronger foundations can make a difference. Let's connect. brightonSEO is always a highlight on the calendar for SEO and digital marketing professionals, and Kinsta Ltd. is proud to be sponsoring and attending the April edition in Brighton once again. With two days of talks, training, and networking featuring some of the best speakers in the business, it's a fantastic opportunity to learn, exchange ideas, and meet others in the industry. If you're planning to attend, come and find Kinsta Ltd. in bright orange T-shirts at the Kinsta booth. Kinsta Ltd.'d love to meet you, hear about what you're working on, and show you how Kinsta can support your growth with hosting that's built for performance. See you in Brighton! Nikolett Poesz Multilingual Content Associate at Kinsta

Kinsta logs record year as top choice for serious WordPress businesses, with 60% customer growth, new executive hires and a platform buildout. * Author - Kinsta Team * Published - March 31, 2026 The company that G2 just ranked #1 across all web hosting is evolving beyond managed WordPress into a full-stack platform for developers, agencies, and enterprise teams LOS ANGELES - March 31, 2026 - Kinsta, a leading managed hosting provider for WordPress, today announced milestones in a record year for the company. Building on its recent recognition as the #1 web hosting platform in G2's 2026 Best Software Awards, Kinsta saw more than 60 percent customer growth year-over-year, made two senior executive hires, expanded its partner programs, and made significant platform improvements for agencies and enterprise teams managing WordPress at scale. Kinsta added 65,000 new sites to the platform in the past 12 months, bringing its total customer base to over 230,000 across 128 countries. Existing customers include LoudCloud by Barnes & Noble, The Jane Goodall Institute, McDonald's, TripAdvisor, University of Michigan, Calm, ClickUp, NASA, and Konica Minolta. "Web traffic is changing quickly, while WordPress businesses have become more sophisticated and more demanding," said Jon Penland, CEO of Kinsta. "Our growth shows a market that needs hosts that are designed to handle today's technology landscape. We built Kinsta to be the platform that serious teams choose when they've outgrown everything else, and customers are telling us it's working." Eric Zuckerman joins as Chief Financial Officer, with more than 14 years of experience guiding private equity- and venture-backed technology companies through growth and transformation. He most recently was CFO at Datasembly and previously held finance leadership roles at Appspace. The addition of Eric Zuckerman follows that of Chief Marketing Officer Matt Reid, who joined Kinsta in June 2025 from his previous role as senior vice president at BigCommerce. "The rest of the industry is focusing on impersonal bots and frustrating self-service, but we've doubled down on the human element with our WordPress experts," said Reid. "We emphasize customer service because that is what makes a difference for our customers in their everyday business. That decision shows up in our retention numbers, our referrals, and ultimately in this growth." Kinsta has revamped its Agency Partner Program and Affiliate Partner Program, with a three-tier program that aligns participation and performance. Agency partners earn commissions, referrals and co-marketing collaboration scaled to their tier. Affiliates earn lifetime commissions with access to Kinsta resources and co-marketing support based on tiers. "We moved to Kinsta in 2025 and it's been a night and day difference from our last host," said Vin Thomas, founder at Fixel. "Kinsta's support team is always available the moment we need them. Beyond that, the platform just works. Staging, updates, and day-to-day management is all easier and faster. This saves us time and keeps our clients happy. Hosting has become one less thing we have to worry about, which gives us confidence that our client sites are in good hands." Over the past year, Kinsta has also heavily invested in products to help owners and developers running WordPress at scale. Many agency customers, for example, manage dozens or hundreds of client sites and have teams with strict access control and security requirements. To address these enterprise demands, these upgrades aim to eliminate the credential management, manual workflows, limited data visibility and tool switching that result in wasted resources, IT overhead and security risk. Key additions in the past 12 months: API expansion: New endpoints cover site resets, domain verification, DNS record management, plugin and theme inventory, WP-CLI command execution, usage data, phpMyAdmin access, activity log retrieval and SSH/SFTP configuration management. SSO: SAML SSO support via Okta and other providers; one-click phpMyAdmin and WP-Admin access from within the Kinsta dashboard. Bandwidth-based pricing: Launched in November 2025, gives customers a choice between visit-based and bandwidth-based plans and the ability to easily switch between them, addressing the growing share of bot and AI-generated traffic. About Kinsta. Kinsta is a premium managed hosting for WordPress solution - designed for all types of businesses, agencies and high-traffic ecommerce stores. In highly competitive markets Kinsta holds the top G2 score of any solution and is the overall #1 leader for market presence and customer satisfaction within multiple industry categories. Serving small companies to Fortune 500 enterprises, Kinsta supports more than 230,000 customers across 128 countries and brought on over 65,000 new sites in 2025 alone. Kinsta offers 24/7 support 365 days a year - in ten languages - from its team of expert engineers. This content was originally published on Business Wire. Kinsta Team The Kinsta Team consists of WordPress experts, performance engineers, and support professionals passionate about fast, secure, and scalable hosting. Kinsta Ltd. publish in-depth guides, research, and practical advice to help you build and grow with WordPress.