"This campaign represents more than just swimwear – it's a celebration of women who are unapologetically powerful," says Joanna Griffiths, Founder President of Knix. "The 'Out of Office' concept was inspired by the idea that even the busiest women take time to disconnect, recharge and rejuvenate. Alongside this campaign, we're excited to introduce our new innovative sculpt fabric, designed to make you feel supported, confident, and beautiful – in a swimsuit that works as hard as you do.". Campaign Partners. Knix's commitment to empowerment is embodied by the remarkable women featured in the campaign. Here is what they had to say:"Being part of Knix's swimwear campaign has been a healing journey, helping me embrace my body and culture

TORONTO, June 4, 2024 /PRNewswire/ -- Category defining intimate and apparel brand Knix is thrilled to announce their first-ever swimwear collaboration with Sarah Nicole Landry aka TheBirdsPapaya. It was only fitting for Knix's first swimwear collaboration to be with their bestie Sarah, to continue to encourage their community to live unapologetically free just as they are. The limited edition swimwear collection is all about the fun and whimsy of the swim season with design features unique to Sarah's personal style including the detailed ruffles and her favorite color - pink! The new swimwear collection includes the perfect swim summer staples to stand out on the beach, by the lake or by the pool.Inspired by Knix' ethos, this new collection embodies self-expression and living confidently in the skin you're in with a sexy playful twist - which is what Knix and Sarah are all about. The swim collection was shot in sunny Cabo, Mexico during the Club Knix Swim trip, which happened to be when Landry got the call to participate in the Sports Illustrated Swimsuit Runway show at the W South Beach in Miami during Miami Swim Week. Knix was thrilled to debut the collaboration live in Miami and continue the partnership started with SI Swim last year as the first period swim ever featured in the iconic magazine.The new limited edition swim collection includes seven pieces in seashell (pink) and seashell gingham including:Just in time for summer, this bright and fun limited edition collection is offered in sizes XS - XXXXL as an online exclusive collection available to purchase today at www.knix.com and www.knix.ca .To learn more about the Knix x The Birds Papaya Swim Collaboration please click here .About KnixKnix is a direct-to-consumer category defining intimates and apparel brand. Through innovative products and a community-first approach, Knix is on a mission to empower people at every age and every stage, everywhere to live unapologetically free

As seen on Global Brand Ambassador, Gabrielle UnionTORONTO, April 4, 2024 /PRNewswire/ -- Today, category defining intimate and apparel brand Knix is showing off a sexier side with the launch of the new Sexy Mesh Capsule collection, as seen on Knix Global Brand Ambassador, Gabrielle Union. This new partnership with Gabrielle Union also debuted the tagline "Knix for Life," highlighting the brand's mission to provide products for every age and at every stage of life — this time, with a sexy, sheer mesh twist.Knix is the leading Leakproof Brand in North America, with over 39,000+ 5-star reviews on Wireless Bras and 10+ million underwear sold. The new Sexy Mesh Capsule includes the Mesh Bra, Mesh Bodysuit and Light Leakproof No-Show Mesh High Rise underwear, designed with comfort in mind with the addition of smooth and sexy mesh, for wearing as underwear or outerwear.Take Your Confidence To New HeightsDesigned to take your confidence to new heights, with a peek of sheer mesh, a dash of sexiness, and the perfect amount of leak protection, the Light Leakproof No-Show Mesh High Rise underwear are period underwear that absorb about 2 tsp of liquid which is the equivalent of about 1.5 pantyliners or about 1.5 regular tampons to keep you protected when you need it most.Inclusive Sheer Mesh Bra SizingThe sheer Mesh Bra includes adjustable straps, wireless support and is available in sizes XS-XXXXL with plus cups available to those who prefer more coverage in the chest. This mesh bra has transparent cups for you to reveal your sexiest self.Underwear As OuterwearThe Mesh Bodysuit includes double mesh paneling in the cups for you to feel sexy and pair it with your favorite pieces — whether you dress it up or down, whatever your style! With underwear as outerwear trending, this piece is the perfect addition to your spring wardrobe.The new Sexy Mesh Capsule is available in colors Black, White and Citron (trending 2024 color) online and in Knix stores across Canada and California. The Mesh Bra retails for $54 USD/$64 CAD, the Mesh Bodysuit retails for $75 USD/$85 CAD and the Light Leakproof No-Show Mesh High Rise Underwear retails for $26 USD/$32 CAD.To view the Sexy Mesh Capsule please click here .About KnixKnix is a direct-to-consumer category defining intimates and apparel brand. Through innovative products and a community-first approach, Knix is on a mission to empower people at every stage and every stage, everywhere to live unapologetically free