KnowBe4

KnowBe4

Security awareness training and phishing simulations

Overview

KnowBe4 provides a security awareness training and phishing simulation platform designed to reduce human-vulnerability risk from social engineering. It delivers a library of training modules and realistic phishing simulations through a subscription-based service that is built to be user-friendly and scalable for businesses of all sizes. The platform focuses on rapid deployment so IT teams can start in production quickly, often twice as fast as competitors, with a dedicated Customer Success team that handles onboarding without extra consulting hours. Compared to competitors, KnowBe4 combines a large, ready-to-use training library with easy-to-use tooling and fast onboarding to help organizations strengthen their human defenses more efficiently. The company’s goal is to lower security risk by educating employees and testing their responses to phishing and social engineering.

About KnowBe4

Simplify's Rating
Why KnowBe4 is rated
B-
Rated B on Competitive Edge
Rated B on Growth Potential
Rated C on Differentiation

Industries

Data & Analytics

Enterprise Software

Cybersecurity

Company Size

1,001-5,000

Company Stage

IPO

Headquarters

Clearwater, Florida

Founded

2010

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Simplify's Take

What believers are saying

  • September 2026 Defend for Google Workspace targets Gmail at 3 billion-user scale.
  • Early adopters blocked 810 dangerous emails and saved 10.96 hours weekly.
  • September 2, 2026 channel-chief hire should accelerate VAR and MSP distribution worldwide.

What critics are saying

  • Google, Microsoft, and CrowdStrike can bundle similar controls and compress KnowBe4 pricing.
  • Security-awareness training is commoditized; buyers can replace modules with lower-cost vendors within renewals.
  • If email defense underperforms against AI phishing, KnowBe4 becomes a legacy training vendor.

What makes KnowBe4 unique

  • KnowBe4 combines training, phishing, email security, and real-time coaching in one platform.
  • Its 1.15 billion daily signals and 16 years of behavioral data create switching costs.
  • Bryan Palma and Kurt Mills are pushing a broader partner-led, human-risk platform strategy.

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Funding

Total Funding

$576M

Above

Industry Average

Funded Over

7 Rounds

IPO funding comparison data is currently unavailable. We're working to provide this information soon!
IPO Funding Comparison
Coming Soon

Benefits

Financial Security - 3.5% 401k Matching, Company-wide Monthly Bonuses Up To $2,000 A Month, Employee Referral Bonuses, Employee Stock Purchase Program

Health and Wellness - Fully Paid Medical Insurance, Vision and Dental Plans, FSA (Flexible Spending Account), Free Gym Benefits Through Classpass, Virtual Yoga Classes, Free Fresh Fruit Delivered Weekly

Vacation, Time Off and Leave - Open Paid Time Off, National Holidays, Fully Paid Military Leave

Continuing Education - Tuition Reimbursement Up To $5,250 A Year, Certification Completion Bonuses Up To $10,000 A Year

Remote Work Options

Supporting Families - 8-weeks Fully Paid Parental and Adoption Leave, Breast Milk Shipping for Traveling Parents, Adoption Assistance, Fertility Assistance, Knowster Parents Employee Resource Group

On-site Life Coach

Stock Price

Growth & Insights and Company News

Headcount

6 month growth

0%

1 year growth

0%

2 year growth

-1%
IT Security News
Sep 2nd, 2026
KnowBe4 names Kurt Mills as channel chief to lead next phase of partner-led growth.

KnowBe4 names Kurt Mills as channel chief to lead next phase of partner-led growth. 2026-09-02 20:09 KnowBe4 has appointed cybersecurity channel veteran Kurt Mills as its new channel chief, as the company looks to strengthen its global partner ecosystem and expand its channel routes to market. In the role, Mills will lead the evolution of KnowBe4's global partner programmes and operations, with responsibility for supporting the company's relationships across VARs, MSPs, [...] Read the original article: KnowBe4, the cybersecurity platform that comprehensively addresses human risk management, announced that cybersecurity industry veteran Bryan Palma has been appointed president and chief executive officer of KnowBe4, effective May 5. KnowBe4's founder and current chief executive officer Stu Sjouwerman has transitioned to the role of executive chairman. Palma is a... Security Products & Services May 1, 2025 KnowBe4, the platform that comprehensively addresses human and agentic AI risk management, today announced its inclusion in the Microsoft Security Store Partner Ecosystem. KnowBe4 was selected based on their proven experience with Microsoft Security technologies, willingness to explore and provide feedback on cutting edge functionality, and close relationship with Microsoft... October 1, 2025 KnowBe4 has announced the appointment of Kelly Morgan as its new Chief Customer Officer (CCO), reinforcing the company's commitment to delivering measurable customer outcomes as it continues to expand in the Human and AI Risk Management market. Morgan will oversee KnowBe4's global end-to-end customer lifecycle, leading the Customer Success, Customer... February 13, 2026

ChannelBuzz.ca
Sep 1st, 2026
The Buzz: KnowBe4 names Kurt Mills channel chief, CBTS launches Forge Agents, and Sublime Security integrates with CrowdStrike.

The Buzz: KnowBe4 names Kurt Mills channel chief, CBTS launches Forge Agents, and Sublime Security integrates with CrowdStrike. Cybersecurity vendors deepen channel commitment as AI agents move from pilots to production and email threats get tied to endpoint response. KnowBe4 names Kurt Mills channel chief: KnowBe4 has appointed Kurt Mills as channel chief, according to an announcement scheduled for release this morning. The company says Mills will lead the evolution of its global partner programs, operations, and channel routes to market. Mills brings more than 25 years of cybersecurity channel experience from roles at Trellix, Check Point Software Technologies, Mimecast, FireMon, and Blue Coat Systems. In a statement, KnowBe4 CEO Bryan Palma said partner ecosystem growth is central to the company's mission and that Mills' deep channel expertise will be instrumental as KnowBe4 expands its market reach. CBTS launches Forge Agents: CBTS, the $1.3 billion technology services company, is launching Forge Agents today. The platform is designed to move mid-market and regulated organizations from AI pilots to custom agents running securely in production within days. CBTS says the platform includes 187 prebuilt artifacts and 34 cross-industry blueprints, with support for Anthropic, Google, AWS, Cisco, and on-premises environments. The company developed the platform using lessons from deploying AI internally across more than 2,300 employees and reports achieving full return on investment within three months. Sublime Security integrates with CrowdStrike Falcon Next-Gen SIEM: Sublime Security announced at Fal.Con 2026a new integration with CrowdStrike Falcon Next-Gen SIEM. The integration brings email security signals into the SIEM so analysts can correlate email-based threats with endpoint, identity, cloud, and threat intelligence data in one unified workflow. According to Sublime Security, AI-generated attack content is up roughly five times in the past year, and 90 percent of malicious emails are now customized to their target. The integration lets analysts trigger remediation and deploy organization-specific detection coverage directly from a Falcon investigation. DefensX expands browser security for MSPs: DefensX has expanded its secure web browser suite with new AI governance capabilities designed to help MSPs govern AI usage and protect customer data at the browser layer, according to eChannelNEWS. Mondoo launches endpoint inventory and governance tools: Mondoo has launched inventory and governance tools for endpoint security, giving security teams visibility and control over shadow AI tooling on company endpoints, as reported by eChannelNEWS. Canada imposes counter-tariffs on U.S. tech goods: Canada will impose 15 percent counter-tariffs on U.S.-origin electronics including smartphones, gaming consoles, and appliances effective September 8, though major enterprise IT infrastructure is largely exempt, according to the Department of Finance Canada. Prophet Security finds 46% of internal AI SOC builds deprecated: Prophet Security's 2026 State of AI in Security Operations report found that 46 percent of organizations' internal AI SOC builds were ultimately deprecated, replaced with commercial technology, or never reached production, suggesting a significant channel opportunity for MSSPs and integrators. Prophet Security Commvault and CrowdStrike extend AI automation: Commvault and CrowdStrike have extended their integration to automate cyber recovery actions within CrowdStrike's Charlotte agentic SOAR workflows, available now to joint customers. PRNewswire

TechDay
Sep 1st, 2026
KnowBe4 launches Google Workspace email security Defend.

KnowBe4 launches Google Workspace email security Defend. Tue, 1st Sep 2026 (Today) KnowBe4 has launched email and collaboration security protection for Google Workspace through its Defend product, extending its existing email security offering to Google's workplace platform. The product targets phishing, business email compromise and artificial intelligence-driven attacks in Gmail and related collaboration tools. For organisations using Google Workspace, it adds threat detection, AI-based verdicts and employee coaching. According to KnowBe4, Google Workspace has more than three billion users worldwide, and the new release is designed for small businesses, mid-market customers and large enterprises. At the centre of the product is a behavioural AI model trained on more than 1.15 billion daily event signals and 16 years of behavioural data. It analyses messages across several intent signals simultaneously to identify threats such as business email compromise, zero-payload phishing and prompt injection attacks. The service also sends immediate warnings to intended recipients when it detects a risky email. The notices are intended to turn live incidents into training moments for employees at the point of risk. If a malicious variant is confirmed, the product links with KnowBe4's PhishER Plus system to search for and remove matching threats across Gmail inboxes. KnowBe4 said that process can be completed in under two minutes. Early results Before the launch, the company ran an early adopter programme to test the software in customer environments. Across those deployments, Defend for Google Workspace processed 539,384 emails, according to KnowBe4. Of those messages, 810 were classified as dangerous threats, or one in every 666 emails. The system also identified 5,491 suspicious threats that had passed Google's native protections, the company said. In the same trial environments, the system categorised 361,070 productivity-related emails. According to KnowBe4, that saved early adopters an average of 10.96 hours a week. Greg Kras, Chief Product Officer at KnowBe4, said the launch combined protection and user education in a single layer for Google customers. "Google empowers productivity and collaboration. KnowBe4 protects the digital workforce," Kras said. "Together, this new release enhances the email and collaboration security that IT and security professionals need to better protect their organisations. We are bringing explainable, multi-engine AI detection and real-time coaching together in a single, API-native layer, so every blocked threat also becomes a teachable moment. Our deep collaboration with Google enables us to offer a unified platform that delivers trust and a strong security culture," he added. Wider market The launch adds to growing competition in email and collaboration security, as vendors increasingly seek to supplement built-in protections from major platform providers. A key focus has been business email compromise, which often relies on socially engineered messages rather than malware and can therefore evade conventional detection methods. Security suppliers have also placed greater emphasis on training users during live incidents instead of relying only on periodic awareness courses. The approach reflects a broader shift towards embedding security prompts into day-to-day workflows. KnowBe4 said the Google Workspace release builds on its broader digital workforce security business. The company says it is used by more than 70,000 organisations worldwide and provides training, attack simulation, email security and tools related to AI agents. An existing customer cited by the company pointed to the Defend system's daily operational value. "Defend's value is proven every day in the statistics shown in its threat intelligence dashboard. The banners have also dramatically increased employees' everyday vigilance to phishing attacks," Burtenshaw said.

SecurityBrief Asia
Sep 1st, 2026
KnowBe4 launches Google Workspace email security Defend.

KnowBe4 launches Google Workspace email security Defend. Tue, 1st Sep 2026 (Today) KnowBe4 has launched email and collaboration security protection for Google Workspace through its Defend product, extending its existing email security offering to Google's workplace platform. The product targets phishing, business email compromise and artificial intelligence-driven attacks in Gmail and related collaboration tools. For organisations using Google Workspace, it adds threat detection, AI-based verdicts and employee coaching. According to KnowBe4, Google Workspace has more than three billion users worldwide, and the new release is designed for small businesses, mid-market customers and large enterprises. At the centre of the product is a behavioural AI model trained on more than 1.15 billion daily event signals and 16 years of behavioural data. It analyses messages across several intent signals simultaneously to identify threats such as business email compromise, zero-payload phishing and prompt injection attacks. The service also sends immediate warnings to intended recipients when it detects a risky email. The notices are intended to turn live incidents into training moments for employees at the point of risk. If a malicious variant is confirmed, the product links with KnowBe4's PhishER Plus system to search for and remove matching threats across Gmail inboxes. KnowBe4 said that process can be completed in under two minutes. Early results Before the launch, the company ran an early adopter programme to test the software in customer environments. Across those deployments, Defend for Google Workspace processed 539,384 emails, according to KnowBe4. Of those messages, 810 were classified as dangerous threats, or one in every 666 emails. The system also identified 5,491 suspicious threats that had passed Google's native protections, the company said. In the same trial environments, the system categorised 361,070 productivity-related emails. According to KnowBe4, that saved early adopters an average of 10.96 hours a week. Greg Kras, Chief Product Officer at KnowBe4, said the launch combined protection and user education in a single layer for Google customers. "Google empowers productivity and collaboration. KnowBe4 protects the digital workforce," Kras said. "Together, this new release enhances the email and collaboration security that IT and security professionals need to better protect their organisations. We are bringing explainable, multi-engine AI detection and real-time coaching together in a single, API-native layer, so every blocked threat also becomes a teachable moment. Our deep collaboration with Google enables us to offer a unified platform that delivers trust and a strong security culture," he added. Wider market The launch adds to growing competition in email and collaboration security, as vendors increasingly seek to supplement built-in protections from major platform providers. A key focus has been business email compromise, which often relies on socially engineered messages rather than malware and can therefore evade conventional detection methods. Security suppliers have also placed greater emphasis on training users during live incidents instead of relying only on periodic awareness courses. The approach reflects a broader shift towards embedding security prompts into day-to-day workflows. KnowBe4 said the Google Workspace release builds on its broader digital workforce security business. The company says it is used by more than 70,000 organisations worldwide and provides training, attack simulation, email security and tools related to AI agents. An existing customer cited by the company pointed to the Defend system's daily operational value. "Defend's value is proven every day in the statistics shown in its threat intelligence dashboard. The banners have also dramatically increased employees' everyday vigilance to phishing attacks," Burtenshaw said.

KnowBe4
Sep 1st, 2026
KnowBe4 names Kurt Mills as channel chief to lead next phase of partner-led growth.

KnowBe4 names Kurt Mills as channel chief to lead next phase of partner-led growth. Appointment Underscores a Company-wide Commitment to Scaling Partner Programs, Teams, and Enablement Across the Global Channel KnowBe4, the global leader in digital workforce security, securing both AI agents and humans, today announced the appointment of Kurt Mills as channel chief. The appointment marks new investment in KnowBe4's partner ecosystem as Mills will head the evolution of KnowBe4's global partner programs, operations and channel routes to market. Mills built his career over 25 years helping organizations reimagine their channel strategy as a core driver of revenue, aligning partner programs with corporate vision and long-term growth goals. He previously held channel executive and leadership roles at Trellix, Check Point Software Technologies, Mimecast, FireMon, and Blue Coat Systems and is known for building high-performing teams and strategic partner networks through IPOs, acquisitions, and rapid market expansion. "Partner ecosystem growth is central to our mission, and Kurt's appointment reflects our continued investment in that strategy," said Bryan Palma, CEO of KnowBe4. "Kurt's deep channel expertise, proven ability to scale high-performing teams, and track record of building long-term partner value will be instrumental as we expand our market reach." The appointment builds on a series of recent appointments to strengthen KnowBe4's channel leadership, including the additions of Neill Burton and John Noha, both vice president of channel, supporting global initiatives. Together, this team reflects KnowBe4's commitment to equipping partners with the programs, tools, and resources they need to capture new opportunities and deliver greater value to customers as partners play an increasingly central role in the customer lifecycle. "Joining the KnowBe4 team at this critical point in the company's growth is an incredible opportunity," said Kurt Mills, newly appointed channel chief at KnowBe4. "I've built my career on creating focused, measurable, and engaged teams that drive mutual success for organizations and their partners. I am thrilled to team up with everyone at KnowBe4 to scale our partner programs, deepen our relationships across VARs, MSPs, SIs, distributors, and tech partners, and fuel our next phase of global growth." FAQs Q: Who is KnowBe4's new channel chief? Kurt Mills has been appointed as KnowBe4's new channel chief to lead the company's global partner-led growth strategy partner programs, operations, and channel routes to market. Q: What is Kurt Mills' professional background before joining KnowBe4? Kurt Mills has over 25 years of channel leadership experience. He previously held executive channel and partner sales roles at Check Point Software Technologies, Mimecast, FireMon, and Blue Coat Systems. Q: Who else was recently added to KnowBe4's channel leadership team? Alongside Kurt Mills, KnowBe4 recently appointed Neill Burton and John Noha both as vice presidents of channel to support global partner initiatives. Q: What is KnowBe4 and who is it for? KnowBe4 is a cybersecurity company focused on securing the digital workforce, securing both humans and AI agents through a single platform spanning attack simulation and training, email & collaboration security, and agent security, all powered by AIDA (Artificial Intelligence Defense Agents) and a proprietary Risk Score built from 316 unique indicators. Founded in 2010, KnowBe4 has been delivering AI-powered security since 2016, backed by 50+ patents, 70+ deep integrations, and 15+ years of behavioral data, and is trusted by more than 70,000 organizations worldwide, having trained over 100 million people, which includes 1 in 3 full-time workers in the U.S. The company is for CISOs and Compliance leaders who need visibility, automation, and metrics that speak to the board, SOC teams needing automation that cuts through alert noise, and security awareness admins who need to measure and change behavior. About KnowBe4. KnowBe4 empowers the modern workforce to make smarter security decisions every day. Trusted by more than 70,000 organizations worldwide, KnowBe4 is the pioneer of digital workforce security, securing both AI agents and humans. The KnowBe4 Platform provides attack simulation and training, email & collaboration security, and agent security powered by AIDA (Artificial Intelligence Defense Agents) and a proprietary Risk Score. The platform leverages 15 years of behavioral data to combat advanced threats including social engineering, prompt injection, and shadow AI. By securing humans and agents, KnowBe4 leads the industry in workforce trust and defense.

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