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Overview
LAGOS is a fine jewelry brand. It designs, crafts, markets, and sells jewelry built around precious materials and the brand’s signature Caviar collections. Its products reach consumers through direct retail, ecommerce, and authorized retail relationships. The business connects jewelry design and bench craftsmanship with sourcing, production, quality, merchandising, fulfillment, marketing, public relations, sales, and customer care. Work spans jewelry design, bench work, production, fulfillment, merchandising, ecommerce, marketing, public relations, and sales.
About LAGOS
Industries
Design
Consumer Goods
Company Size
N/A
Company Stage
N/A
Total Funding
N/A
Headquarters
Philadelphia, Pennsylvania
Founded
N/A
Simplify's Take
What believers are saying
- Bloomingdale’s 59th Street boutique still showcases LAGOS’s largest New York assortment in 2026.
- LAGOS expanded men’s jewelry listings in July 2026, broadening addressable demand.
- The 2024 Studio Collection and 2026 Signature Caviar updates show steady product velocity.
What critics are saying
- Coastal Caviar forced LAGOS into trademark litigation in January 2026, exposing brand policing costs.
- Bloomingdale’s dominates visibility; any retail cutoff would immediately weaken LAGOS’s prestige positioning.
- The Caviar design concentration creates existential copycat and dilution risk if protection erodes.
What makes LAGOS unique
- Steven Lagos built Caviar in 1984; it remains the brand’s signature design.
- LAGOS sells handcrafted fine jewelry through Bloomingdale’s, Nordstrom, Neiman Marcus, and independent jewelers.
- The Bangkok studio and artisan processes create distinctive, proprietary beaded texture across collections.
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Chase Infiniti and Viola Davis grace the 57th Annual NAACP Image Awards in one-of-a-kind LAGOS looks. PR Newswire Today at 9:05pm PST PR Newswire LOS ANGELES, March 1, 2026 LOS ANGELES, March 1, 2026 /PRNewswire/ - LAGOS, the fine jewelry brand known for its signature Caviar designs, delivered effortless elegance at the 57th Annual NAACP Image Awards. Actresses Chase Infiniti and Viola Davis dazzled in luxurious, LAGOS statement styles. One Battle After Another actress Chase Infiniti stunned in bold earrings from the LAGOS SML High Jewelry collection, featuring diamonds, rubellite and pearls. Curated and designed by Steven Michael Lagos, SML is a mesmerizing, opulent, one-of-a-kind collection that highlights Lagos's passion for unique gemstones. "When looking to complete Chase's look tonight, LAGOS high jewelry was the perfect pairing, adding glamorous touches of rich, red rubellite and delicate pearls," said Wayman and Micah, Chase's stylists. The picture of elegance and excellence, Viola Davis wore LAGOS SML High Jewelry Ruby Earrings as she accepted the Chairman's Award, which recognizes individuals who use their platform to drive significant social change, public service, and artistic excellence. LAGOS at the 57th Annual NAACP Image Awards: Who: Actress Chase Infiniti * LAGOS SML High Jewelry Rubellite & Pearl Tassel Earrings * LAGOS SML High Jewelry Rubellite & Diamond Ring Who: Actress Viola Davis * LAGOS SML High Jewelry Amethyst & Ruby Tassel Drop Earrings * LAGOS SML High Jewelry Ruby & Diamond Ring * LAGOS SML High Jewelry Rubellite Cabochon Ring * LAGOS 18K Caviar Gold Diamond Stacking Ring ABOUT LAGOS Since 1977, LAGOS has been a pioneer in designer fine jewelry, combining precious materials and expert craftsmanship to offer modern, iconic styles for men and women. LAGOS was founded by master jeweler Steven Lagos, who developed the brand's signature Caviar design in 1984. Each Caviar collection offers boldly unique styles that inspire confidence and encourage personal expression. LAGOS's national campaign, MY LAGOS MY WAY, was created to reinforce these core values and inspire all who wear it. Beyond its classic Caviar collections, LAGOS is best known for Smart Caviar - the fine jewelry bracelet for the Apple Watch - offering elevated options to help wearers stay connected in style. LAGOS is available at LAGOS.com, its flagship boutique in Philadelphia, Bloomingdale's, Nordstrom and independent jewelers around the country. For more information, inspiration and latest styles follow @lagos_jewelry on Instagram, TikTok, X and Facebook. Visit www.LAGOS.com to learn more about the history of the brand and to shop the entire collection. SOURCE LAGOS This is a paid placement. For further inquiries, please contact PR Newswire directly.
At the 77th Primetime Emmy Awards, LAGOS High Jewelry captured the spotlight as two extraordinary talents - Angela Bassett and Dewayne Perkins - graced the red carpet in remarkable high-fashion ensembles.
One-of-a-kind statement styles from the LAGOS Studio Collection paired beautifully with classic Caviar offerings, reflecting the brand's versatility and commitment to timeless designs that inspire personal expression on and off the red carpet.Catherine O'Hara's Caviar Lux Diamond Necklace and Studio Statement Rings perfectly complemented the design of her couture gown.Mary J. Blige was radiant in red with LAGOS Studio Pagoda Ruby & Diamond Tassel Earrings that accentuated her asymmetrical look.Danielle Deadwyler punctuated her sleek and sunny ensemble with LAGOS Studio Amethyst Cabochon Earrings and 18k Gold Citrine Wrap Bracelet.Danny Ramirez paired his floral-embellished suit with stacks of Caviar beaded bracelets, bold rings, and edgy earrings from the LAGOS for Men and Embrace collections.LAGOS looks at the 2025 Vanity Fair Oscar Party include:Who: Actress Catherine O'Hara The Look:LAGOS Caviar Lux Statement Diamond NecklaceCaviar Lux Statement Diamond Necklace LAGOS Studio Blue Topaz Cabochon & Diamond RingStudio Blue Topaz Cabochon & LAGOS Studio Pearl & Diamond RingStudio Pearl & LAGOS Caviar Spark Diamond RingWho: Actress Danielle Deadwyler The Look:LAGOS Studio Amethyst Cabochon EarringsStudio Amethyst Cabochon Earrings LAGOS Studio 18k Gold Citrine Wrap BraceletWho: Singer & Actress Mary J. Blige The Look:LAGOS Studio Pagoda Ruby & Diamond Tassel EarringsStudio Pagoda Ruby & Diamond Tassel Earrings LAGOS Studio Pink Rubellite & Rose Cut Diamond RingStudio Pink Rubellite & Rose Cut Diamond Ring LAGOS Studio North Star Ruby & Diamond RingStudio North Star Ruby & LAGOS Studio Ruby Wave BraceletStudio Ruby Wave Bracelet LAGOS Caviar Gold Diamond BraceletWho: Actor Danny Ramirez The Look:LAGOS Anthem Diamond Cross EarringAnthem Diamond Cross Earring LAGOS Anthem Medieval Cross EarringAnthem Medieval Cross Earring LAGOS Anthem Diamond Statement RingAnthem Diamond Statement Ring LAGOS Anthem Black Diamond Signet RingAnthem Black Diamond Signet Ring LAGOS Anthem 18k Gold RingAnthem Gold Ring LAGOS Anthem Diamond RingAnthem LAGOS Anthem Two-Tone Curb Chain BraceletAnthem Two-Tone Curb Chain Bracelet LAGOS Anthem 18k Gold Two-Tone Curb Chain BraceletAnthem Gold Two-Tone Curb Chain Bracelet LAGOS Embrace Diamond X BraceletEmbrace Diamond X Bracelet LAGOS Embrace Diamond Three Station X BraceletABOUT LAGOSSince 1977, LAGOS has been a pioneer in designer fine jewelry, combining precious materials and expert craftsmanship to offer modern, iconic styles for men and women. LAGOS was founded by master jeweler Steven Lagos, who developed the brand's signature Caviar design in 1984. Each Caviar collection offers boldly unique styles that encourage personal expression. LAGOS's national campaign, MY LAGOS MY WAY, was created to reinforce these core values and inspire all who wear it
LAGOS looks at the 31st Annual Screen Actors Guild Awards.
Danielle Deadwyler, Best Supporting Actress nominee for The Piano Lesson, looked radiant in her sculptural look which was paired with cascading, one-of-a-kind LAGOS Studio Pagoda Ruby and Diamond Earrings, two Studio diamond rings, and Caviar Gold Diamond Wrap Bracelet.Wayman and Micah, Danielle's stylists, said of the look, "This is such a contemporary, yet classic look and we wanted to make sure the jewelry could not only stand on its own, but also complement the styling perfectly. Intricately designed with remarkable craftsmanship, the LAGOS pieces were the perfect addition to Danielle's statement-making moment."Luke Newton, nominated for his role in Bridgerton, paired his modern-yet-classic black ensemble with newly launched LAGOS for Men styles. The highlight of Luke's look was his bold Anthem Antique Pin, which was worn with an Anthem signet ring, diamond tag pendant and Signature Caviar Beaded Necklace."For Luke's look we wanted something that felt effortless, that we could elevate with accessories. The LAGOS jewelry really brought the look to life and turned it into the perfect moment for an award ceremony," said Holly White, Luke's stylist.Lilly Singh, who hosted the exclusive Netflix red-carpet pre-show, looked striking in the LAGOS Studio Fancy and White Colored Diamond Earrings and Ring set, paired with a Caviar Gold diamond ring."For Lilly's look, we aimed to strike a balance between the sharp precision of masculine tailoring and the allure of feminine glamour. With an all-black ensemble as our foundation, we turned to jewelry to bring dimension and brilliance—ensuring she sparkled effortlessly on camera as the red-carpet host," said Benjamin Holtrop, Lilly's stylist.LAGOS looks at the 31st Annual Screen Actors Guild Awards include:Who: Actor Danielle Deadwyler, SAG Award Nominee, The Piano LessonThe Look:LAGOS Studio Pagoda Earrings with Rubies & DiamondsStudio Pagoda Earrings with Rubies & Diamonds LAGOS Studio Linear Diamond Wrap RingStudio Linear Diamond Wrap Ring LAGOS Studio Diamond Triangle Point RingStudio Diamond Triangle Point Ring LAGOS 18k Caviar Gold Diamond Wrap BraceletWho: Actor Luke Newton, SAG Award Nominee, BridgertonThe Look:LAGOS Anthem Antique PinAnthem Antique Pin LAGOS Anthem Diamond Tag AmuletAnthem Diamond Tag Amulet LAGOS Anthem Oval Signet RingAnthem Oval Signet Ring LAGOS Signature Caviar Beaded NecklaceWho: Actor Lilly Singh, Netflix Red-Carpet HostThe Look:LAGOS Studio Fancy Colored Diamond Cluster EarringsStudio Fancy Colored Diamond Cluster Earrings LAGOS Studio Fancy Colored Diamond Cluster RingStudio Fancy Colored Diamond Cluster Ring LAGOS 18k Caviar Gold Superfine Diamond RingABOUT LAGOSSince 1977, LAGOS has been a pioneer in designer fine jewelry, combining precious materials and expert craftsmanship to offer modern, iconic styles for men and women. LAGOS was founded by master jeweler Steven Lagos, who developed the brand's signature Caviar design in 1984
LAGOS is Hiring for 14 Jobs on Simplify!
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About LAGOS
Industries
Design
Consumer Goods
Company Size
N/A
Company Stage
N/A
Total Funding
N/A
Headquarters
Philadelphia, Pennsylvania
Founded
N/A
LAGOS is Hiring for 14 Jobs on Simplify!
Find jobs on Simplify and start your career today