Lamark Media

Lamark Media

Performance-based digital marketing and media buying

Overview

Lamark Media provides outsourced digital marketing services for brands, agencies, and media companies, including performance media (PPC, social, programmatic, SEO), branding and strategy, content, and web experiences. It operates by using data analytics to guide campaigns and by applying portfolio theory to allocate budget to the best-performing channels. Differentiators include integrated cross-channel strategy, white-label options for agencies, media procurement, and growth through acquisitions and a capital partner. The goal is to help clients raise brand awareness, drive engagement, and increase customer acquisition across B2C and B2B markets.

Significant Headcount Growth

About Lamark Media

Simplify's Rating
Why Lamark Media is rated
C+
Rated C on Competitive Edge
Rated B on Growth Potential
Rated C on Differentiation

Industries

Data & Analytics

Consulting

Company Size

51-200

Company Stage

N/A

Total Funding

N/A

Headquarters

Boca Raton, Florida

Founded

2009

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Simplify's Take

What believers are saying

  • Donald Williams became CMO/CDO in June 2025, adding senior growth and creative leadership.
  • OnConferences named Williams a 2026 Top 100 Marketer finalist on May 4, 2026.
  • Lamark's website was updated July 28, 2026, signaling active positioning and ongoing operations.

What critics are saying

  • Lamark Media Group sued MPUSA for debt and breach of contract in August 2024.
  • That Delaware case reached a denial of dismissal on October 17, 2025.
  • Google, Meta, Snapchat, Bing, and Trade Desk can crush margins when auction rules change.

What makes Lamark Media unique

  • Portfolio Theory® allocates spend to best channels, linking marketing decisions to finance.
  • Lamark's integrated supply chain spans media buying, creative, analytics, and proprietary technology.
  • White-label outsourcing for agencies and media companies embeds Lamark inside clients' operations.

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Benefits

Health Insurance

Dental Insurance

Vision Insurance

Life Insurance

Disability Insurance

401(k) Company Match

Remote Work Options

Conference Attendance Budget

Company Social Events

Growth & Insights and Company News

Headcount

6 month growth

6%

1 year growth

6%

2 year growth

6%
GFM Limited
Dec 16th, 2021
TruArc Partners invests in Lamark Media - Private Equity News

TruArc Partners, a private equity firm focused on the middle-market, is partnering with Lamark Media, a full-service integrated digital marketing company.

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