L

Landal

Overview

Work here?Claim your company

About Landal

Simplify's Rating
Why Landal is rated
C+
Rated C on Competitive Edge
Rated B on Growth Potential
Rated C on Differentiation

Industries

Real Estate

Company Size

1,001-5,000

Company Stage

N/A

Total Funding

N/A

Headquarters

Leidschendam, Netherlands

Founded

1954

Get referred to Landal

See people who can refer or advise you

Simplify Jobs

Simplify's take

What believers are saying

  • Landal opened Resort Val de Bois Durbuy in July 2026, expanding Belgian supply.
  • Landal launched Zeezigt and De Wielsche Dreef in 2026, proving active pipeline conversion.
  • Danish growth plans and new marketing leadership support cross-selling and source-market expansion into 2027.

What critics are saying

  • KKR-owned Roompot integration still pressures Landal; execution failures could erode bookings through 2027.
  • Martin Jermiin started 7 April 2026; leadership turnover signals post-merger instability.
  • If occupancy weakens at new parks like Malvern Hills, the expansion model breaks economically.

What makes Landal unique

  • Landal operates 200-plus holiday parks across eight countries, concentrating scale in leisure real estate.
  • Its 2025 brand unification combines Roompot and Landal GreenParks into one European platform.
  • Landal markets nature-led stays, from glamping tents to luxury lodges, across multiple geographies.

Help us improve and share your feedback! Did you find this helpful?

Benefits

  • Paid Vacation
  • Commuter Benefits
  • Training Programs
  • Professional Development Budget
  • Employee Discounts

Company News

Landal
Jul 28th, 2026
Swap heatwaves for woodland hideaways at Landal's newest Belgian resorts.

Swap heatwaves for woodland hideaways at Landal's newest Belgian resorts. As travellers continue to swap soaring temperatures for cooler summer getaways, Landal is expanding its portfolio with a host of new destinations across Belgium - where average summer temperatures range from 18°C to 23°C. From luxury glamping retreats in the Belgian Ardennes to nature-led resorts designed for year-round adventures, these latest openings are meeting the growing demand for slower, more sustainable holidays closer to home. Highlights include the recently opened Landal Namur Nature, which is now expanding with 70 additional luxury glamping tents, alongside another Ardennes resort, the Landal Resort Val de Bois Durbuy, which is increasing its premium glamping offering to meet rising demand for outdoor getaways with added comfort. Nestled amongst the forests of the Belgian Ardennes, Landal Resort Val de Bois Durbuy is Landal's newest premium glamping destination, which opened in 2026. The resort offers luxury safari tents, contemporary lodges and stylish tiny houses, with selected accommodation featuring private hot tubs, barrel saunas and outdoor kitchens, all overlooking woodland and a tranquil fishing lake. Beyond the accommodation, guests can enjoy family-friendly facilities including a restaurant, Kids' Club and Nature Experience Area, whilst the surrounding Ardennes offer hiking, mountain biking, kayaking and adventure sports. Opened in late 2025, Landal Namur Nature is one of the Belgian Ardennes' newest luxury glamping resorts, combining stylish forest lodges, cottages and safari-style tents with outdoor adventure and easy access to Namur and Dinant (known as the smallest city in the world). This year, the resort has already expanded with 70 additional glamping accommodations available to book for summer 2026, alongside new attractions including an Adventure Forest, mini-golf, a pump track and an observation tower. Further planned additions, including a swimming pool, wellness facilities, a restaurant and an indoor play area, will position the resort as a year-round destination for nature-loving travellers. About landal. Landal is the new brand resulting from the merger of Roompot and Landal GreenParks. It is a leader in a wide range of holidays and accommodation across Europe. As a professional and innovative host, Landal offers every guest unforgettable holiday experiences in more than 22,500 highly varied accommodation options at over 200 beautiful holiday locations in eight countries. With a wide variety of destinations, accommodation types and holiday options, Landal offers something special to suit every preference and budget, from beach houses to designer villas, and from glamping to beautiful lodges and luxury chalets. This provides the 6 million guests who visit each year with an unprecedented range of holiday options, whatever the season. Driven by the mission 'Landal GreenParks B.V give everyone the freedom to find their happy place', Landal aims for further international growth and is committed to creating a better environment. Thanks to an active sustainability policy, the parks are Green Key certified. Together with their 5,200 colleagues across all destinations and offices, they ensure that every guest finds their 'Happy place' at Landal. At Landal, they operate in line with four core values: 'Feel at home', 'Together as one', 'Discover your nature' and 'Focus on what matters'. These values shape both the culture and the brand, ensuring that guests, colleagues and partners always feel at home and welcome. Landal creates a safe and trusted environment where everyone supports one another, encourages curiosity and prioritises what really matters, such as a sustainable future and personal happiness. More information at landal.com. Media contact.

EAP Magazin
Jul 16th, 2026
New Landal Resort Val de Bois Durbuy in Belgium opens Tomorrow.

New Landal Resort Val de Bois Durbuy in Belgium opens Tomorrow. In addition to glamping tents and tiny houses, the new vacation park also offers lodges for overnight stays. // Photo: Courtesy of Landal (eap) Tomorrow will see the official opening of an all-new glamping holiday park operated by Landal in the heart of the Ardennes. Named Resort Val de Bois Durbuy, it will become the operator's tenth holiday park in Belgium. Open throughout the year, the resort primarily targets families, couples and groups of friends wishing to combine nature-based experiences with a high level of comfort during a short break stay. The visualization already shows the nature-oriented design and surroundings of the newest vacation park. // Rendering: Courtesy of Landal The accommodation offering will initially comprise 40 luxury glamping tents, 28 lodges and 15 tiny houses. Designed for four or six guests, the glamping tents feature air conditioning, a private bathroom and a spacious terrace overlooking the resort's fishing lake and the surrounding forest. Some units are also equipped with a hot tub, a barrel sauna, an outdoor kitchen or a veranda. Following the summer season, the accommodation portfolio is set to be expanded by 60 camping pitches and nine apartments. The resort's facilities include a restaurant, a small supermarket, indoor and outdoor play areas, a multi-purpose sports court, a boules area, a "Nature Experience Area" and a Kids Club. An animation and entertainment programme will also be offered during the school holidays. The wooded surroundings of the medieval town of Durbuy and the river Ourthe provide numerous opportunities for outdoor activities. Guests can go hiking, mountain biking or kayaking, climb, enjoy ziplining experiences or take part in rafting tours. The holiday park project in Durbuy was initiated by entrepreneur Jeroen Knols, who previously developed the luxury glamping resort Landal Namur Nature near Namur, which opened in September 2025. As with that property, Landal will also be responsible for marketing and rental management at the new location. Landal Nature Namur is currently being expanded as well, with plans including 70 additional glamping tents and new amenities such as a miniature golf course, a pump track and an "Adventure Forest". With six locations now operating in the Ardennes, Landal aims to further expand its portfolio of high-quality nature and glamping holidays in the region. According to the company, the new resort's year-round operation is also intended to help distribute tourist demand more evenly throughout the year and support local businesses such as restaurants, cafés and retailers. Landal currently operates more than 200 holiday parks across eight countries.

Landal
Jun 15th, 2026
Landal appoints Boukje Taphoorn as Chief Marketing and Digital Product Officer.

Landal appoints Boukje Taphoorn as Chief Marketing and Digital Product Officer. * Landal strengthens its commercial leadership with two new dedicated executive roles: a Chief Marketing and Digital Product Officer and a Chief Revenue Officer. * Boukje Taphoorn joins Landal's Executive Team as Chief Marketing and Digital Product Officer * Marleen van de Pol joins the Executive Team as Chief Revenue Officer Amsterdam, Monday 15 June 2026 - Landal today announces the appointment of Boukje Taphoorn as Chief Marketing and Digital Product Officer (CMPO) and Marleen van de Pol as Chief Revenue Officer (CRO). The appointment is part of a strengthening of Landal's commercial leadership structure. Both appointments reflect the growing strategic importance of these disciplines as Landal continues to grow across Europe. Boukje Taphoorn. Boukje Taphoorn brings extensive experience in marketing, digital product and e-commerce. She started her career at Unilever, where she led European brand management for major brands from London. She then moved to creative agency wieden+kennedy and later to Google, where she was a member of the Benelux Board and led full-funnel marketing for iconic brands across FMCG, automotive and consumer electronics. Most recently, she was Chief Marketing and Sustainability Officer at bol, where she led the teams responsible for marketing, digital product, UX, ESG and Partner & Customer success, helping to build bol into the largest e-commerce platform in the Netherlands. Martin Jermiin, CEO of Landal, comments: "Boukje brings a rare combination of brand depth, digital precision and commercial leadership. Her appointment reflects our ambition to raise the bar on how we connect with our guests and grow our presence in the market. I look forward to working with her." Boukje Taphoorn adds: "Landal is a brand with real purpose and a strong connection to people and nature. I am excited to join a company that is building something meaningful and to help accelerate its commercial ambitions across Europe." Marleen van de Pol. Alongside Boukje's appointment, Marleen van de Pol joins the Executive Team as Chief Revenue Officer, responsible for Revenue Management and Sales. Marleen brings over 18 years of experience at Air France-KLM, where she held leadership roles across Pricing and Revenue Management, Customer Experience and Network Planning. Since joining Landal, she has led Revenue Management and Sales and built a strong track record in commercial performance. She brings the analytical rigour, the commercial instinct and the leadership experience this role demands. Her appointment to the Executive Team reflects the growing strategic importance of revenue management within Landal's commercial organisation. About landal. Landal is the new brand resulting from the merger of Roompot and Landal GreenParks. It is a leader in wide ranging holidays and accommodations in Europe. As a professional and innovative host, Landal offers every guest unforgettable holiday experiences in more than 22,500 highly varied accommodations at more than 200 beautiful holiday locations in eight countries. With a great diversity of destinations, accommodation types and holiday options, Landal offers something special to suit every preference and budget, from beach houses to designer villas, and from glamping to beautiful lodges and luxury chalets. This gives the annual 6 million guests an unprecedented number of holiday options, and in all seasons. Driven by the purpose 'Landal GreenParks B.V give everyone the freedom to find their happy place', Landal aims for further international growth and is committed to creating a better environment. Thanks to an active sustainability policy, the parks are Green Key certified. Together with their 5,200 colleagues at all destinations and offices, they ensure that every guest finds their 'Happy place' at Landal. At Landal, they act according to four core values: 'Feel at home', 'Together as one', 'Discover your nature' and 'Focus on what matters'. These values shape both the culture and the brand, ensuring that guests, colleagues and partners always feel at home and welcome. Landal creates a safe and trusted environment where everyone supports each other, encourages curiosity and prioritises what really matters, such as a sustainable future and personal happiness. More information at landal.com. Jeannette ten kate. Manager External Communications, Landal

Landal
Mar 25th, 2026
Landal expands its premium portfolio with three small-scale boutique destinations in the countryside.

Landal expands its premium portfolio with three small-scale boutique destinations in the countryside. * Landal is expanding its premium portfolio with three luxury wellness destinations in the Netherlands: Brinckerduyn (Friesland), De Weelderik (Gelderland) and Roodewoud (Drenthe). * All destinations offer private wellness facilities, including heated private outdoor pools, private jacuzzis and private saunas. * The destinations are spacious, set amidst nature, sustainably developed and designed with individual luxury in mind. Landal, the market leader in nature holidays, is expanding its premium offering with three new luxury destinations in the Netherlands: Landal Brinckerduyn (Appelscha, Friesland), Landal De Weelderik (Hengelo, Gelderland) and Landal Roodewoud (Rolde, Drenthe). The three parks are part of Green Boutique, with whom Landal has been collaborating since March. Each destination combines high-quality architecture, sustainable innovations and private wellness facilities with direct access to some of the Netherlands' most beautiful nature reserves. The destinations can be booked via www.landal.com. With this expansion, Landal is responding to the growing demand for luxury nature experiences close to home. More and more guests are seeking space and tranquillity, with the comfort of a private jacuzzi, private sauna or even a heated private swimming pool. Brinckerduyn and De Weelderik are Green Key Gold certified and designed with the latest energy-efficient features and technologies. Guests are also increasingly opting for a destination that is easily accessible by car, with spacious, high-quality accommodation in the heart of nature and the freedom to tailor their stay to their own preferences. They also appreciate the convenience of a hassle-free trip and the assurance of a sustainable choice that also benefits the local community. "We are seeing a clear increase in demand for luxury wellness experiences surrounded by nature. With boutique destinations such as Brinckerduyn, De Weelderik and Roodewoud, we are strengthening our premium offering in the Netherlands. The intimate scale and personal hospitality at the parks are what keep guests coming back," says Jeannette ten Kate, spokesperson for Landal. Vincent Gravesteyn, CEO and founder of Green Boutique, adds: "We are proud to join forces with Landal. Through this partnership, we are bringing a unique premium offering to a wider audience. Brinckerduyn is the first holiday park in the Netherlands where surplus solar energy is sold to the neighbour. De Weelderik is the first park within the Landal portfolio where all homes have a private swimming pool. Sustainability is therefore a top priority for us, and it's wonderful to see that Landal fully shares that vision. We are incredibly proud of the very high 'Net Promoter Score' ratings our guests have given our parks since opening. Thanks to our partnership with Landal, we can bring this luxurious and sustainable nature experience to the attention of a much larger group of guests." Landal Brinckerduyn - Appelscha (Friesland). Premium wellness on the edge of the Drents-Friese Wold At Landal Brinckerduyn, the Drents-Friese Wold is literally on your doorstep, one of the largest contiguous nature reserves in the Netherlands. Here you are surrounded by nature, yet enjoy the comfort of a luxury wellness home. Guests stay in high-quality detached timber-built homes with a private sauna and the option of a private jacuzzi or even a heated private outdoor swimming pool. The sustainable accommodation is fully equipped for a relaxing stay: - Smart technology controls climate, lighting and security. - Solar panels and a private charging point make the home energy-efficient. - All systems are automated. The resort offers space, tranquillity and modern luxury for those who want to consciously slow down, close to nature - a place where you wake up to the sound of birdsong and sit in your private jacuzzi under the stars in the evening. The resort also offers additional facilities, including a padel court and a boules court. Landal De Weelderik - Hengelo (Gelderland). A light 'off-grid' resort - without compromising on luxury Set amidst the characteristic rolling countryside of the Achterhoek, surrounded by historic estates and castles, lies Landal De Weelderik, a premium resort featuring spacious, detached luxury holiday homes with a full range of wellness facilities. All the sustainable, timber-built homes are equipped with a heated private outdoor swimming pool, a private sauna, a kamado BBQ and a wine climate cabinet. De Weelderik is 'light off-grid'. This means that: - On sunny days, the homes generate more energy than they consume. - An innovative battery system ensures the storage and reuse of surplus solar energy. - Water from the resort's own on-site water source is purified via a helophyte filter. In addition, the resort offers extra facilities, including a padel court, a boules court and a children's playground. De Weelderik is an exceptional combination of luxury, private wellness and nature. Landal Roodewoud - Rolde (Drenthe). Peace, privacy and wellness in the heart of the Drenthe forests Landal Roodewoud is tucked away in the forests of Drenthe, close to beautiful nature reserves such as Kampsheide and the Balloërveld, and borders directly on the Pieterpad, allowing walkers and those seeking space and tranquillity to step straight into nature from their luxury wooden holiday home. The detached homes feature a private jacuzzi or private sauna and are designed for guests seeking tranquillity, comfort and privacy. The architecture of the sustainable timber homes makes the most of light and space, using natural materials that blend in with the surrounding landscape. Thanks to its location in the heart of the forest, the park naturally invites you to explore the area, for example by hiring a bike or mountain bike to discover the many trails in the immediate vicinity. For younger guests, there is a playground in the natural sand drift within the park. Curious to find out what else these regions have to offer? Discover the full range at www.landal.com. About landal. Landal is the new brand resulting from the merger of Roompot and Landal GreenParks. It is a leader in wide ranging holidays and accommodations in Europe. As a professional and innovative host, Landal offers every guest unforgettable holiday experiences in more than 23,000 highly varied accommodations at more than 260 beautiful holiday locations in 9 countries. With a great diversity of destinations, accommodation types and holiday options, Landal offers something special to suit every preference and budget, from beach houses to designer villas, and from glamping to beautiful lodges and luxury chalets. This gives the annual 6 million guests an unprecedented number of holiday options, and in all seasons. Driven by the purpose "We give everyone the freedom to find their happy place", Landal aims for further international growth and is committed to creating a better environment. Thanks to an active sustainability policy, the parks are Green Key certified. Together with their 5,200 colleagues at all destinations and offices, they ensure that every guest finds their happy place at Landal. At Landal, they act according to four core values: "Feel at home", "Together as one", "Discover your nature" and "Focus on what matters". These values shape both the culture and the brand, ensuring that guests, colleagues and partners always feel at home and welcome. Landal creates a safe and trusted environment where everyone supports each other, encourages curiosity and prioritises what really matters, such as a sustainable future and personal happiness. More information at landal.com.

Landal
Feb 25th, 2026
Landal appoints Martin Jermiin as CEO

Landal appoints Martin Jermiin as CEO. Amsterdam, Wednesday 25 February 2026. Landal welcomes Martin Jermiin as its new Chief Executive Officer as of 7 April 2026. With his arrival, Landal takes an important next step in becoming Europe's leading provider of holiday breaks in nature. Martin Jermiin brings extensive international experience in retail and business transformation. Over the past 7 years as CEO of Flying Tiger, he played a key role in the positioning of the retail brand across dozens of countries. Under his leadership, the company delivered growth and strong performance, while further expanding a large international network of retail locations. "This experience translates directly to the world of Landal," says Dirk Anbeek, Chairman of the Supervisory Board. "Martin combines a focus on sustainable growth with a powerful brand experience, strategic vision and a solid operational foundation. He is a collaborative leader who will stay close to the parks, the teams, homeowners and the guests." Martin Jermiin succeeds Mikael Andersson, who left Landal in January.

Recently Posted Jobs

Sign up to get curated job recommendations

Landal is Hiring for 445 Jobs on Simplify!

Find jobs on Simplify and start your career today

Don't see your dream role? Check out thousands of other roles on Simplify.Browse all jobs