Landis

Landis

Facilitates rent-to-own home transitions

About Landis

Simplify's Rating
Why Landis is rated
A
Rated B on Competitive Edge
Rated A on Growth Potential
Rated A+ on Rating Differentiation

Industries

Financial Services

Real Estate

Company Size

51-200

Company Stage

Series B

Total Funding

$201.4M

Headquarters

New York City, New York

Founded

2018

Overview

Landis helps individuals who are currently renting transition to homeownership. The company purchases a home that a client dreams of owning and rents it to them until they are financially prepared to buy it back. This rent-to-own strategy allows clients to work on improving their credit scores and saving for a down payment with the support of a dedicated coach from Landis. Unlike traditional real estate companies, Landis focuses specifically on renters who aspire to become homeowners, providing a unique pathway to ownership. The goal of Landis is to empower renters to achieve their dream of owning a home while generating revenue through rental income and eventual home sales.

Simplify Jobs

Simplify's Take

What believers are saying

  • Increased demand for rent-to-own models boosts Landis's market opportunity.
  • Recent $40M Series B funding indicates strong investor confidence in Landis.
  • Partnership with Boom enhances credit-building services for Landis's clients.

What critics are saying

  • Rising interest rates may hinder clients' ability to afford mortgages.
  • Intensifying competition from companies like Divvy Homes could impact market share.
  • Economic uncertainty may reduce renters' willingness to commit to homeownership.

What makes Landis unique

  • Landis offers a unique rent-to-own model for aspiring homeowners.
  • The company provides financial coaching to improve clients' credit and savings.
  • Landis operates in multiple states, expanding its reach and market potential.

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Funding

Total Funding

$201.4M

Above

Industry Average

Funded Over

4 Rounds

Series B funding is typically for startups that have proven their business model and need more funding to expand rapidly—often by entering new markets or adding more products. Investors are usually venture capital firms that specialize in later-stage investments.
Series B Funding Comparison
Above Average

Industry standards

$35M
$40M
Landis
$45M
Linktree
$65M
Substack
$100M
ClickUp

Benefits

Medical, dental, & vision coverage

Equity

Unlimited & flexible PTO

Paid family leave

Commuter benefits

Personal growth

Growth & Insights and Company News

Headcount

6 month growth

-5%

1 year growth

-5%

2 year growth

-11%
Yahoo Finance
Feb 12th, 2024
Boom Partners with Landis, a Homeownership Program for Renters, to Offer Rent Reporting to Clients

In an effort to expand their coaching resources, Landis has chosen to partner with Boom for its rent reporting service of choice to equip their clients with an easy tool to build their credit.

Business Wire
Jan 30th, 2024
Landis Announces Shanna Cooke As New Head Of Real Estate

NEW YORK--(BUSINESS WIRE)--Landis, the leading platform paving the way for renters to become homeowners, announced that Shanna Cooke has joined the firm as Head of Real Estate. With over 20 years of extensive experience in residential real estate, Shanna is set to play a key role in steering Landis towards continued growth and success. In her role as Head of Real Estate, Shanna Cooke will lead the strategic management of portfolios, ensuring operational excellence and financial success for Landis. Her proven track record in residential real estate, especially as the former Vice President of Operations at Invitation Homes, the largest single-family rental platform in the US, aligns perfectly with Landis's vision for growth. Over the past decade, Shanna held various positions at Invitation Homes, where she advanced to Vice President of Operations, overseeing a portfolio of 12,000 homes

Business Wire
Jan 30th, 2024
Landis Announces Shanna Cooke as new Head of Real Estate

Landis announces Shanna Cooke as new Head of Real Estate.

Auto Parts Boys
Dec 2nd, 2023
Rent-to-own

Landis, and Divvy Homes, have raised tens of millions of dollars in funding over the last year.

Salisbury Post
Sep 29th, 2023
Area fire departments, insurance agent spread safety tips as part of annual campaign

With Fire Prevention Week on the horizon, the China Grove and Landis fire departments are partnering with State Farm to remind residents that "Cooking safety starts with you.

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