LaunchSquad

LaunchSquad

Public relations and creative communications agency

Overview

LaunchSquad provides public relations and creative communications services for innovative and emerging companies. It runs strategic programs that combine storytelling with content creation, media engagement, and integrated campaigns tailored to client goals, using data-driven insights to measure results. The firm stands out with a long track record, broad capabilities (including technical and content marketing), and the ability to scale across startups and growth-stage clients, now enhanced by the Megawatt acquisition. Its goal is to boost visibility, support brand-building, and deliver measurable business outcomes through thoughtful storytelling and targeted media outreach.

About LaunchSquad

Simplify's Rating
Why LaunchSquad is rated
B-
Rated B on Competitive Edge
Rated B on Growth Potential
Rated C on Differentiation

Industries

Consulting

Enterprise Software

Company Size

51-200

Company Stage

N/A

Total Funding

N/A

Headquarters

San Francisco, California

Founded

1999

Simplify Jobs

Simplify's Take

What believers are saying

  • Partners with high-growth firms like Cohere, Climeworks, and Apptronik across key sectors.
  • Virtual-first model spans nine U.S. cities with 110 strategists and creatives.
  • Award-winning for building brands like Twitch and Poshmark into market leaders.

What critics are saying

  • Megawatt acquisition loses clients Snyk and Opal to competitors within 6-12 months.
  • Highwire PR poaches Uber alumni using AI tools, eroding 20% startup PR share by 2026.
  • AI platforms like Prowly automate 70% of services, obsoleting 100-employee model by 2028.

What makes LaunchSquad unique

  • LaunchSquad crafts breakthrough narratives for AI, climate tech, and healthcare innovators since 2000.
  • Acquired Megawatt in November 2024 to bolster B2B technical content in cybersecurity.
  • Guides 900+ clients from stealth launches to IPOs with data-driven storytelling.

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Benefits

401(k) Retirement Plan

401(k) Company Match

Health Insurance

Dental Insurance

Vision Insurance

Paid Vacation

Paid Holidays

Sabbatical Leave

Flexible Vacation and Rotational Fridays Off

Wellness Program

Mental Health Support

Flexible Work Hours

Hybrid Work Options

Remote Work Options

Family Planning Benefits

Fertility Treatment Support

Paid Sick Leave

Paid Holidays

Pension?

Professional Development Budget

Conference Attendance Budget

Training Programs

Tuition Reimbursement

Mentorship Program

Wellness stipend

Stock Options

Company Equity

Sabbatical Leave

Remote Work Options

Legacy

Home Office Stipend

Phone/Internet Stipend

Employee Referral Bonus

Parental Leave

Adoption Assistance

Company News

Megawatt
Nov 10th, 2024
People-first content for SEO is the way forward in 2024

Learn how and why to create people-first content for SEO.

Megawatt
Nov 10th, 2024
Megawatt Acquired by LaunchSquad in 2024

Megawatt, a content marketing agency founded by Meg Scarborough in 2015, has been acquired by LaunchSquad. Megawatt is renowned in the B2B tech sector for its expertise in highly technical content, particularly in compliance, cybersecurity, and data protection. The acquisition will enhance LaunchSquad's capabilities in emerging technology spaces.

GlobeNewswire
Jan 22nd, 2024
Launchdarkly Hires Claire Vo As Chief Product Officer

OAKLAND, Calif., Jan. 22, 2024 (GLOBE NEWSWIRE) -- LaunchDarkly , the platform that helps engineers build products that customers love, today announced that it has added Claire Vo to its executive team as Chief Product Officer (CPO). In this role, Claire will lead the company’s engineering, product management, and design teams to support the continued growth and evolution of the LaunchDarkly platform. She will play an integral role in shaping the company’s move to usher in the next frontier of DevOps and help companies build better software.“LaunchDarkly is committed to building the best possible platform to support our customers so they can, ultimately, create better software products for their customers. Claire’s proven track record of successfully leading and scaling technology teams will be invaluable in expanding this mission,” said Dan Rogers, CEO at LaunchDarkly. “The LaunchDarkly team is excited to bring Claire into the fold to further solidify LaunchDarkly’s role as a leader in the future of DevOps.”Claire joins LaunchDarkly with a successful history leading engineering and product management teams to build and scale innovative products

Yahoo Finance
Oct 25th, 2023
Launchdarkly Announces The Next Frontier Of Devops: Helping Engineers Build Products That Customers Love

LaunchDarklyNew capabilities pave the path to connect code to customersOAKLAND, Calif., Oct. 25, 2023 (GLOBE NEWSWIRE) -- LaunchDarkly , the platform that helps engineers build products that customers love, today unveiled the Galaxy Product Release . This release helps engineers across every aspect of software releases from progressive rollouts to product experimentation, measurement, mobile development, and release targeting. The improvements build on the lessons learned from DevOps by connecting back to the thing that matters most – the way customers experience applications.Macro-economic pressures are forcing organizations to solve the conflicts between developer productivity measurement, stability in software releases, and growing demand to increase the speed of innovation. While the DevOps era has spawned tremendous innovation ranging from CI/CD, automated testing, and agile planning, the struggle to connect the innovations built through application development to the ways that customers experience those applications remains a challenge.“The DevOps movement created years ago created an entirely new way to build software, yet there are still holes when it comes to the way customers interact with and experience applications today,” said Dan Rogers, CEO at LaunchDarkly. “With the Galaxy Product Release, LaunchDarkly hopes to provide engineering teams with a North Star that will solve for these gaps.”The LaunchDarkly platform was built to guide engineers to the next frontier of DevOps by:Improving the velocity and stability of software releases, without the fear of end customer outagesDelivering targeted experiences by easily personalizing features to customer cohortsMaximizing the business impact of every feature through the ability to experiment and optimizeCoordinating the release and optimization of software to provide consistent experiences across mobile platforms and device typesImproving the effectiveness and productivity of your engineering teams, by providing insights into engineering cadence and stabilityStory continues"LaunchDarkly has helped JupiterOne's software development teams unlock the power to release our software both faster and safer,” said DJ Spatoulas, Principal Architect at JupiterOne

Yahoo Finance
Feb 21st, 2023
Launchdarkly Announces Executive Leadership Transition For Company’S Next Growth Phase

LaunchDarklyOAKLAND, Calif., Feb. 21, 2023 (GLOBE NEWSWIRE) -- LaunchDarkly , the leading feature management platform, today announced that co-founder Edith Harbaugh is stepping into the role of Executive Chair and the company has appointed Dan Rogers to take on the role of Chief Executive Officer for the company as it enters its next phase of growth.“We started LaunchDarkly and the feature management category with the belief that software powers the world and we could empower all teams to make better software, and I’m incredibly proud that the kernel of our idea has grown into a $100 million ARR company with more than 4,000 customers worldwide,” said Edith Harbaugh, co-founder and Executive Chair at LaunchDarkly. “Based on his proven success of scaling growing technology businesses, Dan’s impressive background speaks for itself and I believe that he is the right person to take LaunchDarkly to the next phase of our growth.”Dan has led diverse, cross-functional, high performance teams at some of the world’s fastest growing technology companies including Rubrik, ServiceNow, AWS and Microsoft. Most recently Dan was president at Rubrik, where he helped them surpass $500M ARR, and led their product, marketing and GTM strategy teams. As ServiceNow’s CMO, he was a major driver of their meteoric growth journey to become an iconic SaaS company and the leading digital workflow platform. In product and marketing roles at Microsoft and AWS, Dan became deeply connected with the developer community.“LaunchDarkly is a special company, cherished by customers, developers, and DarkLauncher employees alike,” said Rogers

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