Laundryheap

Laundryheap

On-demand laundry and dry cleaning delivery

Overview

Laundryheap provides on-demand laundry and dry cleaning with doorstep collection and delivery through its mobile app and website. Customers schedule pickups for washing, dry cleaning, or ironing, and a driver collects from home or office, processes the items at partner laundry facilities, and returns them typically within 24 hours. The service supports both pay-per-use pricing and a subscription model for regular users, and serves individuals as well as businesses such as hotels and restaurants. It operates in multiple countries, including the UK, USA, Netherlands, and UAE, offering a B2C and B2B solution focused on convenience and speed. The company aims to make laundry and dry cleaning easy and fast for busy people and businesses by providing door-to-door service at scale across its markets.

About Laundryheap

Simplify's Rating
Why Laundryheap is rated
B
Rated B on Competitive Edge
Rated A on Growth Potential
Rated C on Differentiation

Industries

Consumer Software

Consumer Goods

Company Size

201-500

Company Stage

Early VC

Total Funding

$8.5M

Headquarters

London, United Kingdom

Founded

2014

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Simplify's Take

What believers are saying

  • Just Eat's August 2026 launch exposes Laundryheap to millions of habitual app users.
  • July 2026 GetLavado added Peru and opened Colombia and Mexico expansion.
  • CMOtech reported February 2026 launches in Bogotá, Mexico City, Kuala Lumpur, and Edinburgh.

What critics are saying

  • Trustpilot reviews on August 4, 2026 still cite lost items, delays, and damaged garments.
  • Laundryheap relies on partner facilities; quality failures travel through the app and erode repeat usage quickly.
  • If the Just Eat pilot disappoints by early 2027, a major acquisition channel disappears.

What makes Laundryheap unique

  • Laundryheap owns 24-hour pickup-and-delivery logistics across 16 countries as of February 2026.
  • August 18, 2026: Just Eat chose Laundryheap as its exclusive UK services partner.
  • Five acquisitions since 2022, including GetLavado in July 2026, consolidated fragmented rivals.

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Funding

Total Funding

$8.5M

Below

Industry Average

Funded Over

4 Rounds

Early VC funding comparison data is currently unavailable. We're working to provide this information soon!
Early VC Funding Comparison
Coming Soon

Benefits

Health Insurance

Growth & Insights and Company News

Headcount

6 month growth

0%

1 year growth

0%

2 year growth

-1%
Laundryheap
Aug 19th, 2026
Laundryheap joins forces with Just Eat for a uk-first partnership.

Laundryheap joins forces with Just Eat for a uk-first partnership. Laundryheap's laundry and dry cleaning service is on Just Eat now! The service behind the stories. Laundryheap built Laundryheap to tackle your laundry and give you back your free time, and its mission has always been to make outsourcing your laundry and dry cleaning as normal as ordering a takeaway. Today, Laundryheap has taken a huge step forward in delivering on that promise. Laundryheap has officially partnered with Just Eat to become their exclusive laundry and dry cleaning provider! This marks not only a significant moment for Laundryheap but also a groundbreaking first in the UK. For the very first time, a laundry service has been integrated into a popular convenience app. Just Eat is evolving beyond delivering your Friday-night takeaway and groceries, and Laundryheap is incredibly proud to be their very first "services" partner. The ultimate convenience crossover. Laundryheap has all had that feeling when Laundryheap has just ordered dinner after a long day, but a pile of laundry still looms over Laundryheap. According to its recent research, Brits spend an average of 6.5 days per year doing laundry, and nearly half (42%) would gladly pay someone else to do it for them. Furthermore, 39% of Brits admit to ruining their clothes by washing them incorrectly! Now, you can protect your wardrobe and tick laundry off your to-do list using the same app you use to order your evening meal. Its founder and CEO, Deyan Dimitrov, sums it up perfectly: "Our goal is to make busy lives easier. We're absolutely thrilled to partner with Just Eat on its mission to redefine everyday convenience. Now Brits will be able to order dinner and get their dry cleaning done all in the very same app, delivered straight to their door. Laundry has quite literally never been easier." Why Just Eat chose Laundryheap. Just Eat has built a network of over 100,000 partners and delivered over two billion orders. When it came time to expand into everyday services, they wanted the clear leader in the category. Having recently been named one of the UK's Top 8 Innovators at the British Business Awards, Laundryheap has processed over 110 million items for 400,000 customers across 17 countries. This new collaboration joins its growing roster of major partnerships over the past year, which includes global brands like Emirates Skywards, Revolut, and Tesco Clubcard. Caroline Bates, Grocery and New Verticals Director at Just Eat UK, said, "We chose Laundryheap as our first services partner because they're the clear leader in their category, already trusted by hundreds of thousands of customers worldwide. Customers already turn to Just Eat for dinner, groceries and everyday essentials, and now they can book laundry collections through the same app, giving them one less thing to think about." Sustainable, affordable, and fast. Laundryheap firmly believe that everyday convenience shouldn't cost the earth, literally or figuratively. That's why Laundryheap has made sure its premium care remains highly accessible, with professional dry cleaning starting from just £1.95 per item. But affordability is only half the story. Behind the scenes, Laundryheap is deeply committed to eco-friendly operations, utilizing highly efficient water processes, low-emission vehicles, and proprietary routing tech to actively shrink its carbon footprint and ensure that every delivery is as green as it is fast. How it works. Laundryheap has kept the process as seamless as you've come to expect from Laundryheap, now accessible directly through the Just Eat platform: * Book on Just Eat: Open the Just Eat app and select its Wash & Fold or itemised Dry Cleaning service. * Pack it Up: Pop your items into disposable bags (keep Wash & Fold and Dry Cleaning separate). If you don't have bags, don't sweat it, its driver will bring some along. * Lightning-Fast Collection: A Laundryheap driver will collect your items within 2 hours of your order, or at a scheduled time that suits you. * 24-Hour Turnaround: The very next day, you'll get an SMS with live tracking details letting you know your fresh, clean clothes are on their way back to your doorstep. The Collection and delivery remain absolutely free, and the prices you see on Just Eat match the prices on its own app (standard Just Eat service fees apply). Where Laundryheap is rolling out. Laundryheap is kicking things off in London, just in time to help commuters refresh their wardrobes after those sweltering summer commutes. Over the next six months, Laundryheap'll be rolling out this integration to Birmingham, Manchester, and Edinburgh. Pending the results of this UK pilot, both companies will assess scaling the service to international markets where its footprints overlap, including Ireland and the Netherlands. Whether it's tackling a week's worth of work shirts or carefully dry-cleaning your favorite summer dress, Laundryheap has got you covered. Head over to the Just Eat app today to place your first order. Your dinner is on its way, and now, so is your fresh laundry! Find Laundryheap on Just Eat today! Making headlines for a reason. See what the buzz is about

UK Tech News
Aug 18th, 2026
Just Eat to offer laundry services with new partnership.

Just Eat to offer laundry services with new partnership. The takeaway delivery firm plans to expand to a full suite of services. Senior Reporter Image credit: Just Eat Food delivery service Just Eat is expanding into services with the launch of a laundry offering in the UK via a partnership with Laundryheap. Initially launching in London, Just Eat will allow customers to request laundry and dry cleaning services all through the takeaway delivery app. The move is part of Just Eat's stated ambition of moving beyond takeaways into a broader provider of services including groceries and non-food retail, including pharmaceuticals. "A lot has changed since we launched as a takeaway platform twenty years ago. Today, our mission is to be customers' first choice for rapid delivery - whether it's your Friday-night takeaway, a last-minute gift or now your dry cleaning," said Caroline Bates, director of grocery and new verticals at Just Eat UK. "We chose Laundryheap as our first services partner because they're the clear leader in their category, already trusted by hundreds of thousands of customers worldwide. "Just as we're building Just Eat into the UK's go-to convenience platform, Laundryheap is scaling fast internationally, and this partnership lets us both prove that model together." Laundryheap launched in 2014 as the 'Uber for washing clothes' app that provides laundry services collected, cleaned and returned in 24 hours. The group picked up millions in VC funding and with that fuelled an acquisition spree that saw it consolidate almost the entirety of the nascent laundry app market with the purchases of competitors and international equivalents Wast, Lavoir Moderne, Oxwash, Laundrapp and GetLavado. "Partnerships like this are central to how we grow. Just Eat gives us a direct line to millions of customers who already trust the platform for their everyday needs, and we give Just Eat a proven, scalable service to build its convenience ambitions on," said Laundryheap chief executive Deyan Dimitrov. "It's a two-way bet: they're backing a company that's already the world's largest in its category, and we're backing one of the UK's biggest consumer platforms. Wins like this underline our ambition to make outsourcing your laundry as common as ordering a takeaway - both of which give customers back more time to enjoy more interesting or important things." Topics. Bookmark your favorite posts, get daily updates, and enjoy an ad-reduced experience. Season 15 - Episode 8 Universities aren't set up for commercialisation - Anne Lane, CEO, UCL Ventures. 32:29 mins

A1 Media
Aug 18th, 2026
Just Eat and Laundryheap sign a UK-first partnership.

Just Eat and Laundryheap sign a UK-first partnership. * Just Eat has launched a first-of-its-kind offer with laundry and dry cleaning platform, Laundryheap * The exclusive partnership marks Just Eat's first move beyond food and retail delivery into services, as it looks to become the UK's go-to convenience platform * Starting in London before a wider UK rollout, customers will be able to book Laundryheap's 'Wash & Fold' and Dry Cleaning directly through the Just Eat app. Just Eat is today announcing an exclusive partnership with on-demand laundry and dry cleaning service, Laundryheap. It's the first time a laundry service has been integrated into a mainstream convenience app, and marks a significant milestone in Just Eat's ambition to become the UK's go-to convenience platform. Initially launching in London, customers can now get their laundry and dry cleaning done through the Just Eat app, with items collected, cleaned and returned by Laundryheap within 24 hours. Over the course of the first six months, the service will expand across the UK to Birmingham, Manchester, and Edinburgh. Prices will match those within Laundryheap's own app. This deal builds on Just Eat's ambition to become the online home of UK convenience, with services, retail, grocery and takeaways all available at the tap of a button. It follows recent moves into non-food retail such as Superdrug and adds a new, high-frequency use case to a network of more than 100,000 partners that has already delivered over two billion orders. For Laundryheap, this partnership brings the company closer to millions of new UK customers who browse Just Eat's app every week, delivering on a growth strategy built on embedding its services seamlessly into people's lives. Laundryheap has already struck similar deals in its Middle East market, but this marks the first of its kind in its home UK market. It has also inked partnerships with Emirates Skywards, Revolut and Tesco Clubcard over the past year. Pending results of the UK pilot, both companies will assess scaling to international markets where their footprints already overlap, including Ireland and the Netherlands, the global headquarters of Just Eat. Deyan Dimitrov, Founder and CEO of Laundryheap, said: "Partnerships like this are central to how A1 Retail Magazine grow. Just Eat gives A1 Retail Magazine a direct line to millions of customers who already trust the platform for their everyday needs, and A1 Retail Magazine give Just Eat a proven, scalable service to build its convenience ambitions on. It's a two-way bet: they're backing a company that's already the world's largest in its category, and A1 Retail Magazine is backing one of the UK's biggest consumer platforms. Wins like this underline its ambition to make outsourcing your laundry as common as ordering a takeaway - both of which give customers back more time to enjoy more interesting or important things." Caroline Bates, Grocery and New Verticals Director at Just Eat UK, said: "A lot has changed since we launched as a takeaway platform twenty years ago. Today, our mission is to be customers' first choice for rapid delivery - whether it's your Friday-night takeaway, a last-minute gift or now your dry cleaning. We chose Laundryheap as our first services partner because they're the clear leader in their category, already trusted by hundreds of thousands of customers worldwide. Just as we're building Just Eat into the UK's go-to convenience platform, Laundryheap is scaling fast internationally, and this partnership lets us both prove that model together." July 2026 issue.

Tech.eu
Aug 1st, 2024
Laundryheap Acquires LATAM Leader GetLavado

Laundryheap, the world's largest on-demand laundry and dry-cleaning platform, has acquired LATAM market leader GetLavado. Starting in Lima, Peru, Laundryheap plans to expand to Colombia and Mexico later this year. This is Laundryheap’s fifth acquisition since 2022. With this acquisition, Laundryheap now operates in 14 international markets. All GetLavado staff, including founder Martin Beas Núñez, will join Laundryheap, and the brand will transition to Laundryheap in the coming weeks.

Insider Media
Feb 21st, 2024
On-demand laundry platform beats funding target

An on-demand laundry and dry cleaning platform has raised more than £1.25m and beaten its crowdfunding target.

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