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Life is Good designs and sells casual apparel and accessories with a focus on promoting optimism. Its products—t-shirts, hoodies, hats, sleepwear, and other accessories—are offered directly to consumers through the brand’s website and physical stores, making it a direct-to-consumer retailer. Customers interact with comfortable, everyday wear that carries a positive message rather than technical features. The company differentiates itself through its strong optimistic branding and a philanthropic component: 10% of annual net profits are donated to help children in need, which supports social impact alongside sales. The goal is to provide comfortable, positive apparel while funding charitable efforts for children, appealing to socially conscious shoppers and building brand loyalty.
Industries
Social Impact
Consumer Goods
Company Size
501-1,000
Company Stage
Debt Financing
Total Funding
$16M
Headquarters
Hudson, New Hampshire
Founded
1989
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Total Funding
$16M
Above
Industry Average
Funded Over
1 Rounds
Health Insurance
Dental Insurance
Vision Insurance
Health Savings Account/Flexible Spending Account
Life Insurance
Disability Insurance
401(k) Retirement Plan
401(k) Company Match
Paid Vacation
Paid Holidays
Commuter Benefits
Red Cross partners with Life is Good for northern Missouri blood drives. Posted Sunday, March 29, 2026 11:26 am Staff Reports The American Red Cross is hosting several blood donation opportunities across northern Missouri from March 30 through April 12. Donors who participate during this window will receive an exclusive Red Cross x Life is Good T-shirt while supplies last. In Adair County, donors can visit Preferred Family Health Care at 900 E. LaHarpe in Kirksville on April 7 from 11 a.m. to 3 p.m., or Cornerstone Church at 1702 N. Elson on April 10 from 10 a.m. to 2 p.m. Macon County will host a drive on March 31 from 11 a.m. to 3 p.m. at the Missouri Department of Transportation, 26826 N. Hwy 63 in Macon. In Schuyler County, donors can visit Schuyler R-1 High School at 1170 U.S. Highway 63 in Queen City on April 10 from 12:30 p.m. to 4:30 p.m. Scotland County Hospital will also host a drive in Parking Lot B at 450 E. Sigler St. in Memphis on April 2 from 11 a.m. to 3 p.m. The Red Cross has partnered with the positive lifestyle brand Life is Good to encourage donations as spring activities begin to ramp up. Officials noted that while spring break plans and outdoor activities often keep people busy, the need for blood products remains constant. Paul Sullivan, senior vice president of donor services for the Red Cross, said it is critical for donors to make and keep appointments to ensure the blood supply remains stable despite seasonal disruptions. Linne Kimball, vice president of strategic partnerships for Life is Good, added that the collaboration aims to show that one simple act can make a real difference. To donate, individuals must bring a blood donor card, driver's license, or two other forms of identification at check-in. Most donors must be at least 17 years old, weigh at least 110 pounds, and be in generally good health. High school students and donors 18 and younger must also meet specific height and weight requirements. Appointments can be made by visiting RedCrossBlood.org, calling 1-800-RED CROSS, or using the Red Cross Blood Donor App. Donors can also save time by using RapidPass to complete their pre-donation reading and health history questionnaire online the day of their appointment.
NAZARETH, Pa., Sept. 17, 2024 /PRNewswire/ -- Martin Guitar, the world's premier acoustic guitar and ukulele manufacturer, has once again partnered with Life is Good®, spreading the message of optimism through music with the launch of the LX1 Life is Good acoustic guitar.This unique instrument marries the renowned quality of Martin with the uplifting ethos of Life is Good, creating a musical experience that transcends sound. Ideal for travel, practice, or casual play, the LX1 Life is Good is a testament to positivity and the joy of music. C.F. Martin Co. Presents the New Life is Good Guitar.The Life is Good print is more than just a design – it's a celebration of optimism and the beauty of nature
Life is Good, the original positive lifestyle brand, has teamed up with FOODMARK Inc. to bring good vibes into your freezer by creating a new line of delightful artisanal ice cream.
Harpoon Brewery teamed up with apparel brand Life is Good to release a new hazy blonde ale: Summer Style.
"Life is Good has featured grilling in our graphics for decades," said Life is Good president Tom Hassell. "Our community has always loved spending time outside with family and friends, and a good, old-fashioned barbeque is the perfect way to do that."
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Industries
Social Impact
Consumer Goods
Company Size
501-1,000
Company Stage
Debt Financing
Total Funding
$16M
Headquarters
Hudson, New Hampshire
Founded
1989
Find jobs on Simplify and start your career today