Overview

Low Battery runs a digital media network of nine social-first brands that target Gen Z, reaching over 50 million people and generating more than 200 million monthly impressions with content about music, fashion, sports, gaming, and culturally relevant news. Its revenue comes mainly from a brand partnerships division that creates campaigns and content for advertisers like Apple Music and DoorDash to connect with young fans. Brands in the network include RapTV, ReggaetonTV, Drip, and Controller, working together with in-house content production and long-running partnerships. The company aims to grow a leading digital media ecosystem for youth culture, delivering strong brand love and broad reach for advertisers through its nine brands.